Year-End SaleEnds 1/1/26. Limited quantities. No rainchecks.

Main Content

Customer Ratings & Reviews

Your price for this item is $3,000.00

Customer reviews

Rating 4.8 out of 5 stars with 1050 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 11 Showing 201-220 of 1,050 reviews
  • Rated 4 out of 5 stars

    Great Picture

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. The TV is heavy and bulky compared to most modern TVs. Other than that, it looks great and the OS is fast and better than Samsung!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CJRich772, thanks so much for your review! We're happy to hear you're enjoying the impressive picture quality and smooth performance of the Sony - X90L. We understand your point about the weight, its robust build supports the full array LED technology, which helps deliver those vibrant visuals. That said your feedback is valuable and will be shared with our product team. We're glad it's been a great fit overall, and we truly appreciate you choosing Sony! Regards, - Dominick Sony_US

  • Rated 5 out of 5 stars

    My 75” baby

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love the 75” because the picture quality is like being at the movies at home. The color is great and the sound is stereo. The color is natural and realistic. Plus it’s easier to seeing sports where I don’t have to stand close to TV

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SharonE,
      Fabulous! We're happy to hear that you love the amazing picture, sound, vibrant colors, and overall performance of your X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Trust

    |
    |
    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product , wonderful service and sales person very helpful

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kevin555678,
      Thanks so much for leaving your positive feedback about the XR-75X90L!

      The XR-75X90L is one of our fantastic Full Array LED TVs, powered by the Cognitive Processor XR which delivers stunning contrast, brightness and color, just as the human eye sees it in the real world.

      We appreciate you choosing Sony!
      Best regards,
      Estefany Sony_US

  • Rated 5 out of 5 stars

    Sony 75 TV

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv, picture is awesome, easy to set up, heavier than I thought, but we love Sony

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Rchaney, That's wonderful to hear! We're thrilled that you're pleased with the exceptional picture quality and the straightforward setup of your XR75X90L. Thank you so much for the love and for choosing Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Colors and colors

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best in class viewing quality. Sleek, perfect colors, be it white or black, they are represented as if they are real

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Roughmountain,

      We're glad to hear you're loving your new BRAVIA XR X90L TV! It's fantastic to know that you're so impressed with the picture quality and that the colors feel true-to-life. We appreciate you taking the time to share your positive experience.

      Thanks for choosing Sony.

      Best regards,
      Eliab sony-global

  • Rated 5 out of 5 stars

    Highly recommend

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture and features on this tv are amazing! Hands down the best tv I’ve ever purchased. Love being able to get just about all my streaming apps that weren’t available on other tvs. Color is so amazing when I’m watching my football and basketball

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RashaamL, We are thrilled to hear that your new Sony BRAVIA X90L is the best TV you have ever purchased. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Rated 5 out of 5 stars

    Beautiful Sony picture.

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    beautiful picture. It is huge in the room. The man of the house won this decision! Overall, great picture, good price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AintKate,

      Thanks for the wonderful review of your new X90L!

      We're so glad to hear you're enjoying the beautiful picture—We agree that the size of the TV really makes for a fantastic viewing experience, and it's great to know you also feel it was a good price.

      We love that you're celebrating the "man of the house" on his win.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony North America. sony-global

  • Rated 5 out of 5 stars

    Great TV - Works connected via wifi

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was a bit hesitant to purchase since my only option was to connect via wifi but it has worked flawlessly. Also, the sound is excellent compared to other TVs I've had. Really happy with the purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KENNETHC, thanks for sharing your experience!

      We're beyond pleased to hear that you're enjoying your new X90L and that the sound quality has exceeded your expectations! It's wonderful to know there are no regrets about your purchase, as the television works with your Wi-Fi effortlessly thanks to its advanced connectivity features.

      Thanks for choosing Sony!

      Sincerely,
      Jenn. Sony_US

  • Rated 5 out of 5 stars

    Sony 75”

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very solid tv. The Sony operating system is far beyond Samsung. I originally purchased a Samsung oled and returned it. This tv is almost as good on the picture quality with a better interface and significantly less expensive. I have and 85” Sony Bravia 7 and this is almost on par with that one as well. Very pleased

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Brandon, thanks for your amazing review! We're glad you're enjoying your Sony XR75X90L and find its operating system superior. It's great to hear the picture quality meets your expectations. We appreciate your loyalty to Sony and hope you keep enjoying your viewing experience! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Super

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love the new tv. The picture is super crisp and the colors are vivid.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello LauraS, that's awesome! We're thrilled to hear that you love your XR75X90L and that you're enjoying its outstanding picture quality. Thank you for choosing Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Best TV

    |
    |
    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best television to have. The picture is amazing!! I would recommend this product to anyone. Actually as sound as we purchased ours my daughter and son in law bought the same one the very next day.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Sony X90. Worth it!

