Year-End SaleEnds 1/1/26. Limited quantities. No rainchecks.

Skip to content
Main Content

Customer Ratings & Reviews

Your price for this item is $299.99
Clearance
The comparable value price is $1,499.99

Customer reviews

Rating 4.6 out of 5 stars with 1333 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.3 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, describing it as outstanding and clear. They also appreciate the ease of setting up the TV and its intuitive operation. While many customers are pleased with the TV's color and sound quality, some express concerns about the lack of upgrades on the 2.1 HDMI ports and the high price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 49 Showing 961-980 of 1,333 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great 65 inch Sony TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv ever. Great pictures. Super sound. Helpful Geek Squad

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DonB, Thank you for the 5-star rating! We are happy to hear you are enjoying the picture and sound quality of the X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Cons mentioned:
    Hdmi 2.1

    Rated 1 out of 5 stars

    Great TV, BAD quality control

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Could have been a great TV with great features even though there is no HDMI 2.1 or VRR. It's a shame though I had to pick up and return 4 of them because they all had multiple clusters of dead pixels. I never thought I would even have to look for dead pixels on a brand new $1700 TV, but they were so obvious on the first TV I had to start looking on the next 3. I should have given up after the second TV but I thought maybe my luck would change with the 3rd and 4th. Unfortunately that was not the case. The worst one of them had at least 100 dead pixels, the best one only had about 14. Sony really needs to step it up in the quality control department. I really don't understand how they could even leave the factory with that many dead pixels. Either management is unaware of the problem or maybe they just don't care. Either way it is sad that I could get 4 of Sony's flagship model LCD TVs all with the same problem. That is extremely pathetic. I finally gave up and got a Samsung Q80T. It's not as easy to use as the Sony, but it only has one dead pixel and it is right on the edge. One of 8 million I can live with, 14 or more in the middle of the screen is pretty ridiculous. The local dimming on the Sony is also horrible compared to the Samsung. There is way to much blooming. I should be compensated for the 12 hours I had to spend boxing the TVs back up, driving back and forth to the store, waiting in line at customer service, watching them unpack the TV to check if it worked, and then finally getting me a new one, but that will never happen. Most of the customer service reps were very friendly and helpful, there was only one that was very unpleasant and he was the supervisor. Anyway, save yourself the time and hassle and get a Samsung. Sorry Sony, I gave you 4 chances and you wasted my time and you failed horribly.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Josh,



      We regret to hear that you're having pixel issues with the 4 TVs and had to be returned eventually. This is definitely not the experience we want you to have. Please be assured we take this very seriously and continuously strive to improve our products. Thank you for sharing your feedback and we are sorry for the inconvenience.



      Regards,

      Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best tv!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is amazing. Sound is amazing. Best tv I’ve ever owned!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kamisa, we're glad you like the picture and the sound quality of our product. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for your purchase. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 65"

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture and great SMART options with voice command!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TustinRealtor, Thank you for the 5-star rating! We are glad to hear that you are happy with your TV purchase! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    We love it. It was time to move on to 4K Ultra TV

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    And this was our Best Buy rep’d Top Choice below OLED. Worth it!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome! We are happy that you love your new Sony Bravia TV, TCESq. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness to give your TV the feeling of immersive realism. Our latest X-Motion Clarity technology keeps everything smooth, bright, and clear, so fast-moving scenes like sports and action scenes are bright and clear. Thank you for the feedback and for choosing Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very good!

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality. Suits our needs well. Would buy again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Reviewer2020, We are glad that your new Bravia TV suits your needs, and you like its picture quality. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscale everything you watch to near-4K HDR. Thank you for choosing Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    65" TV

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Enjoying our new 65" tv great picture with new sound system

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Charli, Thank you for the 5-star rating! We are happy to hear that you like the picture and sound quality of your you new TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good buy

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great item was easy to put up and hook up. Awesome picture

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Nice, Awesome! We are glad that you like the picture quality and ease of setting up your new TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Erick, my salesperson was great.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is Awesome. Salesperson and Geek Squad were easy to work with.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony950H

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv with an excellent picture! Well worth the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GoCowboys, Thank you for the 5-star rating! Glad to hear that you like the overall picture quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Hello

    |
    |
    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have really enjoyed this TV it is the best on the market

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Beastmode38, Thank you for the 5-star rating! Glad to hear that you are happy with the TV purchase. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Super tv

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I really enjoy my new T V. The detail color ate amazing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi 6986milo, We're glad to hear that you are enjoying the color of this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for sharing this feedback. Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    awesome!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and just what we expected. Delivery was a breeze.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Sandy, We are glad to hear about your positive experience, and your new TV meets your expectations. The X1 Ultimate Processor of the X950H, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My family Loves the quality and clearness of the tv picture

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Lynda, We are thrilled to know that your family loves the quality and clearness of your brand new Sony 4K TV. We always strive to deliver the best picture with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for trusting Sony! -Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. This Sony TV is the best one that I have owned.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi frankko5, We are thrilled to hear that Sony Bravia TV is the best TV you have owned. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. Thank you for choosing Sony! -Vincent Sony_US

  • Rated 5 out of 5 stars

    Great Service

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The in-store associate who helped us was polite, knowledgeable and professional. He answered all questions we had. There was no pressure. He made our purchase easy. Also, the installation team of Frank Morgan and Sam (I do not know his last name) were extremely knowledgeable, polite and professional.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EddieM, That's great! We're glad to hear that! The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    kgek

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent T.V.!! I don't need to say a lot. Great t.v.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi kgek, Amazing! We're glad that you are enjoying the TV and its quality. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Well pleaaed

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV !! Great quality and beautiful picture also.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SonShine, Thank you for the 5-star rating! We are glad to hear that you are happy with the picture quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Rated 5 out of 5 stars

    Enjoyed the process

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Completed extensive research before decision to purchase a TV. Salesperson, Justice, was friendly and very knowledgeable. Store was clean and models display was well designed. Purchasing process was very easy and explained. Delivery, set up, and review of functions by Geek Squad completed an overall excellent experience.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Satisfied, We are happy that you had a wonderful experience purchasing this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR.
      Thank you for taking the time to review the X950H and for choosing Sony! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture easy to use remote . Quick to add apps

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kevin, Thank you for the 5-star rating! Glad to hear that you are happy with the picture and sound quality of the TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US