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Customer Ratings & Reviews

Your price for this item is $29.99

Customer reviews

Rating 4.5 out of 5 stars with 269 reviews

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Rating by feature

  • Value

    Rating 4.7 out of 5 stars

  • Quality

    Rating 4.4 out of 5 stars

  • Ease of Use

    Rating 4.6 out of 5 stars

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92%would recommend to a friend

Customers are saying

Customers often highlight the overall performance and ease of use of the Locator Tag for iOS, iPadOS, and macOS with Apple Find My App (4-Pack). The connectivity and simple setup are also appreciated by users, along with its lightweight design. However, some customers have noted concerns about tracking precision and the small size of the ring.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 3 Showing 41-60 of 269 reviews
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Good !!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    To be honest, I bought them to try them out because there were no reviews saying whether they were good, average, or bad. And to be honest, I was surprised first by the price and quality, and how easy they were to connect. For me, it's a very good product, and I have Apple AirTags, but these surprised me.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 4 out of 5 stars

    Good, but no location when far

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia locator tag works fine for nearby tracking and is easy to set up. But it doesn’t show live location when the item is far away — it only updates the last known spot. That’s the one downside. Otherwise, it’s a solid and affordable tracker for basic use.

    I would recommend this to a friend
  • Pros mentioned:
    Connectivity

    Rated 5 out of 5 stars

    Great Alternative to AirTags Works Perfectly

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve been using this 4-pack of locator tags for a little while now, and they work exactly the way I needed. They connect easily with Apple’s Find My app, and setup only takes a few seconds. Tracking is very accurate, and the tags update quickly whenever I check from my iPhone.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Good one

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I picked up this Insignia locator tag pack as a cheaper alternative to Apple AirTags and have been really happy with them overall. Setup was super simple with the Apple Find My app, and they connect quickly to my iPhone. They’ve helped me easily locate keys and bags around the house and even outdoors when I’m nearby. The battery is replaceable and seems to last awhile, and the included keyrings are convenient. They’re a bit larger than AirTags and don’t have ultra-precise tracking, but for the price, they’re a solid value and do exactly what I need. I’d recommend them if you want basic item tracking without spending a lot.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    excellent and affordable

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These locator tags are great! They were easy to set up and integrate perfectly with the Apple Find My app. The four-pack offers fantastic value for tracking multiple items. Highly recommended for peace of mind!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Excellent AirTag Alternative

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m genuinely impressed with these Insignia Locator Tags. Setup was quick and seamless through Apple’s Find My app—just like using an AirTag. Within minutes, all four tags were paired and ready to go. Tracking accuracy has been solid so far, whether I’m checking keys, a backpack, or luggage. The build quality feels good for the price, and the tags are lightweight and easy to attach to everyday items. I also appreciate that this is a 4-pack, which makes it far more cost-effective than buying multiple Apple AirTags. Battery life has been reliable, and alerts and location updates work exactly as expected within the Find My network.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Saves ya money!! And headache...

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Worked great at about 1/4 the price! Great way to keep track of a drone, a car, a wallet, keys, or a ton of things you don't wanna lose!!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great Airtag Substitutes

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Theste are greate substitutes for airtags and work just like the real thing. I’ve put one in all of my bags while traveling to make sure the bags are always with me on the same flight specially when traveling internationally.

    I would recommend this to a friend
  • Pros mentioned:
    Connectivity

    Rated 5 out of 5 stars

    Good for the price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to connect to phone. Easy to track. It does not work when the phone is beyond say 250 meters. Otherwise this is a good product for the price.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Awesome Choice with Excellent Value

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought several boxes of this item on sale during the Christmas holidays. I have been highly impressed with their performance and the value provided. They are a much cheaper alternative to the Apple AirTag, which I also own. They perform the same function at a much lower price point with the same level of reliability. I will most definitely be purchasing these again and recommend you do, as well.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Excellent product!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent value for the price. The product delivers exactly what it promises — solid quality, great performance, and way more than I expected for what I paid. Definitely worth it and highly recommended.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Affordable Alternative

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A great affordable alternative to air tags and Tile-like devices. My only complaints are a lack of Android compatibility and if it gets knocked around in a purse it is likely to make some beeping noises every now and then.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Just as good as their Apple counterparts

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These work just as well as Airtags at just a fraction of the price. Setup was easy in the FindMy app and actually finding where they were located based on a simple test worked well. Save your money on the Apple ones and get these.

    I would recommend this to a friend
  • Pros mentioned:
    Compatibility

    Rated 5 out of 5 stars

    Great alternative to AirTags

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    works on Apple's Find My app just like the regular AirTags do but they don't have precision finding capability. They didn't work on my iPhone 6S but worked on newer iPhone 10.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 4 out of 5 stars

    Cheap and easy to use

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Cheap and easy to use, but does not have the ability to be located precisely when nearby that AirTags do.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 4 out of 5 stars

    good product

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have attached these to the things I wanted, but I have not yet used them. But I did try one, and it worked well. I have nothing negative to say.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    good product at a great price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    very good substitute for apple items. i place one in each luggage when we travel. i might consider placing it in my mom's car so i would be able to track her whereabouts too. good product at a great price.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Insignia Locator Tags work excellent !!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love these AirTags !! Work great just as the apples I think even better !!! Worth the price would totally recommend these all day!!!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great affordable alternative to AirTag

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These Insignia locator tags are inexpensive and work surprisingly well. I put one in my bag and track it in the Apple Find My app, and honestly I don’t feel any difference compared to an AirTag. Tracking is accurate and reliable, and the best part is the price. Very good value for a 4 pack. Highly satisfied with the purchase.

    I would recommend this to a friend
  • Pros mentioned:
    Overall performance

    Rated 5 out of 5 stars

    Seems to Work Fine.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia Locator Tag seem to work well, locating our test subjects. I have yet to put them to use in daily life.

    I would recommend this to a friend
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