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this TV, easy to use, great picture, very fast processing and simple setup. WORLDS better than my previous cheap 4k TV. Though I will say it weighs about 4x as my cheapy, only going up from a 65"-75". I can't comment on the sound quality because I immediately hooked it up to a sound bar before turning it on for the first time.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Matt

      Thank you for your fantastic 5-star review of the Sony XR75X90L! We're thrilled you love the TV's picture quality, fast processing, and easy setup. It's great to hear it's "WORLDS better" than your previous 4K TV. We understand the 75" size may feel heavier than your 65". We hope you enjoy the sound quality when you get a chance to test it! Thanks for your choosing Sony!

      Best regards,

      Romeo Sony_US

  • Rated 5 out of 5 stars

    JohnS

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A Sony fan now a new viewer of classic movies for a year! Nice bonus & the TV is a winner for the bedroom Looks great & Picture quality is excellant and superior to all of our other TV's Thanks for sharing. A fan

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello JohnS, thanks for sharing your experience with the BRAVIA XR X90L! It makes us really happy to hear that the TV fits perfectly in your bedroom where you can enjoy it peaceful. The TV supports High Dynamic Range which delivers a wider range of colors and improved visual realism for a better viewing experience. Thanks for joining our Sony family. Best regards. - Ismael Sony_US

  • Rated 5 out of 5 stars

    Sony X90L

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing TV for the price, very good quality and the XR engine does amazing work, full array does good and there is a little Blooming but I’m ok with that, very bright great for room with lots of natural light, overall very happy with the purchase.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Nothing like a Sony

    |
    |
    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Picture and faster internal processor for the UI based on Google. I do not use it so often since we have an Apple TV in the living room - quality of Sony is immaculate. I Gave the chance to samsung last time and and having other 3 Sonys at home decide to back to Sony with this one to replace a 4 years old Samsung that was not able to bring same quality that the other Sonys we have at home with almost 10 years. if the nest Picture, Sound and Quality is what you are looking for - go of it or a newer model.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KIKEFlorida,
      It's lovely to hear your positive feedback! We rely on customers like you to let us know what we're doing right to continue to provide the best experience possible. It's great to hear your enjoyable experience with the amazing picture, sound, and overall performance of your X90L TV. Thanks for the recommendation and choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Awesome value

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Cant be beaten for the price. Sony continues to make great quality products. I enjoy the menu interface which is user-friendly and is google enabled. This is our second Sony TV in the past few years and both are working great and have the same functionality and we love it. Great buy and no regrets.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KenP, thanks for your amazing review! We're glad you're enjoying your Sony XR75X90L and find the menu user-friendly. Your satisfaction is our priority, and we look forward to bringing you more quality products. Thanks for choosing Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Excellent picture

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good TV, no grainy pictures. Fills the room with picture and sound.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bluesoundnodetwo,

      Thank you for the 5-star review of the Sony BRAVIA - X90L. We are very happy that you find the TV to be great, with a high-quality, crystal-clear picture. It's designed to powerfully fill your space with both stunning visuals and excellent sound, and we appreciate you confirming its performance!

      Thank you for choosing Sony.

      Best regards,
      Dominick Sony_US

  • Rated 5 out of 5 stars

    Great Tv

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv all around! Sound,picture,colors.My wife and I are very happy!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JorgeC,
      Thank you for the 5 stars! We’re thrilled to hear that both you and your wife are enjoying the sound, picture, and colors of your BRAVIA XR X90L.
      Thank you for choosing Sony, and we’re glad to be part of your happy viewing experience! -Maria Sony_US

  • Rated 5 out of 5 stars

    Sony Bravia is worth the little extra cost

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this to replace my 2 year old 75" TCL series 6. The TCL was a great TV, but it developed a weird band through the screen where the colors were starting to fade. Barely noticeable, my could even tell unless i pointed it out to her lol. So used this as an excuse to upgrade to the Sony Bravia. This is an awesome TV. Movies look awesome, gaming is great. I would recommend looking up a video on TV settings, I used digital trends on youtube. I like to have all those extra "enhancing" settings disabled. I like watching content as the creator intends it to look.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BigAl,
      Many thanks for the 5-star rating! We're glad that your investment with your new Sony X90L TV is worth it. This TV delivers an exceptional viewing and gaming experience, making it an ideal choice for individuals who crave top-notch performance. Your satisfaction with our product means a lot to us. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Sony is the best

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV plays extremely well. The colors are true to form and the picture jumps out at you with live performances. Nothing like a Sony

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello StanleyB,

      Thanks for sharing your fantastic review of the BRAVIA X90L! We're delighted to hear that you're so impressed with the TV's performance.

      Your comments about the "true to form" colors and how the picture "jumps out at you" with live performances are exactly what we strive for—this is a direct result of our Cognitive Processor XR, which is designed to process and enhance picture quality in a way that's modeled on how the human eye and brain perceive the world.

      Thanks for choosing Sony!

      Sincerely,
      Jenn | Sony Social Media Team. Sony_US

Sponsored