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Customer reviews

Rating 4.6 out of 5 stars with 622 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.4 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

93%would recommend to a friend

Customers are saying

Customers love the exceptional picture quality of this product, which is the most frequently praised feature. Users also appreciate how quick and easy the setup process is, along with the convenient size and lightweight design that makes mounting simple. While connectivity is also noted as a positive aspect, some users have mentioned that the volume levels are quite low.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 7 Showing 121-140 of 622 reviews
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Good option!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A good TV, nice picture and colors, also easy to configure, very light, easy to transport for a good price.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi there! Glad to hear you’re happy with your Insignia™ 40" FE Series LED Full HD Smart Fire TV! It sounds like a solid choice—great picture quality, simple setup, and portability, all at an awesome value. Enjoy your new TV! |Angelica| Insignia Products| BBY-ExBrand_Insignia

  • Pros mentioned:
    Setup ease, Size

    Rated 5 out of 5 stars

    Quality TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the set up on this TV. So easy to install. Perfect size for my patio room!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Affordable and great image

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price point this tv is perfect for your room. Great price and great image.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Insignia Customer, thank you for sharing your feedback! We’re pleased to know this 40" Fire TV has delivered strong picture quality and excellent value, making it a fitting choice for your room.
      Mueez | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great budget TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you have Prime then these TVs with the built in Fire are so much more convenient. Save money no external fire stick to purchase, one remote to control both, and I don't have issues like with the stand alone where I have to hard reset or even unplug it from the back of tv to get it to restart. Picture is great I have this on back porch and no issues seeing even on a sunny day. Sound is OK but that is usually the case with all these slim TVs you need a sound bar for better sound. They just have no room for decent speakers.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great value for the money

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a TV for an extra room used mainly to play music or to stream a tv show. Our older tv stopped connecting to WiFi, so for the money this was a great replacement. Picture is clear and works great streaming. Happy with this purchase.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Erik, thank you for your feedback! We're glad to hear your Insignia 40" Class FE Series Full HD Smart Fire TV has been a great replacement for your older TV. It's wonderful to know you're enjoying the clear picture quality, reliable streaming performance, and overall value. We're happy the TV is a great fit for your extra room and entertainment needs. Thank you for choosing Insignia!
      Sudeep | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Volume

    Rated 5 out of 5 stars

    MY OPINION MATTERS!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great color, clarity...volume is a lil low on high...overall-i would buy again...

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good tv for a good prize

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excelent tv, and a very good prize, i use this tv for surveillance cameras and the quality is great, definitelly A+++

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Andresal, we are pleased to hear that the TV is delivering excellent quality and proving to be a great value for your needs. It is great to know it works effectively for your surveillance setup and provides clear, reliable visuals. Your strong rating and positive experience highlight the performance we aim to deliver. We appreciate you taking a moment to share your thoughts. Poojitha | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Works great

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv I have no issues with it and easy to set up

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    SOSO PICTURE QUILTY

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    PICTURE AND COLOR NOT AS GOOD AS MY OTHER HD TVS SOUND IS GOOD FOR A SMALLER TV

    No, I would not recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Insignia customer, thank you for sharing your thoughts on the Insignia 40" Class FE Series LED Full HD Smart Fire TV, and I’m sorry to hear the picture and color didn’t match the quality of your other HD TVs, that kind of disappointment is understandable, especially when the sound performance is meeting your expectations, your feedback helps us improve in the future, we appreciate you taking the time to let us know, Thank you for choosing Insignia. Faisal | Insignia. BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this as a birthday present for my granddaughter and she loved it ! Very easy set up and good picture

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Great buy at BB

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and easy set up.we own 5 of these throughout the property ans no issues with a y of them.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Weight

    Rated 4 out of 5 stars

    Good television

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The television is very good for the price. The picture is good, but the sound is not the best. I would make this purchase again. The television is very light weight and very thin.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your thoughtful review! We're glad to hear you're enjoying the Insignia™ 40" Class FE Series Full HD Smart Fire TV and that it offers great value for the price. It's great to know the picture quality and lightweight design stood out to you. We appreciate your feedback on the sound quality—your input helps us continue to improve. If you ever consider enhancing the audio, pairing the TV with a soundbar might be a great option. Thanks again for your support, and we’re happy to hear you’d make the same choice again! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    The tv is very loud, the colors are bright.

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nothing is wrong with the tv. Wish it was 100 inch

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Ashley, we’re glad you took a moment to share your experience and it’s great to hear you’re enjoying the strong sound and vibrant colors of your Fire TV. It’s nice to know it’s performing just as expected and delivering an engaging viewing experience, even if you’re wishing for an even bigger screen. We appreciate you sharing your thoughts with us.
      Poojitha | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good Product

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought for the study room to have on in the background. Sound and picture quality are good for the price and size of the TV!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Insignia Customer, thank you for sharing your feedback; we’re pleased to hear the Insignia™ 40" Class FE Series LED Full HD Smart Fire TV is a good fit for your study room and provides solid picture and sound quality for its size and value, and we appreciate you choosing Insignia. Mueez | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Simply put…thank you

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Yes this item was fantastic, all the way around. Insignia did it again with this semtellar design and flawless picture quality. Insignia fire tv great job and to Best Buy for selling them they really know how to take custom service to another level

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Television

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works well. Has a good variety of apps. Had no issues thus far

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hello Jacob, thank you for sharing your feedback. We're glad to hear that the Insignia 40" Class FE Series Smart Fire TV is working well and providing a good variety of apps for your entertainment needs. It's great to know that your experience has been smooth and trouble-free so far. We appreciate your feedback and are glad you're enjoying your TV.
      Sidhartha | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Setup ease

    Rated 5 out of 5 stars

    Very good

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good item very easy to move because it very light great for mounting in the wall

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Landon, thanks for sharing your feedback. We’re glad to hear the Insignia 40" FE Series TV has been very good for you and easy to move thanks to its lightweight design, making wall‑mounting simple. Thank you for taking time to share your review. Darshan | Insignia BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Happy tv day

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love it haven't had a television in months due to ours dying glad I was able to get this beauty

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Dear Insignia Customer, thank you for sharing your feedback. We’re delighted to hear that you’re enjoying your new Insignia™ 40" FE Series TV, especially after being without one for a while. We’re glad this model has been a great replacement for you. Thank you for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Good t.v. Affordable price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Affordable lightweight great clear picture easy install. Connected Roku no issues

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv and experience

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality, ordered through the app. Staff was helpful, made me feel important thank you

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Tommy, thank you for sharing your feedback. We’re glad to hear that your Insignia™ 40" Class FE Series LED Full HD Smart Fire TV has met your expectations in quality. It’s wonderful to know your app order went smoothly and that the Best Buy staff made you feel valued throughout the process. We appreciate your support and thank you for choosing Insignia.
      Rafay | Insignia Products BBY-ExBrand_Insignia