Skip to contentGo to Product SearchGo to Footer
Main Content

Customer Ratings & Reviews

Your price for this item is $1,299.99
The comparable value price is $1,999.99

Customer reviews

Rating 4.7 out of 5 stars with 213 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers enjoy the excellent picture quality and simple user interface of the 65" Class BRAVIA XR8B OLED 4K HDR Google TV. The OLED quality and deep blacks are also impressive features. However, some customers have noted that the brightness may be too low for certain rooms.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 9 Showing 161-180 of 213 reviews
  • Rated 5 out of 5 stars

    Sony has the best !

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound without a soundbar but would add one for surround affects ! Great Best Buy price and excellent customer service as always.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JayL!
      Thank you so much for your feedback! We are really happy to hear you’re enjoying the picture and sound quality of the K-65XR8B. Adding a soundbar is a great idea to enhance the surround effects and take your audio experience to the next level.

      This model offers vibrant 4K HDR visuals and smart features like easy streaming access, making it a fantastic choice for your home entertainment setup.

      We appreciate your decision to go with Sony!
      Kind regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    All around quality.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, good sound. Excellent customer service on day of purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StephenB,

      We are delighted to hear that you are enjoying the great picture and sound quality of your new BRAVIA XR8B. It is also wonderful to know that the team provided you with excellent customer service during your purchase!

      Thank you for making Sony part of your home entertainment.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    GE’s Sony Bravia, 65”.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am very much enjoying my new SONY BRAVIA TV. It was a great purchase. Hope to add an all in one sound bar soon. Sales people at BEST BUY in Wilson,NC did a great job.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GCE1,
      Thank you for sharing your great review of your new Sony TV K-65XR8B! We are delighted to hear that your new TV was a great purchase.
      We think adding a sound bar is a brilliant idea for completing your home theater setup!

      We appreciate your decision to go with Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    Great buy at Best Buy

    |
    |
    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Sony TV is clear, not too bright and the sound has excellent quality. The sales people were most knowledgable and answered all mu questions thoroughly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Netgear!
      Thanks so much for sharing your feedback about your new Sony TV.
      We are delighted to hear that the clarity and excellent sound quality of your K-65XR8B are standing out for you.

      We appreciate you choosing Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    Amazing TV

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is incredible and love the Google /App experience!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the review, JoeF!

      We’re so glad you’re enjoying the incredible picture quality of your BRAVIA 8. There really is nothing like those OLED pure blacks and the way the XR Processor brings everything to life! It’s also great to hear that the Google TV interface is making it easy for you to find and enjoy all your favorite apps in one place.

      Thank you for choosing Sony!

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Sony tv

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far I love the tv. Picture it great. Work great hopefully it lasts long

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi WilliamP,

      We are immensely pleased to hear that you are loving your new TV so far! It is fantastic to know that you are enjoying the stunning picture quality and smooth performance of the BRAVIA XR8B. We design our technology with durability and long-term enjoyment in mind, so we look forward to providing you with an incredible cinematic experience for many years to come.

      Thank you for making Sony part of your home entertainment.

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Mrs. Anderson

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We have been enjoying our new television. It has a great picture!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi user374163!
      Thanks so much for taking the time to leave a review. It is fantastic to know that your new K-65XR8B television is a hit and that the picture quality is standing out to you.

      We appreciate you choosing Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    Awesome TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome picture and a great TV all around. Highly recommended.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the review, Yurguis!

      We are so glad to hear that you are enjoying the awesome picture quality of your new BRAVIA 8. It's great to know that the pure blacks and vibrant colors of the XR8B are making it a great all-around TV for your home.

      Thank you for choosing Sony!

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Best Buy for the money.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This t v surpasses our expectations in terms of picture quality, ease of use, app quality and sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TammyJ,

      We are very glad to hear that the Sony XR8B has surpassed your expectations across the board—from picture quality and sound to ease of use and app performance! Delivering an excellent, comprehensive experience is our top priority, and your feedback is highly appreciated. Thank you for choosing Sony!

      Regards,
      Dominick Sony_US

  • Rated 4 out of 5 stars

    Too much technology

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    In the description, it says it has AI control for memory volume which it does not because it is full blast. Every time I turn the TV on and I can't figure out how to get it off.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeffreyC,

      We are sorry to hear that your BRAVIA XR8B is turning on at full volume; that is certainly not the "AI-controlled" experience we want for you. To fix this and set a specific startup volume, please press the Quick Settings button on your remote and navigate to Settings > System > Accessibility > Power-on volume. Once you Enable this feature, you can set your exact preferred volume level so the TV never surprises you at full blast again.

