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Customer Ratings & Reviews

Your price for this item is $149.99
The comparable value price is $219.99

Customer reviews

Rating 4.6 out of 5 stars with 541 reviews

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Rating by feature

  • Value

    Rating 4.3 out of 5 stars

  • Quality

    Rating 4.7 out of 5 stars

  • Ease of Use

    Rating 4.8 out of 5 stars

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93%would recommend to a friend

Customers are saying

Customers are delighted by the iO Series 7 Connected Rechargeable Electric Toothbrush's cleaning capabilities and ease of use. Many appreciate the variety of brush heads, the timer feature, and the helpful app. While the product quality and travel case receive positive feedback, some customers feel the battery life could be improved, and the pressure sensitivity light could be more visible.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 27 Showing 521-540 of 542 reviews
  • Pros mentioned:
    Cleaning, Ease of use
    Tech Insider Network Member

    Rated 5 out of 5 stars

    Fresh dental clean

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Every single use makes me feel I've walked out the dentist office from my 6 month cleaning. I love everything about this toothbrush from the ability to change the colors to choosing my particular type of cleaning. I'm currently using whitening and just daily cleaning. It's very easy to use along with the app that let's you know if/when you're applying too much pressure. It does get slightly messy from spinning so my only suggestion is watch where you put your phone.

    I would recommend this to a friend
  • Tech Insider Network Member

    Rated 5 out of 5 stars

    Excellent electric toothbrush

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Electric toothbrushes have definitely come a long way in the last few years. Having owned oral b electric tooth brushes in the past I thought that a connected toothbrush was nothing more than a gimmick however I can say that I was definitely wrong. The toothbrush itself is constructed very well and sits on a magnetic base which in my opinion is far nicer than the charging docks of the past. THE toothbrush includes a travel case and 2 replacement heads. The initial setup of the toothbrush is fairly easy and does not require downloading the app. The little display on the brush is pretty intuitive and allows you to see what mode you are in (daily clean, sensitive, whiten, gum care and intense). The screen also shows you a timer and gives you feedback based on how long you brush. The brush has light ring that you can adjust in the settings and also functions as a pressure indicator to show you if your are pressing too hard while brushing.(the green light ring will turn red if you are applying too much pressure). Downloading the app further unlocks more data on your brushing technique that will help you become more efficient while brushing. You can also set ta brush head replacement reminder in the app which takes the guesswork out of replacing the heads. My teeth definitely feel extremely clean after brush with this brush. I even compared this brush with my previous oral b and Sonicare toothbrushes and the way your teeth feel is not even close. Oral B hit a home run with this tooth brush and I am sure you will not be disappointed if you buy this brush

    I would recommend this to a friend
  • Pros mentioned:
    Brush head
    Tech Insider Network Member

    Rated 5 out of 5 stars

    Build better habits!

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Oral-B iO Seriest 7 is an excellent hygiene tool to help build better habits. Right from the box you are prompted to download the new Oral-B app. While it's not required to use it, I suggest it because it had a guided mode to ensure you spend the perfect amount of time brushing each part of your mouth. There are different modes like Daily Clean, Deep Clean and Whitening that have you try different techniques to achieve certain dental goals.. I personally love the "teeth whitening" challenge that helps you track how white your teeth get over the course of 14 days o daily use. As for the toothbrush itself, its definitely make for adults, not for children. Its about the same size as most adult tooth brushes. The magnetic battery charger is a fantastic design so your already charged every time you go to use the brush. If you travel a lot, you may want to make sure you get the kit that comes with the traveling charging case. Out of the box, you get 2 brush heads that you can use for yourself or share with a family member. (you even get to set your own color LED lights) Overall, what makes this toothbrush great is the phone app that really gives you insight to your dental hygiene habits. I am generally excited to interact with the guided brushing and I haven't missed a cleaning since I started using it.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Tech Insider Network Member

    Rated 5 out of 5 stars

    A toothbrush that makes a chore a little more fun

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    While there may be some bells and whistles on this thing that are a little extra, I'm a fan! I like that there's a goal, of 2 min of brushing, so that my competitive nature can take over and make the chore of brushing just a little easier to get the most of. As it turns out, maybe not surprisingly, I wasn't exactly making a full 2 minutes of every cleaning session before I got this brush and the first couple of times felt like an eternity (although my teeth felt amazing afterwards). I feel like now that I've gotten into a healthy rhythm, reaching the 2 min mark is pretty simple and I think my dentist will be a big fan of the care that I'm now taking. I want to make a note on the battery life, as well, as right after I got this toothbrush, my family was set to take a five day pandemic trip to my in-laws. I was excited to use my new toothbrush but not as excited about needing to recharge it. Needless to say, I charged it fully and packed the charger, but after five days of brushing twice a day I never needed a recharge until we got home. That's super helpful for traveling!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use
    Tech Insider Network Member

