Customer Ratings & Reviews
- Model:
- QN77S90FAFXZA
- |
- SKU:
- 10313317
Customer reviews
Rating 4.8 out of 5 stars with 298 reviews
(298 customer reviews)Rating by feature
- Picture Quality4.9
Rating 4.9 out of 5 stars
- Sound Quality4.7
Rating 4.7 out of 5 stars
- Brightness4.9
Rating 4.9 out of 5 stars
to a friend
Rated 5 out of 5 stars
Quality and service
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Best purchase I've had in quite some time. The feedback and information From best, buy associate was beyond reproach.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
User Friedly!
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Always a fan of Samsung TV’s. Their technology is easy to learn and very user friendly.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 3 out of 5 stars
Bars of Death
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.After two weeks of owning this tv I already saw defects within the tv. There were many bars that would stay discolored on the tv. I would have to cycle the tv to get rid of them but other than that scary mishap it seems to be a fairly good tv. This is my first oled but after that incident I’m staying away from Samsung. It’s back to TCL and Sony for me. If I spend over $2k on a tv I better not have these kinds of issues.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
No, I would not recommend this to a friendBrand response from Samsung
Posted .KamiCourtney,
We're sorry to hear that your experience with the S90F TV led to a return. Your feedback matters to us and will be shared with our product team.
If you decide to explore Samsung TVs again in the future, we’re always here to support you - whether it’s setup, features, or troubleshooting. Reach us anytime at 1-800-SAMSUNG (8AM – 12AM EST, 7 days a week), or visit the ‘Support’ section of our website for LiveChat, manuals, and more.
~ Samsung Specialist
Rated 5 out of 5 stars
Mr. Bui
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I am very excited about the Samsung TV. and completely satisfied.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 3 out of 5 stars
77' S90F
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Started flickering on the left side and then goes black for a moment, I turned it off and back on and it help for couple days. now it is doing it again. but I do like the tv when it is not acting up. fixing to call and see what I can do for a fix replacement..
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendBrand response from Samsung
Posted .JonathanH,
We appreciate you taking the time to let us know about your experience with your S90F TV. So that we can better troubleshoot this issue and provide steps towards a solution, please contact Samsung Support at 1-800-SAMSUNG, 8AM – 12AM EST, 7 days a week, or visit our website for LiveChat.
~ Samsung Specialist
Rated 4 out of 5 stars
Great TV..but still no Dolby Vision
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great TV, but that matt screen was not to my liking. But the BIG downsize is the fact that Samsung is still not offering Dolby Vision. That makes no sense. I returned the TV and opted for the LG C5 instead.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
Samsung TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love this TV. Color is so bright. Sales people were very knowledgeable.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
Great purchase
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing picture quality and surprisingly good sound.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
BruceC
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Fabulous customer service from the purchase to delivery and setup
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 1 out of 5 stars
Don't buy! Don't believe me. Do your research!
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.TV is junk. Had it for a week before it started to show issues. First a 5 inch line from top to bottom started. Then the picture would go out. Sound would work but no picture. You could turn off the power and turn it back on and it would work for about 5 minutes and then go off again. Looked online and found this to be a common issue with this model. Don't buy! Best Buy was great in solving the issue. Went with an LG instead, couldn't be happier.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
No, I would not recommend this to a friendBrand response from Samsung
Posted .Mphsbuck,
We're sorry to hear that your experience with the S90F TV led to a return. Your feedback matters to us and will be shared with our product team.
If you decide to explore Samsung TVs again in the future, we’re always here to support you - whether it’s setup, features, or troubleshooting. Reach us anytime at 1-800-SAMSUNG (8AM – 12AM EST, 7 days a week), or visit the ‘Support’ section of our website for LiveChat, manuals, and more.
~ Samsung Specialist
Rated 3 out of 5 stars
Tv picture dark
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Picture seems dark. Contrast, and brightness is maxed.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
No, I would not recommend this to a friendBrand response from Samsung
Posted .DavidB,
We appreciate you sharing details on your Samsung S90F TV. This behavior may be related to energy-saving features, AI-powered optimizations, or dynamic picture settings that automatically adjust screen brightness based on content and viewing environment.