      Additionally, if the volume feels inconsistent between different apps or inputs, you can go to Settings > Display & Sound > Sound > Advanced auto volume and turn it On to keep levels consistent across all sources. We hope this resolves the discomfort and lets you get back to enjoying that stunning OLED picture. Thanks for choosing Sony.

      Best regards, Eliab Sony_US

  • Rated 5 out of 5 stars

    Sony 65" Bravia

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Took some time to set up but works great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SMOC,

      We are pleased to hear that the BRAVIA 8 is working great for you! While we understand the setup process can take a moment to perfect, we are glad to know the results were worth the effort.

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Rated 5 out of 5 stars

    Great TV

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We moved and replaced our old TV’s. The Sony has an excellent picture and good sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JKEMN,

      We couldn't be happier to hear that your move included upgrading to the Sony BRAVIA XR8B OLED and that you are enjoying its excellent picture and good sound quality. OLED technology truly delivers stunning visuals, and we're delighted it’s enhancing your viewing experience.

      Thank you for your continued love and support of Sony products!

      Regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia 65” TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality and color is fantastic. Set up and programming was easy.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, DonniegR!

      We are thrilled to hear that you’re loving the picture quality and vibrant color on your new Bravia 8. It’s also great to know that the setup and programming were a breeze for you. We designed this TV to deliver a premium experience right out of the box!

      Thank you for choosing Sony!

      Best regards, Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Fantastic T.V.!!

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Incredible image quality, easy set up, great product!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, SmithFamily!

      We’re thrilled to hear that you are enjoying the incredible image quality of your Bravia 8! It’s great to know that the setup process was easy and that the product is meeting your expectations. We hope you and your family have many wonderful movie nights with that stunning OLED display!

      Thank you for choosing Sony!

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Happy with the Bravia 8 TV

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture the tv looks amazing and the staff was super helpful

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CodyC,


      We’re thrilled to hear that you are enjoying the excellent picture quality of your new BRAVIA XR8B OLED! It is also wonderful to know that the staff provided such helpful service during your experience. Thanks for choosing Sony.

      Best regards, Eliab Sony_US

  • Rated 5 out of 5 stars

    Beautiful TV

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture, coming from a 2020 A8H and can definitely tell the difference

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bass,
      Thank you for the fantastic feedback on your new K-65XR8B TV!
      It is truly wonderful to know that you can already see a clear difference coming from your A8H.

      The XR8B uses the latest XR Processor to bring out incredible depth, color and contrast with its OLED panel, and it's also set up for smooth gaming with 4K/120fps support.

      Thanks for choosing Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    OLED Goodness

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    rich contrast that make it an incredible upgrade from my previous TV

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic feedback, Ryan!

      We are thrilled to hear that the K-65XR8B has been such an incredible upgrade for your home theater! It’s wonderful to know that the rich contrast is standing out to you—we designed this model to deliver that deep, cinematic realism that truly brings content to life.

      Thank you for choosing Sony for your upgrade. We hope you enjoy many more movie nights on your new TV!

      Best regards, Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    Very Impressive Color and Sound

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Vivid colors. Best sound I’ve heard on a TV without a sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for the fantastic review, Bertf!

      We are thrilled to hear that you are enjoying the vivid colors of your new K-65XR8B! We are especially proud of your comments regarding the audio—we put a lot of innovation into our Acoustic Surface Audio+ technology to ensure the sound is just as immersive as the picture. Hearing that it's the best sound you’ve heard on a TV without a soundbar is a wonderful compliment!

      Thank you for choosing Sony and for sharing your experience.

      Best regards,

      Gus, Sony Social Media Team sony-global

  • Rated 5 out of 5 stars

    OLED wonder

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a great upgrade from my previous tv. Picture quality is amazing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MikeH,

      We are delighted to hear that the 65" BRAVIA 8 OLED 4K HDR Google TV was a great upgrade for you and that you are finding the picture quality amazing!

      Thanks for choosing Sony.

      Best regards, Eliab sony-global

  • Rated 5 out of 5 stars

    Love this tv

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality on this tv is amazing. And programming is very user friendly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello AngelC,

      Thank you for choosing Sony!

      It brings us great joy to hear that you’re enjoying the amazing picture quality and user-friendly programming of your K65XR8B TV. We appreciate you taking the time to share your experience and hope your viewing continues to be exceptional.

      Best regards,
      -Fred Sony_US