    Rated 5 out of 5 stars

    A Better Way To Brush

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my first smart/electric tooth brush. I was reading about how an electric would be good for sensitive gums, which I've always had an issue with. So I took the chance and got OralB's new IO series. This toothbrush is pretty neat and looks sleek. The design and mechanics of it took me a minute to figure out but once I got it down its all easy to adjust. It has multiple settings for your desired brushing/cleaning needs and comes with 2 TotalClean heads. The app is really helpful with tracking your brushing habits and tracks overall usage to ensure that you are up to date with replacement heads, as well as programing it to set cleaning modes. Overall, my usage since I've gotten it has been great I like knowing more about my brushing and oral hygiene habits and feel like I'm getting a better clean than when I was using my old manual brush. Its definitely worth it and I would recommend it to anyine that has special oral sensitivity or just wants a better clean when brushing their teeth.

    I would recommend this to a friend
  • Pros mentioned:
    Brush head
    Tech Insider Network Member

    Rated 4 out of 5 stars

    Sleek style

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This toothbrush looks and feels great. It’s heavier then my previous one and I like that feel. The matte black color is cool as well. The functionality is nice, and I have been using the whitening mode on intense. On the cycle, it beeps every 30 sec letting you know to move zones. If you stop short of 2 min, it will frown on you. During the cycle, it rotates colors and I hope there is a way to turn that off. The heads are round and I love the way this cleaned my teeth. They feel amazing after, and I had another brand before that was similar in cost and this feels better. One thing I don’t like is the airflow through the head. It’s like breathing in air while trying to brush my teeth and it’s messy. I’ve never experienced anything like that but I’ll deal with it for the great job it does cleaning.

    I would recommend this to a friend
  • Pros mentioned:
    Brush head
    Tech Insider Network Member

    Rated 5 out of 5 stars

    Better than expected

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I dont usually use an electric toothbrush but I do own one from Amazon. I use it about once a week. However, I am converted after using this toothbrush. It came about half way charged with two heads that easily pop on and off. The head does not spin, only vibrates. The vibration on daily clean is intense, to state it mildly. I was shocked but quickly adjusted to it. The ring around the middle of the unit just above the small LCD screen tells you with colors on the right amount of pressure to use. It is very easy to see, even without using a mirror. I have not used the other modes nor have I tried the app (I did download it but have not found it useful). My teeth definitely feel cleaner and I am very impressed with this Oral B.

    I would recommend this to a friend
  • Tech Insider Network Member

    Rated 5 out of 5 stars

    The one to go for!

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the most futuristic toothbrush I have ever used!   It is a similar experience to using another well-known brand, although not as harsh-feeling. The overall sense and feel of my teeth being cleaned properly is spot on. Using the app is cool, allbeit not necessary.  It does help you map your brushing process and recommends where you might want to spend a little more time the next time you brush.  There are multiple modes or speeds to adjust cleaning intensity depending upon your needs.  Vigorous and Strong for deep cleaning and whitening to Gentle/Soft for gum care and sensitive teeth.   One of the coolest features of this brush is the pressure sensitivity.  It has an LED light that shines green with proper pressure, blue when you aren’t applying enough pressure, and red when you push too hard.  This allows you to maintain pressure against your teeth so the bristles are most effective.   My teeth now have that post-dentist clean feel to them after using this brush.  I can imagine using this brush for a long time.

    I would recommend this to a friend
  • Tech Insider Network Member

    Rated 5 out of 5 stars

    Terrific Product

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I've always purchased Sonicare toothbrush products. When this one was available I jumped on it. The toothbrush head is a little big but it does a really good job. The bluetooth functionality is a really nice feature, as you'll get a better idea of better ways to brush (yup its 2020 and that's a thing). The app is really helpful, however, the brush also has an LED that will light up red if you're brushing too hard, yellow if not hard enough and green is good. It reminds me of a belt sander I own that tells you if you're pushing down on the sander too hard. The brush itself also has an LCD screen that starts a timer when you turn on the unit. It's a great feature as you're supposed to brush for 2 minutes. This has been really helpful, especially helpful for kids as well. There are 5 brush settings as well. I've been using Intense Clean and Whiten. Compared to my sonicare, my teeth do feel smoother and cleaner throughout the day. There's also a sensitive teeth setting that is nice as well. Gum Care and Daily Clean are the other settings, I haven't used them too much though. The base for the toothbrush is one thing I have a criticism on, it's very easy to knock the brush off. Seems to be held by a magnet, it seems to get the job done. Overall I'm really happy with this product, however replacement brush heads are expensive on these but I guess that's the cost of having really nice toothbrush.

