Customer Ratings & Reviews

I bought this watch for my daughter and it's the perfect size. Great quality and easy for her to use.

I love this watch! It is great for running, yet still business looking and clean. Also, you can't beat the price!

I wear my Apple Watch SE (2nd generation) every day, and honestly, I couldn’t imagine going without it now. It’s lightweight, super durable, and handles daily wear and tear without a problem. I keep a screen protector on it for peace of mind, but even without it, the build feels solid. I rely on it constantly for notifications, tracking my workouts, and staying on top of texts and calls. It strikes a great balance between functionality and price, perfect for everyday use without the extra cost of the higher-end models.

My wife loved this for her Christmas present last year. She has had it for a year and is very pleased with the functionality, display and use. No problems with it after a year. Battery life is extremely good. Band is still in good condition.

Bought one for myself and it does everything you would “need” it to do lol. Way too underrated and not advocated for enough. I know when i think of SE i think old, out of date. This is very flawless in performance. Battery life is great, 18 hours is more than enough! My wife wanted an Ultra but i caught her trying my SE on so i bought her one and she loves it. For the price, it can’t be beat.

Great value for the money. Much cheaper than the watches in the Apple store. Works great.

I saw it had a discount and I got it right away. The color is extremely cute and has great features!

I love my Apple Watch! It’s sleek, easy to use, and makes staying on top of notifications, fitness goals, and daily tasks a breeze. The setup was simple, and navigating the watch is super intuitive. It’s become an essential part of my day—highly recommend!

Love this watch. Lightweight, easy to use and the battery lasts.

I love it! The price was great and the features are awesome. You won't be disappointed.

Great, easy to use smartwatch for my 85 year old mother who has never even had a smart phone before! I got her this , along with an iPhone of course, because the watch has a fall detection feature and voice command to call us in case of any emergency.

I bought this to replace my Apple Watch 4 that I dropped face down onto tile. It's exactly what I was looking for, and at an attractive price. The experience of picking it up at the BB in Charlottesville was, as always, extremely pleasant. Kudos to BB and the management of that store - I am always well treated there, even if I've only come to drop off equipment for recycling.

An amazing watch! Love the color love how smooth it runs looks super cool on my wrist

Amazing watch!! It works perfectly and has a great price!

Its a mist have if you are part of the Apple ecosystem..minimalist features but it does the job and syncs seamlessly with the iphone. I don’t have to grab the phone to see message or who is calling and handle notifications and minor tasks easily…perfect tracker for fitness freaks…must buy

I’ve had this watch for over a year now and it’s still intact. No issues, no scratches. Run with it 6 days a week and still use the watch band that came with it. Overall solid watch! 10/10 would definitely recommend

Made for a great gift. Performance, features, battery life for the price are great.

Great quality, easy to use. The battery life is much longer than what I expected.

Its a great budget watch. Enjoy using the features to keep me active.

I am still getting used to the features but it provides me with what I wanted: counting steps and activities, telling me the time. I was worried about my wrist being connected to my phone but it hasn't been too disruptive. (plus a nice bonus: I got it on sale so the price was reasonable) Battery life is only one day, so need to charge it nightly.