Customer Ratings & Reviews

For the price of this tv it is much better than I expected. Picture is sharp. Color is good. User friendly, very easy to setup and use.

This was a great purchase. The picture is awesome, and you can definitely tell the difference in 4K. The only reason I'm not giving a 5 is we couldn't program the Direct remote.

Purchased this TV as an extra for the bedroom and wasn't expecting much for the price but thought it would suffice. To my pleasant surprise, I was absolutely thrilled with the product! It has super clarity, and very good sound. The remote took a little getting used to but is intuitive and very easy to navigate when the room is dark (or without readers) using digit memory. The TV is wall mounted and quite light so heavy mounting brackets are not required. Candidly, it outperforms my more expensive (albeit a couple years older) TV's.

Being honest, probably the only 20something year old to have never even heard of a smart TV. Pathetic, I know. But, I just never could rationalize spending a ton of money that, in reality, I would only get to look at a couple hours a week so I never really looked for one. But I took the leap... more like a baby step... I spent only $300 for a tv that is amazing. Roku has been awesome. The visuals are amazing. I got Sling TV on my television and save over $100 monthly in comparison to most cable rates. Could not be happier.

I purchased this TV to replace an older LCD that stopped working. We recently removed the cable boxes and replaced with a streaming service. The picture comes in beautifully on Netflix, Amazon Prime, Over Air and the Directv Now. The other great feature is how you select which service you want to watch. The main menu is well thought out and easy for everyone to use. The remote is simple yet functional.

I love this TV. The picture is great, the features easy to use, and an awesome price. Couldn’t ask for anything more.

Great picture quality for the price. Good color and love the integrated Roku - makes watching streaming video super easy.

Was looking for a living room tv that wouldn't need a sound bar and would fit inside an older entertainment center. This is perfect. Great picture and sound. Was unsure of the stands stability when looking at the online pictures, and was pleasantly surprised after assembling it how sturdy they are. The only thing I'm not happy with is having to still use the new tv remote to click on HDMI3 to use my comcast remote when watching live tv.

We bought this TV to replace one we had for several years that was also an Insignia. We picked between a couple different brands but this one had the best clarity out of all of them! We haven’t had a problem yet, and love the fact that it has Roku built in! The apps on it are amazing and it is so easy to use! The picture is so clear, and the color quality is amazing! The black and whites are purer than on even my 60” in our living room! You can’t go wrong!

The quality of build is good and the roku integrated with it works awesome, been using it from more than 13months and well satisfied with all the features it has lots of channels from roku feasibility with all types of input video files from USB, network connectivity and amout of controlling features are tons. Definitely I recommend this to any one who wants to low but to get high money bargain.Picture quality is amazing and it can compete with 700$ TV

A budget priced television with a great picture and good sound. Lightweight for the size. Easy to install.

The tv is a budget 4k tv and for the price 350.00 when I bought it. It's worth it very good definition it does the job. The colors are good and rich only complaint the deep blacks are not as good as a higher price 4k but that is expected. And it runs 60hz. With the roku tv in has great selection of apps. Really good smart tv os. It's a good budget 4k and if it's all you can afford you will like the outcome with this tv. I recommend this tv for ppl on a budget.

I really didn't know what to expect when I bought a 4K television set. Or a smart TV. However I bought it as a gift for my mother because she wanted a bigger screen than the 32in I previously purchased. Now that I've had a chance to see what a smart TV can do I want one of my very own! This was a good value for money. The setup was easy. And I love being able to watch everything on the TV screen without having to hook it up to the computer.

4K is great. Picture is awesome. Got it on sale and worth every penny. Roku is great. So much apps to choose from

I looked at TVs in the store, & the salesman who helped me answered my questions. I couldn't make up my mind that day, but bought this one online when it went on sale. This TV is better than I expected. The picture is sharp: I haven't had to adjust anything yet, & the sound is good. I love that it's a Roku TV: there's no Roku box for the cat to kick off the cabinet! Buying online is easy, & pick-up was quick- a staff member even carried the TV to the car!

I always thought that HD TV's would be wasted on me, so I resisted. I saw a demo of a 4K TV in the store and was sold. This Insignia/Roku TV is fantastic. Easy to set up, works great with all of my streaming channels and my cable system. Fantastic deal for the price!!

I was hesitant because I had an Insignia before and it was not good. But, I decided to try it again. It had everything on it I was looking for and the price was good. It works great, picture is amazing, and I love the ROKU having access to all the streaming apps I want and easily added 2 more that were not already there. No regrets on the purchase. Very happy.

I really love all the options that my new Insignia Smart 4K offers. Cable, antenna, or streaming. I really like the options to stream when I want to see Netflix, Hulu or YouTube etc. There are so many options for streaming to add that are free or pay. Some of the other TVs only have 3-4 options and you can't add. The picture is gorgeous! I am tied into cable for a few more months but after that I am set up and ready to stream all - a la carte! Yipee!

Lower cost, but high quality. Usually you will find a drop off of some features, but sound is good, picture is superb, good wifi, with easy app use. Also a plus is fast start up time. Love the crisp clear screen and ultra 4K app movies... now I just wish I would have gone bigger on size to truly feel like I am in the mix/ movie. But really, size is great

Great price picture perfect I love it. I love the colors in the picture quality