    I would recommend this to a friend
  • Tech Insider Network Member

    Rated 5 out of 5 stars

    A great update on the Oral B line brushes

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have had Oral-B brushes for a number of years. This iO update is very welcomed. The unboxing of this updated version feels very like a cell phone unboxing. With a wireless charger and carrying case, it has the trappings of one! The black color is very cool and the ability to adjust your personal color on the collar is very very cool. The screen is a simple design that works fantastically. The bluetooth connection is pretty much flawless on my Galaxy device. The brushing has a series of different settings like the older models and also has the buzzing notification to change positions in brushing. The only thing that this brush does not do is do an auto-shut off at the end of the cycle. Not a deal breaker, but users not used to the Oral-B line just has to be aware. The brush is a value added kit and has a great updated look and is very welcomed. It's just not your normal white anymore.

    I would recommend this to a friend
  • Pros mentioned:
    Cleaning

    Rated 4 out of 5 stars

    Toothbrush and Nanny!

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great electric toothbrush. It holds a charge for days. It’s effective in cleaning teeth and gums. But it scolds you if don’t brush for a full two minutes, by showing a frown emoji. So do a good job or face disapproval!

    I would recommend this to a friend
  • Tech Insider Network Member

    Rated 4 out of 5 stars

    Smooth and Stylish

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Oral- B i0 Series 7 is sleek and stylish in its design. This toothbrush cleaned my teeth really well. I found myself brushing my teeth a little more with the assistance of the Oral B App and its Bluetooth/AI Technology. The App's 3-D tracking encouraged me to brush my teeth better by tracking how I use the Oral B toothbrush in real-time. The Oral B toothbrush's electric motor is smooth and quiet. The Oral- B i0 Series 7 charging power adapter could have been designed to fit inside the travel case. Or it could have been designed so that it can be charged with just a USB adaptor.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    iO series 7

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Helps you brush those teeth correctly. Let's see what the dental hygienist tells me at the next visit...

    I would recommend this to a friend
  • Cons mentioned:
    Battery life

    Rated 4 out of 5 stars

    Great toothbrush but went out after 2 years

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great toothbrush, only compliant is it went out after only having for 2 years.

    I would recommend this to a friend
  • Tech Insider Network Member

    Rated 5 out of 5 stars

    Rechargeable Toothbrush

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the feel of my teeth after I brush them. The ease of the magnetic charger and the small size is an added bonus. The sensor that lets you know you are applying to much pressure is helpful for making sure the gums are healthy. It was very easy to connect to bluetooth with the app.

    I would recommend this to a friend
  • Cons mentioned:
    Battery life

    Rated 1 out of 5 stars

    A Costly Investment with a Short Lifespan and Limi

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the second electric brush from Braun that I'm buying, and it's going to be the last one. They only last for about 3 years, and then they die. Considering the initial cost of $200 plus tax and the additional $50 for each brush head replacement, it's quite an investment for just 3 years of use. Fool me twice, and I'm through. One of the most frustrating aspects is that the batteries are not replaceable by the average consumer. You can search for DIY solutions on YouTube, but it involves using tools, a welding machine, and around 30 minutes of tinkering. Even after going through all that trouble, there's no guarantee that the issue was solely the battery. To make matters worse, their customer support doesn't provide assistance over the phone. I believe there should be a legal requirement for companies to disclose that these brushes have a relatively short lifespan of only 2.5 to 3 years and that their batteries are not easily replaceable by consumers. If they were honest about this, they might not make as many sales.

    No, I would not recommend this to a friend
  • Tech Insider Network Member

    Rated 4 out of 5 stars

    Great sensors and many settings

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The sensors on this toothbrush are great, it lets you know when an area of your mouth is clean. You also have many brush settings like delicate to a more aggressive setting. In the box you get the wireless charger, 2 brushes and the device itself. Battery will last you about 3 days worth or uses without charging. You can also connect it via Bluetooth to your phone which will tell you a more detail summary of your brushes. Overall great toothbrush

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great electric toothbrush

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Long lasting battery and works really good easy to surf thru menu really good product

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Very good electric toothbrush

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    You have a choice of brushing modes. You can link it to an app on your phone to track your oral health.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Well worth the price.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works great.! Well worth the cost of the device.! Owned the cheaper version but this is definitely a step up.

    I would recommend this to a friend