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Customer Ratings & Reviews

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Customer reviews

Rating 4.6 out of 5 stars with 622 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

93%would recommend to a friend

Customers are saying

Customers love the exceptional picture quality of this product, which is the most frequently praised feature. Users also appreciate how quick and easy the setup process is, along with the convenient size and lightweight design that makes mounting simple. While connectivity is also noted as a positive aspect, some users have mentioned that the volume levels are quite low.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 10 Showing 181-200 of 622 reviews
  • Rated 5 out of 5 stars

    Very Happy Grandmother

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was looking for a TV for gaming for my grandchildren. I love the quality of the product. Your sales staff really assured me that this meet my needs.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi RobertaH,
      We’re so happy to hear your grandchildren are enjoying their new gaming TV! It’s wonderful to know our team helped you find the perfect fit. Thank you for your kind words and for choosing Insignia to bring joy to your family. Patricia | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good picture quality. It looks amazing Sound us ok

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Dear Insignia Customer, thank you for sharing your feedback. We’re happy to hear that your Insignia™ 40" FE Series Full HD Smart Fire TV delivers the picture quality you were hoping for and looks amazing in your space. We appreciate your note on the sound as well. Thank you for your support and for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    great vealue

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    extremely light weight, crystal clear picture, very easy to integrate into any setup

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your great review of the Insignia™ 40" Class FE Series Smart Fire TV! We're happy to hear it's been a perfect fit for your setup—lightweight, crystal clear, and easy to integrate. It sounds like a great choice for your RV! We appreciate you taking the time to share your experience. If you ever need more tech for the road or home, we’re here to help! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice picture nice size nice price I really love this tv

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good purchase.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It is a great picture and not hard to set up. The only issue and it is small, music on U-tube there is an issue with static. Otherwise I am enjoying it.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Ingignia 40 inches Fire TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent Smart TV. Excellent picture quality. Easy to setup.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Benjamin, thank you for sharing your feedback! We’re thrilled to hear that you’re enjoying your Insignia 40" FE Series Smart Fire TV and that you found the picture quality excellent. It’s great to know that the setup process was easy and convenient for you. We’re glad it meets your expectations and provides a great viewing experience. If you ever need assistance, our support team is always here to help. Thank you again for your feedback.
      Sudeep | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Device worked correctly picture was good couldn't believe the low price of $119. Salesperson was very helpful.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Tres, thank you for sharing your experience with the Insignia 40" FE Series Full HD Smart Fire TV. We’re pleased to hear the picture quality, and overall performance met your expectations, and we’re glad the value and helpful in‑store support contributed to a positive purchase. We appreciate your time and input.
      Sarada | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Great purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, sound quality & very easy setup, also a great price for a smart tv

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for the fantastic review! We're so glad to hear you're enjoying your Insignia™ 40" Class FE Series Full HD Smart Fire TV. It's great to know the picture and sound quality impressed you, and that setup was quick and easy. Offering great value at a great price is exactly what we aim for! If you ever need assistance or have any questions, we’re here to help. Enjoy your new TV! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Smart TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a very nice tv with a great quality picture

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Elizabeth, thank you for sharing your feedback. We’re happy to hear that your Insignia™ 40" Class FE Series Full HD Smart Fire TV is delivering a very nice viewing experience with great picture quality. We truly appreciate your support and thank you for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Size

    Rated 5 out of 5 stars

    Good solid TV with the features needed

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great sized tv for my shed and the price was great.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Dear Insignia Customer, thank you for sharing your review. We’re happy to hear that your Insignia™ 40" Class FE Series Full HD Smart Fire TV is the perfect size for your shed and that the price made it an even better fit. Knowing it meets your needs so well truly means a lot to us. We appreciate your support and thank you for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great service

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love everything about this service and people thank

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Dear Insignia Customer, thank you for sharing your feedback. We’re delighted to hear that you’ve had such a positive experience and that you’re loving everything about your Insignia™ 40" FE Series TV. We truly appreciate your kind words and thank you for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great buy!!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with this purchase, great tv so far!!!!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Dear Insignia Customer, thank you for sharing your feedback. We’re happy to hear that your Insignia™ 40" Class FE Series Full HD Smart Fire TV has been a great purchase and that you’re very pleased with it so far. Enjoying a new TV right out of the box is exactly the experience we aim for. We truly appreciate your support and thank you for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    second Insignia TV added to our home

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, great sound. Lightweight, easy to set up.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great For The Money

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price, you can not beat this tv. Very good picture, especially for the place I have it installed. Sound is below average, but price point makes it acceptable. Best Buy price matched a week or so after I bought and refunded 20 dollars. Great product from a great seller. I now have four insignia tvs in my home and they are all great. Fire TV is a great smart platform.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your thoughtful review of the Insignia™ 40" Class FE Series LED Full HD Smart Fire TV! We're so glad to hear you're enjoying the picture quality and value this TV offers—especially in your setup.

      We appreciate your honest feedback about the sound and completely understand how the price point makes it a worthwhile trade-off. It's also great to hear that Best Buy was able to honor a price match for you—always a win!

      Four Insignia TVs in one home is quite the endorsement—thank you for your continued support! We hope you continue to enjoy the Fire TV platform and all your Insignia devices. Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My Fire

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best TV ever I love it shows clear picture loud volume and dose everything I need it to

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Tyesha!
      Thank you for sharing your feedback with us. We’re thrilled to hear that your Insignia 40" FE Series TV delivers the clear picture, strong volume, and overall performance you were hoping for. We truly appreciate you choosing Insignia and are here if you ever need support.
      Sidhartha | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Setup ease

    Rated 5 out of 5 stars

    Insignia 40" Smart Fire TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV makes streaming easy without using a Firestick.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Edward, thank you for sharing your feedback. We’re glad to hear that your Insignia 40" Smart Fire TV is making streaming easier for you. We appreciate you taking the time to leave a review and are happy to know the TV is working well for your needs. Vennila | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this tv the staff was very helpful, lived it works great and very light

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi there! Thanks for your feedback! It’s great to hear that the Insignia 40" Smart Fire TV is working well for you and that it’s lightweight—makes setup and placement so much easier. Shoutout to the helpful staff, too! Enjoy your viewing experience! |Angelica| Insignia Products| BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV Purchase

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! I have really enjoyed this purchase and was happy with Best Buy’s service.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Dear Insignia Customer, thank you for sharing your feedback. We’re delighted to hear that your Insignia™ 40" Class FE Series Full HD Smart Fire TV has been a great addition to your home. It’s wonderful to know you’re really enjoying your purchase and that Best Buy’s service made the experience even better. We appreciate your support and thank you for choosing Insignia.
      Rafay | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Good Buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect for the price!! Picture is clear and the size is great for kids

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your feedback! We're happy to hear that you're enjoying the clear picture quality and that the size is just right for kids. It's great to know the product is delivering excellent value for the price. We truly appreciate your support.

      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good for the price

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good TV and good price as well. No complaints.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Romeo, thank you for sharing your feedback! We’re glad to hear that your Insignia 40" FE Series Smart Fire TV delivers great performance and value. It’s wonderful to know that you’re satisfied with your purchase and have had a smooth experience. Thank you again for your feedback.
      Sudeep | Insignia BBY-ExBrand_Insignia