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Customer Ratings & Reviews

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The comparable value price is $1,499.99

Customer reviews

Rating 4.6 out of 5 stars with 1333 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.3 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, describing it as outstanding and clear. They also appreciate the ease of setting up the TV and its intuitive operation. While many customers are pleased with the TV's color and sound quality, some express concerns about the lack of upgrades on the 2.1 HDMI ports and the high price.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 58 Showing 1,141-1,160 of 1,333 reviews
  • Rated 5 out of 5 stars

    Excellent Picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our Sony was as good as advertised and we had a very knowledgable sales agent explain it all to us!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SmokeyJoe, We are glad that you like the picture quality of your Sony TV, and you had great experience with your local dealer. Your new X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. We hope you will also notice the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. Thank you for choosing Sony! -Vincent Sony_US

  • Rated 5 out of 5 stars

    Solid non-oled tv.

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall, very nice and I do not need to worry about burn-in according to my Best Buy sales person.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Demanding, We are happy that overall, you like your new Sony Bravia TV. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for trusting Sony! -Vincent Sony_US

  • Rated 5 out of 5 stars

    Its worth listening to the salesperson

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    recommended by Shawn the salesperson. He steered me in the right direction

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Agreattv, That's great! We're glad to hear that! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for the recommendation. Jay Sony_US

  • Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my new Sony TV. Sony definitely lasts longer than other brands

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Daniel, We're glad that you love this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thanks for choosing Sony. Jay Sony_US

  • Rated 5 out of 5 stars

    AwesomeTV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture & price & installation! Quality product & love the Geek Squad guys, Phil & Ryan!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Lessard, we're glad you like the picture quality of our product. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for your purchase. ~Earl Sony_US

  • Rated 5 out of 5 stars

    Sony 65" TV...A+

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love our new Sony 65" smart TV....great customer service at Best Buy and set up was a breeze.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi there, Thank you for the 5-star rating! Glad to hear that you are happy with the TV purchase. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Rated 5 out of 5 stars

    Happy birthday to me!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv, easy installation by BEST BUY! Treated myself and glad I did

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Awesome, Awesome! We're glad that you are happy with this X950H 4K HDR TV. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Rated 5 out of 5 stars

    Our Sony TV has an excellent picture! So Happy!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Our Sony TV is fantastic and the customer service was perfect in the store. We couldn't be happier!

    I would recommend this to a friend
  • Cons mentioned:
    Remote control

    Rated 3 out of 5 stars

    Great unit but remote does not turn on/off the TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The installation proceeded very quickly but the remote from Spectrum does not turn the TV on or Off. Need Geek help!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi odr1441,

      Thank you for choosing and purchasing our Sony X950H Ultra HD Smart TV.

      We are glad that you are happy with how quick the installation proceeded. We are also sorry to hear your Spectrum does not turn the TV on or Off. You can use the remote control that came with your TV to turn the power on and off. Please note that the X950H is Set-top box control compatible and can control a set-top box.
      Steps to setup Set-top box control
      1. Press the HOME button on the remote control.
      2. Select Settings.
      3. Select Watching TV → External inputs → Cable/Satellite box setup → Cable/Satellite box control setup.
      4. Follow the on-screen instructions.
      May we contact you to help? If so, please email the below information to [email protected]. Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.

      Full Name:
      Best Buy Username:
      Telephone Number:
      Sony TV Model Number:
      Additional Information regarding your experience with the X950H:

      We are sorry for the inconvenience and hope to speak to you to resolve this matter. We appreciate you and thanks again for shopping Sony!

