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Customer Ratings & Reviews

Your price for this item is $199.99
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Customer reviews

Rating 4.6 out of 5 stars with 2327 reviews

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Rating by feature

  • Picture Quality

    Rating 3.9 out of 5 stars

  • Sound Quality

    Rating 3.9 out of 5 stars

  • Brightness

    Rating 4.1 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers are satisfied with the picture quality, easy setup, price, and Roku TV features of the 43" Class - LED - 2160p - Smart - 4K UHD TV with HDR Roku TV. They appreciate the good picture quality, simple setup process, affordability, and the convenience of the Roku TV platform. However, some customers have concerns about the small remote control, short lifespan, screen darkness, limited volume, and lack of HDR.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 3 Showing 41-60 of 2,327 reviews
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Love this tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You can not beat this price. The tv is great, the picture is great, the sound is great. We enjoy the ease of getting on Netflix, YouTube, pbs kids, and countless other apps. The only thing I would recommend for this is that when turning on the tv have it go straight to the source instead of the Roku home screen, but even then it's not that inconvenient.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price, Roku

    Rated 5 out of 5 stars

    Wow - Just Wow

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought two of these the price cannot be beat, the built in Roku is fantastic, wireless and wired network performance is fantastic. Picture quality both 4K and non-4K is also great. For general streaming, TV, Movie, Audio it is a great system at a fantastic price.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Roku

    Rated 4 out of 5 stars

    Roku Rules

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I had two requirements: 1. A smart TV with support for YoutubeTV paid streaming service, and 2. Simple enough for a non-techie 80-year-old to use I had tried a Roku TV before and knew that would meet my goals. The generous screen size on this TV was a bonus. I got it on sale as a DOTD... Great value!

    I would recommend this to a friend
  • Pros mentioned:
    4k, Ease of use, Roku

    Rated 5 out of 5 stars

    If you want the best look no further

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great television! Haven’t had any issues. This is my first 4K tv and I’m in love with it. Plus it’s smart with the built in roku, so I get my Netflix and Hulu and hbo now and amazon movies. It was easy to setup and easy to navigate with the remote

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Really nice TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I've been really impressed with this TV, so far, after about 2 weeks of use. The picture quality is great, and that's before I've even had an opportunity to check out a 4K signal on it. The sound is about average for an inexpensive flat-panel, which is to say it's not too great. I also think the remote control could be a little more featured.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Roku

    Rated 5 out of 5 stars

    Great upgrade

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently upgraded to this tv after finally getting fed up with my old, smaller, LED that failed to show what was actually happening in the dark parts of movies/tv shows even with the brightness and contrast as turned up and tweaked as possible. I chose this one after doing a bunch of research on LED, 4K, etc. This seemed to be the best choice for my budget. I love the integrated Roku and it works great. But what I love most is the picture. I can actually see what's happening in darker parts of shows!! Granted, it's not as good as those $2000-$6000 TVs. But I think it's fantastic for an upgrade!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Roku

    Rated 5 out of 5 stars

    Outstanding TV...

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This UHD (4K) television was the easiest one to set up in all my years of purchasing a TV. Outstanding picture quality and built in ROKO. The price made this a no brainer to purchase and own. Not one trouble has come up since day one. Highly Recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Price

    Rated 5 out of 5 stars

    Great Smart TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looking for a 4K Smart TV for the bedroom and found this lil gem. It has a lot of features, probably more than I will ever know how to use. Quick set up, downloaded apps for my phone and BAM! Great picture. Easy to learn. oh....GREAT PRICE too!!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love this TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this tv with a sound system and adjustable mount. We took quite a bit of time picking it out and waited until it was on sale. It’s huge for us, a big upgrade. We use it in our basement “Man and Teen-cave.” I have vision problems where my prescription seems to change every 2-3 years, but the provides gorgeous color. I wanted a tv with true to life color rather than some of the other fancy things. This makes everything look better watching it, but doesn’t give you that “too close I can see it’s a set and not real” feeling some other TVs did. We’ve enjoyed it for nearly a o quit a bit of PS4 gaming, watching videos, and watching movies. It is fantastic for all of them. Not a single issue so far. I highly recommend it,

