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Customer Ratings & Reviews

$29.99

Customer reviews

Rating 4.5 out of 5 stars with 276 reviews

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Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.4 out of 5 stars

  • Ease of Use

    Rating 4.6 out of 5 stars

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Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers often highlight the overall performance and ease of use of the Locator Tag for iOS, iPadOS, and macOS with Apple Find My App (4-Pack). The connectivity and simple setup are also appreciated by users, along with its lightweight design. However, some customers have noted concerns about tracking precision and the small size of the ring.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 276 reviews
  • Pros mentioned:
    Connectivity, Overall performance

    Rated 4 out of 5 stars

    Decent in expensive AirTag alternative

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works well. Connects to Find My no problems. Can be turned off via button. Case can be hard to remove to replace battery.

    I would recommend this to a friend
  • Pros mentioned:
    Battery life

    Rated 5 out of 5 stars

    Nice, but not 100% with older SE1 hardware types

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    All functionality is as good on my iPhone11, iPhoneSE3 and iPadAir5 (pairing & sharing). Once paired, the sharing works on all those, but the sharing tag doesn't show up on my original iPhone SE or older iPadPro on IPadOS 16.7.12 due to older Apple OS software. I am very happy with the price to performance since I got it at a really good price at 2025 Christmas sale. I had even give one to a friend to try. I think if you have reasonable expectations, this is an economical replacement for AirTags. Battery life is unknown, but the original AirTag I purchased near original release date had battery life of 2.5 years before it finally gave out. Even if the battery life would be less, it's not a problem.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Good item

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Allows you to play sounds in proximity and track items in map

    I would recommend this to a friend
  • Pros mentioned:
    Battery life
    Cons mentioned:
    Size

    Rated 4 out of 5 stars

    Great value though a little larger than Apple

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Pretty good version of the Apple tag. The one thing I did notice is that they seem a bit thicker and thus do not sit in dedicated dog tags as well. We've had them pop out recently. So we just taped them onto the dog tags. Price wise you can't go wrong. Love the ability to change the battery.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance
    Cons mentioned:
    Tracking precision

    Rated 4 out of 5 stars

    Good, but no location when far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia locator tag works fine for nearby tracking and is easy to set up. But it doesn’t show live location when the item is far away — it only updates the last known spot. That’s the one downside. Otherwise, it’s a solid and affordable tracker for basic use.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance, Setup

    Rated 5 out of 5 stars

    Locator tags that work with iPhone

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to set up. I purposely walked away from an item I was tracking. The report showed up on my phone as expected. Because they work with "find my" on an iPhone there is no additional app necessary to download.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Overall performance

    Rated 4 out of 5 stars

    Cheaper then others and easy to use

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    They work great and easy to use. The button is easy to push though, so you do have to redo it when you accidentally press the button.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 4 out of 5 stars

    hard to open for reset o battery replacement

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Locator Tags work well but opening the case for battery replacement or reset would be tricky as it is not easy turn with a coin and edges smashes too.

    I would recommend this to a friend
  • Pros mentioned:
    Connectivity
    Cons mentioned:
    Tracking precision

    Rated 5 out of 5 stars

    Good for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to connect to phone. Easy to track. It does not work when the phone is beyond say 250 meters. Otherwise this is a good product for the price.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Awesome Choice with Excellent Value

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought several boxes of this item on sale during the Christmas holidays. I have been highly impressed with their performance and the value provided. They are a much cheaper alternative to the Apple AirTag, which I also own. They perform the same function at a much lower price point with the same level of reliability. I will most definitely be purchasing these again and recommend you do, as well.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Overall performance

    Rated 5 out of 5 stars

    Perfect to locate my pets

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this locator tag for my pets, and is perfect to locate. Very practical. Very easy to connect to my iphone.

    I would recommend this to a friend
  • Cons mentioned:
    Tracking precision

    Rated 5 out of 5 stars

    Great alternative to AirTags

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    works on Apple's Find My app just like the regular AirTags do but they don't have precision finding capability. They didn't work on my iPhone 6S but worked on newer iPhone 10.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance, Setup

    Rated 5 out of 5 stars

    Very nice

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These trackers work great. Very easy to set up to Find My. Tested out and works great to ping with a sound.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Cons mentioned:
    Tracking precision

    Rated 4 out of 5 stars

    Cheap and easy to use

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Cheap and easy to use, but does not have the ability to be located precisely when nearby that AirTags do.

    I would recommend this to a friend
  • Pros mentioned:
    Connectivity

    Rated 5 out of 5 stars

    Tracker finder

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Track for daily life . Works with iPhone find my device . Does the same work but does not kill your pocket

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Overall performance

    Rated 5 out of 5 stars

    worthwhile investment

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These are easy to use and provides an excellent way to keep track of your luggage.

    I would recommend this to a friend
  • Pros mentioned:
    Connectivity, Overall performance

    Rated 5 out of 5 stars

    Will Buy More

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought these to add to the luggage on upcoming trip. Easy to add in Find My App. So far so good, working as intended.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Overall performance
    Best Buy Employee

    Rated 5 out of 5 stars

    Great alternative

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    Best Buy Employee
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works well like an AirTag. Easy setup. Won’t lose my keys now.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Setupable, Compatible, Affordable

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Super easy setup and compatible with the iPhone Find My app. Great price!

    I would recommend this to a friend
  • Pros mentioned:
    Connectivity, Ease of use

    Rated 5 out of 5 stars

    great use

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    easy to connect. and very portable to tag items. I am pleased

    I would recommend this to a friend
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