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Customer Ratings & Reviews

Your price for this item is $299.99
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The comparable value price is $1,499.99

Customer reviews

Rating 4.6 out of 5 stars with 1333 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.3 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, describing it as outstanding and clear. They also appreciate the ease of setting up the TV and its intuitive operation. While many customers are pleased with the TV's color and sound quality, some express concerns about the lack of upgrades on the 2.1 HDMI ports and the high price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 32 Showing 621-640 of 1,333 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Television for hanging on the wall

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome quality and great picture. Was talked into this model instead of Samsung and this picture quality is very good

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mark, We're glad that you appreciate the picture quality of this X950H 4K HDR TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Chirstmas comes early

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my Sony x950h. It was so easy to set up and picture was the best of any TV Ive ever owned .To me SONY has always made great products

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi gabby, we're glad you love our product. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for your purchase. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture quality is the best. This is my 2nd Sony in a month. Together with the geek squad mounting on both TVs, incredible deal.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Gamps,

      Wow! We can’t thank you enough for purchasing two! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR.

      Thank you again for choosing Sony!
      David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Not at all bad

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and sound supposed to be usable with curtains open not quite true but probably better than regular tv not cheap

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NiceTV, Awesome! We're glad that you like the picture and sound quality of your new TV. Our X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and channel selection is a breeze. This was a swap out due to an LG being out of stock. Way to go BestBuy. Great service.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Great, Glad to hear that you are happy with the picture quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony and for the 5-star rating! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great buy - excellent TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV! The pic quality is astounding. It is lightweight and Android TV gives the flexibility to download apps as per your choice

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi IBNJ, Thank you for the 5-star rating! Glad to hear that you are happy with the picture quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Cons mentioned:
    Hdmi 2.1

    Rated 5 out of 5 stars

    Great. Not for competing gamers.

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great display. No hdmi 2.1. If you don’t know what that is don’t worry about it. Competitive gamers look elsewhere.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Cool, we're glad you like the picture quality of our product. This unit supports one of the HDMI 2.1 standards which is the eARC.The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing SONY. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Awesome TV!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wife wanted a basic TV. The person helping us showed us what she wanted. She wanted to get it. Me being me I had done some research before going. I started asking questions and asked to see the Sony. Person helping us was very knowledgeable. Graphics and motion on fast action so much better than the one the wife was wanting. I rarely watch much TV. Wife is now always camped out watch TV. Maybe if Sony made stoves ... LOL

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Dave, You chose the right TV. We are glad that you like the picture quality and the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscale everything you watch to near-4K HDR. We value your input and appreciate your feedback. Thank you for trusting Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Good tv

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv. I ended up returning it because a better deal came alone. Would have been happy with this one though. I enjoy the Google tv operating system. Easy set up and top of the line LCD picture

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi mbork, We're glad to hear that you are happy with this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for sharing this feedback. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv. Really like the Bravia vision that is on the Bravia models. It is similar to Dolby Vision and Netflix calibrated movies.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bears, Great! We're happy to hear that you like the picture quality of your new TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. We also appreciate the excellent assistance you've got. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV ever

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is the best TV I have ever owned. Sony has again outdone themselves and I will now continue to purchase this brand for TV sets.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Andy, we're glad you like our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Awesome set

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Lifelike color. Excellent for watching sports. Feels like you're part of the action. Crystal clear picture. Very happy with this TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Fantastic, Awesome! Good to know that you are very happy with the color of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for giving the product a perfect rating! Jay Sony_US

  • Rated 5 out of 5 stars

    People are the Key to successful business

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I'm not really a TV or Tech savvy person but the young man who led me through the particulars in the store was patient and understanding as to what I should know which made the selection easy and quick. Additionally the 2 young men who delivered and installed the TV the following week were great representatives of your store and the Geek squad. They were courteous, professional, and their interpersonal skills were such that it was very comfortable having them in our home - a very rare thing in this day and age.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EaglesFan, Thank you for the 5-star rating! Glad to hear that you are happy with your TV purchase! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    BEAUTIFUL AND PERFECT SIZE SONY TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I BOUGHT THIS TV ON A OPEN ITEM SECTION AND I TELL YOU WHAT, THIS TV HAS PERFECT COLOR AND SIZE AND FOR THE PRICE IS VERY WORTH IT

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jose, that's great to hear! We're happy to hear that you like the picture quality of your TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. We also appreciate the excellent assistance you've got. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this TV. The convenience of having the Google Assistant built in is wonderful. I love talking to my smart TV. Picture is amazing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sheri, Thank you for the 5-star rating! Glad to hear that you are happy with the TV picture quality and its features! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    R2D2

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Have had is for 3 months now no issues great for movies. I have glasses this is the first tv I feel like I can see everything

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi R2D2, Thank you for the awesome review! We're glad to hear you appreciate the amazing picture quality of your new TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to a near 4K HDR. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this mu smart tv its really change my life and picture quality is really good

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best thing I like about this television is the picture. The quality and colors are excellent. The least thing I like about this television is the supports. The don't seem strong enough.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there, Thank you for the 4-star rating! Glad to hear that you like the picture quality of the TV! We have taken note of your feedback on the support as this will help improve our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Lovely TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this TV for my living room and I just love the the resolution and the sound. You don’t need an extra speaker

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Good, Awesome! We're glad to hear that you love the resolution and the sound of this TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A gorgeous picture with great processing speed for watching tv, movies and playing video games.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Scooter, We are happy that you like the picture quality of your new Sony TV. We are also glad that you noticed the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. Thank you for your positive feedback and for trusting Sony! -Vincent Sony_US