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price, Roku

    Rated 5 out of 5 stars

    great price on a smart tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased to replace an aging tv. the built in roku is nice. picture is good. for the price and ability, it's a nice tv. works well with game systems and good for streaming movies.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Price

    Rated 5 out of 5 stars

    Great 4k TV without breaking the bank

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has a great picture and was extremely affordable. The Roku platform is very easy to use and service is reliable. This TV out performs a Samsung smart TV that I also own.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Roku

    Rated 5 out of 5 stars

    Great TV for my workout room.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this set for my workout room. It was easy to set up. The picture is very good. I love the built in Roku and with a ZVOX sound base, I have a great selection of music that sounds great.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Screen

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I most likely wouldn't notice this if this wasn't mounted above my monitor above my desk. There is a inner black mark in the screen. Not sure why. opened it yesterday so I've only used it for 6hrs. It's a hassle taking it down after putting it up with the mount wasn't exactly light with the mount on it. And I don't have any extra hands to help since I'm new to the state. So I'll just deal with it. So far good tv. Oh one big negative. Bought insignia bar and it only comes with RCA cables. Problem with that it doesn't connect cause the tv only has RVA audio-in.... weird right first tv I've seen like this I've always bought vizio causes it's all around better this was just on sale and seemed good since my mom got one. But the cable for RCA is dumb who makes both products that won't connect with the cables that come with it. You mind as will take out rca and give people optical cable in the box. Just saying it doesn't help new buyers like me plus any buyers whose use to rca cable working right when you plug it in. They should really warn you. So that wastes my time for another trip to the store to use more money cause insignia design was flaw. So far in the future they are not the brand I'll be getting again. This will be my first and last. Back to vizio!

    No, I would not recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    High Quality Well Priced TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I haven't purchased a TV in a long time, but this TV was effortless to set up and get going. The picture quality is excellent, the features amazing and the price was excellent.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great value

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am thrilled with this TV. I purchased it to replace an older 32” led I had in my bedroom. It is incredibly light, and was very easy to hang on the articulating mount I already had for the old TV. The colors are bright and vibrant. I absolutely love the ROKU functionality. The one thing I do wish, is that the ROKU remote would have universal functionality to operate the DVR, as I don’t only watch ROKU apps. Aside from that one thing, this TV is an incredible bargain for the price.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    So far it is a great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have only had this TV for about a month and so far it is a great TV, especially for the price. I am not very tech saavy and just wanted a basic TV that allowed me to cut cable out. This TV is perfect for my needs. It was easy to perform the initial set up and to search for other apps. I like the features of Roku and added an antenna to receive my local channels. The only issue I had was with the free trial of Sling and the fact that the package I choose was suppose to have Fox and NBC but apparently they are not available in all areas. For my smallish living room the size and sound is perfect.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Roku

    Rated 5 out of 5 stars

    Great gift

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this for my mom for her birthday. She enjoys it a lot more than her 19”. Lives that it came with Roku! Super light weight and fits nicely on a wall mount.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality
    Cons mentioned:
    Volume

    Rated 5 out of 5 stars

    Picture perfect

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Insignia has a perfect picture and it's easy to use. Menu is user friendly. Only complaint is the volume, has to be us high to really hear clearly.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Excellent tv for price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV met with my expectations. The picture is wonderful. The TV is fairly light and thin. And the Roku player works really well. Set up extremely easy

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Roku
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Great tv for the price.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Decent picture quality. Roku built in with plenty of apps. Only minus is the remote, Doesnt come with a full remote. No channel buttons, just up and down. Besides that, for the price, its a great tv.

    I would recommend this to a friend
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