      Sincerely,
      Erin Sony_US

  • Rated 5 out of 5 stars

    2nd Sony purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Liked our first Sony purchase so well we purchased another.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Awesome! We are glad to hear that you liked your first Sony TV and you purchased another Sony Bravia TV, Kevin. We always strive to deliver the best picture quality with our TVs. Your new X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room. We hope you will also notice the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. Your continued support means so much to us. Thank you for trusting Sony! -Vincent Sony_US

  • Rated 5 out of 5 stars

    Excellent for tv. I advise you to buy

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    Posted . Owned for 7 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent for tv. I advise you to buy Excellent for tv. I advise you to buy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Diamond, Awesome! We're glad to hear that! The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for the recommendation! Jay Sony_US

  • Rated 5 out of 5 stars

    Sony believer

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Had Samsung for years and Sony quality blew them out of the water. Very happy with purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Marc, we're glad you like our product. We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! ~Earl Sony_US

  • Rated 5 out of 5 stars

    Top the line product

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very pleased with the product and the assistance that I received from the sales associate

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Perfect, Thank you for the 5-star rating! Glad to hear that you are happy with your new TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Rated 5 out of 5 stars

    Very nice & great picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was delivered fast and friendly and works & looks great! Lots of options and very user friendly!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobP, We are happy to hear about your very nice experience with your local dealer and your new Sony Bravia TV. We hope you will also notice the upgraded responsiveness of the smart Android TV platform that allows apps to open up to 3x faster. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. Thank you for choosing Sony! -Vincent Sony_US

  • Rated 5 out of 5 stars

    Sony xbe950h

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv . Set up help is for basic operation and will get device operational quickly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DJreview, Thank you for the 5-star rating! Glad to hear that you are enjoying your new 65" X950H TV! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to 4K HDR. Thank you for choosing Sony! -Carl Sony_US

  • Rated 3 out of 5 stars

    Bad yet good

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought at the outlet, and returned in a week, nice tv but not what I it looked like at the store

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Idkk,

      Thank you for choosing and purchasing our Sony X950H Ultra HD Smart TV.

      We regret to hear that the TV had to be returned. We would also like to apologize if the X950H is not what you're looking for.

      The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near 4K HDR.

      We hope you'll consider Sony in your future purchase.

      Sincerely,
      Erin Sony_US

  • Rated 5 out of 5 stars

    Sony X950H

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Works great and looks good mounted on the wall. No issues.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Steve, We are glad you like your new Sony Bravia LED 4K TV. X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology. The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! -Vincent Sony_US

  • Rated 5 out of 5 stars

    Excellent

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    In store staff excellent. Set up staff excellent. All very professional and helpful.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VerySatisfied, We're very grateful for this positive feedback! We always strive to deliver the best picture quality with our TVs. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony. Jay Sony_US

  • Rated 5 out of 5 stars

    Great tv and great job by Geek Squad

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV looks beautiful and the Geek Squad did a terrific job of installing

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Waffles, Awesome! We're glad to hear that you are happy with this X950H 4K HDR TV. Good to know that you appreciate their services. The X950H’s Full Array Local Dimming and Boosting technology provides a dramatic increase in contrast and brightness from anywhere in the room thanks to X-Wide Angle technology that is now offered in additional screen sizes (except 49”). The X1 Ultimate Processor, Sony’s best processor to date, delivers a picture with ultimate realism and upscales everything you watch to near-4K HDR. Thank you for choosing Sony! Jay Sony_US

  • Rated 5 out of 5 stars

    ♥️

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    Posted . Owned for 8 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    La amoooooooooo exelente calidad nunca falla Sony la mejor calidad

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hola Angela

      ¡Muchas gracias por la revisión de cinco estrellas!

      Estamos muy contentos de saber que le encanta la calidad excepcional de su nuevo 65 "X950H.

      Siempre nos esforzamos por ofrecer la mejor calidad de imagen con nuestros televisores. La tecnología Full Array Local Dimming and Boosting del X950H proporciona un aumento dramático en el contraste y el brillo desde cualquier lugar de la habitación gracias a la tecnología X-Wide Angle que ahora se ofrece en tamaños de pantalla adicionales (excepto 49 ”). El X1 Ultimate Processor, el mejor procesador de Sony hasta la fecha, ofrece una imagen con el máximo realismo y mejora todo lo que ve a casi 4K HDR.

      ¡Muchas gracias por su compra y por elogiar a Sony!

      - Romeo Sony_US