Customer Ratings & Reviews

This Insignia Locator Tag is a fantastic value. I was pleasantly surprised by how incredibly easy it was to set up. It connected to my iPhone in less than a minute, integrating perfectly and seamlessly with the native Apple "Find My" app—no extra software needed. It works just like an Apple-branded product, showing up under the "Items" tab right away. For anyone in the Apple ecosystem, this is a reliable and affordable way to keep track of keys, bags, or anything else.

They work great, easy to pair, and come with a Keychain.

Works amazing. Easy to install. Felt good to find an Apple alternative

It's really working great. Better than expected. Very light weight.

To be honest, I bought them to try them out because there were no reviews saying whether they were good, average, or bad. And to be honest, I was surprised first by the price and quality, and how easy they were to connect. For me, it's a very good product, and I have Apple AirTags, but these surprised me.

I’m genuinely impressed with these Insignia Locator Tags. Setup was quick and seamless through Apple’s Find My app—just like using an AirTag. Within minutes, all four tags were paired and ready to go. Tracking accuracy has been solid so far, whether I’m checking keys, a backpack, or luggage. The build quality feels good for the price, and the tags are lightweight and easy to attach to everyday items. I also appreciate that this is a 4-pack, which makes it far more cost-effective than buying multiple Apple AirTags. Battery life has been reliable, and alerts and location updates work exactly as expected within the Find My network.

Better than expected for not being an apple product. it's pretty cheap. cannot do precision Find like an airtag. the ring is pretty weak and the hole is too small to use a standard key ring loop.

Works well . I was able to install these very easily but when I tried to add a friend it got added but only I was able to located from my device . Share function was having issues with location

Product works just like the name brand but at a fraction of the cost. I use it to track a very expensive piece of equipment for work and it tells me where it is in the airport.

Works just like the apple air tags - can't find a difference. Works off the find my app. For the price you can't beat it vs the official Apple branded air tags.

These locators work great and were cheap for a pack of 4! I was able to add it to Find My pretty easily and no issues so far.

This device working good when connecting with my iPhone, I can find my key chain in a second even I left it on my pant pocket or backpack or jacket.

It works as expected. Less one point (actually 0.5 if I could) because of (1) low audio level (2) failure to connect to one of four the first time to try.

So far so good. These are a good deal if you can get them on sale. I'm only using one so far. These will be good to get the address / general idea of where something is. It does not have the fine tracking that Apple Airtags have, but that's OK. With this, I get to the general place, and then you can make it sound it's chime. The chime on these is louder than on Apple's airtags, so that's nice. And I got the 4 pack on black Friday sale for $13 - you can't beat it for that price.

I was a little skeptical at first, but these Insignia tags actually work great with Apple’s Find My network. Setup took less than a minute per tag — just open the app, hold it near your phone, and it connects instantly. I’ve put them on my keys, backpack, and luggage, and they’ve been reliable so far. The alert sound is loud enough to find things around the house, and location tracking updates fast when I’m out. They feel sturdy and way more affordable than buying four AirTags. Battery replacements are simple too. Only small downside is they’re a little thicker than Apple’s, but for the price, it’s hard to beat.

It works great. I haven’t used it for a trip yet. I have it in my home and it lets me know it’s detected.

This works as well as Apple AirTag but for far less price. I wish I could find a holder that will fit this Tag.

Good for the price compare with Apple tag . It works for the first time with apple find apps

They work as advertised, but think the original Apple Air Tag is more precise.

Love it. It's cheap and works well. Would buy more at this price. Quality is good as well.