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Customer Ratings & Reviews

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Your price for this item is $1,999.99
The comparable value price is $3,499.99

Customer reviews

Rating 4.8 out of 5 stars with 207 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.8 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are pleased with the exceptional picture quality of the 77” Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025). The TV's brightness effectively reduces glare, while the OLED technology delivers vivid colors. Additionally, users appreciate the AI upscaling feature, which enhances the visual quality of various content.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 207 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is absolutely amazing and worth every penny spent. I love the quality in the picture. Everything seems so real.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Amazing product

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great TV, the picture quality and the colors are amazing. You can see even the smallest of details especially when watching the games. This is one of the best purchases I have made. Not to mention that we experienced great customer service in the store!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Amazing tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing tv that is a game changer when it comes to home theater. Picture quality is 100x better than the best led lcd screen I’ve ever seen. I cannot recommend oled’s enough and this one is top notch.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wonderful, crisp picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality picture, easy to set up. This is my second OLED

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best tv ever

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv. Best tv I've ever owned.. the color and it's AI feature it amazing.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Excellent TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is an excellent TV with an absolutely awesome picture! Also, it has less glare than other OLED TV’s.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Excellent TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am so glad this television was suggested. The picture is insane and it looks like 3D

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Amazing TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far so good. The colors are INSANE. Love the picture quality. Looks like you can reach out an touch it.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Beautiful pictures on the market!

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has one of the best pictures we’ve ever seen and would highly recommend others purchase it!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Linda’s

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The tv is awesome We love all the features on it and the salesman we had answered all of our question

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    77” OLEF

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    OLED technology is amazing! Love the AI feature in this Samsung device.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product. Fits on the wall great, the features are easy to learn and navigate through.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    77” Samsung

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love the TV, Has a Great picture The only dislike is having to fit the picture to the screen. I should have with bigger lol

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    GREAT TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality, large wall, looks great!

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    77" Samsung

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this tv but had to buy a soundbar as well for better sound quality.

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality

    Rated 5 out of 5 stars

    Excellent quality TV!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is an amazing tv. I upgraded from a 55" to this Samsung 77" and I didn't realize how bad my tv was. The colors on this thing are vivid. The whites are almost blinding, and the blacks are truly black. There wasn't any motion blur during a couple baseball and football games. I've played several PS5 games on it, and the games look amazing. The sale price for the tv made it an even better purchase.

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality, Upscaling

    Rated 5 out of 5 stars

    Best TV I’ve ever owned

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Just got the Samsung 77" S90F OLED and wow! The picture is insanely sharp with deep blacks, rich colors, and no glare, even in daylight. Movies feel like the theater and games are super smooth with zero lag. The smart features are fast and easy, and the AI upscaling makes everything look better. Hands down the best TV I’ve ever owned!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Upscaling

    Rated 5 out of 5 stars

    Great decision to buy and a great price on sale.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture! Easy user interface for adjusting picture and connecting devices. Claims it enhances the picture of old television shows and movies and it actually does. Watched a movie made in 1965 the other night (one I’ve seen several times through the years on other TVs) and the picture just blew me away! Much better than I expected! Also, the anti-reflective screen works really well. I have a lot of large windows and have always see reflections of things outside on my screen, but not anymore.

    I would recommend this to a friend
  • Pros mentioned:
    Oled quality, Picture quality

    Rated 5 out of 5 stars

    Absolutely, stunning picture quality!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The OLED panel on this tv is fantastic. I went with the 77” QD panel as the 83” still uses the older panels. Bigger is not always better but the size of this tv and picture quailty is really what I looking for. Definitely an upgrade over my last flagship Samsung QLED I previously owned. Highly recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent choice!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I originally got a Sony Bravia 5 and returned it for this TV and I’m so happy I did! It is super clear and fast.

    I would recommend this to a friend
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