Please try disabling the following features: Settings > All Settings > General & Privacy > Power and Energy Saving > Brightness Optimization, Energy Saving Solution, and Motion Lighting
If these are already off, check if Contrast Enhancer is enabled, which can also cause brightness to shift depending on scene changes: Settings > All Settings > Picture > Expert Settings > Contrast Enhancer
Samsung’s newer TVs also include AI-powered features designed to adapt picture settings automatically. While many viewers enjoy this enhancement, others prefer more manual control. To adjust these features, go to: Settings > All Settings > Advanced Features > AI Mode Settings
To ensure optimal performance, please also confirm your TV is running the latest firmware: Settings > Support > Software Update > Update Now
We hope these steps help stabilize your screen brightness. If you continue to experience issues, please don’t hesitate to contact Samsung Customer Support at 1-800-SAMSUNG (8AM – 12AM EST, 7 days a week). LiveChat is also available via the ‘Support’ link on our website.
~ Samsung Specialist
Rated 2 out of 5 stars
Not so smart
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.It keeps updating and changing app login information!
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
No, I would not recommend this to a friendBrand response from Samsung
Posted .TerryS,
We appreciate your review of Samsung’s S90F TV. So we can better understand the issues you’re experiencing and provide you with troubleshooting assistance, please reach out to Samsung Customer Support at 1-800-SAMSUNG, available daily from 8AM - 12AM EST. You can also chat with a LiveChat agent by clicking the ‘Support’ link on our website for:
• Live Chat
• Manuals, Software, & Warranty Info
• Creating a Service ticket
~ Samsung Specialist
Rated 1 out of 5 stars
Goodbye to Best Buy
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.This TV is 5-Stars however the Price Match policy is misleading. Customer Service does not care about keeping their long term purchasers happy. After years of buying all of my electronics products at Best Buy I will be going elsewhere in the future.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendBrand response from Samsung
Posted .Hi RobertM,
It appears your 1-star review for the Samsung S90F TV is based on your experience with Best Buy, and we’re sorry to hear that. We recommend contacting the store directly to share your feedback.
If you need help with the TV itself, Samsung Support is available at 1-800-SAMSUNG, 8AM – 12AM EST, 7 days a week, or via LiveChat under the ‘Support’ section of our website.
~ Samsung Specialist
Rated 1 out of 5 stars
Disappointed
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.TV did not work. I had to return Tv. Samsung could not repair and issued refund. Very dissappinted as this is a high end tv.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
No, I would not recommend this to a friendBrand response from Samsung
Posted .ArnoldS,
It’s unfortunate to hear there were issues that led to the return of your Samsung S90F TV. Your experience is important to us, and your feedback will be shared with our product team for review.
We hope you’ll consider Samsung again in the future. If you do, we’re always here to help with setup and support. Reach us at 1-800-SAMSUNG (8AM – 12AM EST, 7 days a week), or visit our website to chat live and access manuals or software.
~ Samsung Specialist
Rated 5 out of 5 stars
My Samsung 77
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.It’s bigger than the one I had which was 65. It fills the wall a lot better. The color is much better than the older one much brighter and I love how it looks and the sound is excellent.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
S90f HUGE improvement over the s90c and c4
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.I had some minor issues with my s90c …. SDR had a problem with flickering in near dark complex scenes and motion was always a little off … the s90f processor is so much better and just feels stronger it handles motion like a champ and all flickering is gone … now to the main event the brightness …. I own the s90c and c4 and this blows them both out of the water … I also owned a g4 for a short period of time but had some issues with it and I feel the s90f rivals the g4 brightness …. I have not seen the c5 yet but h have a feeling the s90f is going to absolutely destroy it …. I am very balanced if anything you could say I’m more or an LG fan because at first I wouldn’t go to Samsung because of no Dolby vision … but once you QD-OLED it’s hard to go back … my c4 is an 83 inch which QD-OLED does not offer that size ….if you are on the fence about the c5 vs s90f it is a no brainer definitely go with the s90f
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
77” OLED
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Samsung 77” OLED the quality on that tv is amazing the colors are amazingly bright it’s a game changer.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
We absolutely love our Samsung OLED TV.
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.We absolutely love this TV. The picture is bright, the colors are vibrant and the blacks are pitch black.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
S90f a winner
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture and size. Good buy on sale. You'll need to set up the picture to suit your viewing preferences.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friendRated 5 out of 5 stars
Samsung - 77" Class S90F Series OLED 4K
Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.We are very happy with our purchase. TheTV has excellent picture quality and it is simple to use.
This review is from Samsung - 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
I would recommend this to a friend



















