Customer Ratings & Reviews

Hi CarlosM, thank you so much for the fantastic 5-star review! It brings us great satisfaction to hear that you're super happy with your Sony - BRAVIA X90L and consider it the best TV you've ever purchased. The X90L is built to impress with its powerful Cognitive Processor XR, vibrant contrast from Full Array LED, and smooth motion handling, it delivers a truly cinematic viewing experience. We're honored by your trust in Sony and proud to be your top choice! Best regards, -Dominick

Thank you for your positive feedback on the Sony XR-75X90L, Happy. We're delighted to hear that you found the color quality and fine features superior compared to your previous LG TV. The XR-75X90L, being part of the BRAVIA XR series, is designed to offer Full Array LED with 4K Ultra HD HDR and smart TV functionalities, ensuring an enhanced viewing experience with crisp and vibrant picture quality. If you have any further questions or need assistance with your product, please feel free to reach out.
Gus

Thank you for your review, WillK!

We are so glad to hear that you are enjoying your XR-75X90L and that it has been a great addition to your home. We designed this TV to deliver a fantastic picture with our Cognitive Processor XR and Full Array LED screen, so it's incredibly rewarding to know that you are getting the amazing viewing experience we intended.

We also appreciate you mentioning the great price! We strive to offer incredible value without compromising on quality.

Thank you again for choosing Sony!

Best regards, Gus, Sony Social Media Team

Hi DennisS, we're glad you are happy with the ease of use and picture quality of your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl

Hi DrewM, thanks for posting! We're glad that you're enjoying the X90L's great quality for a good price, we're delighted to hear you're thinking of buying another one. We appreciate you choosing Sony! Thanks. -Jenn

Thank you for your enthusiastic review of the Sony XR75X90L, TimothyR! It makes us really happy to hear that you're having such a fantastic experience with it.

We truly appreciate your feedback and are thrilled that the XR75X90L is meeting your needs. If you have any questions or need further assistance, feel free to reach out!
Thanks for choosing Sony!
Gus

Hi Kenneth,
Excellent choice! We're glad to hear your enjoyable shopping experience. We really appreciate that you love your Sony X90L TV. We always strive to deliver the best quality with our products and aim to provide the best experience possible. Thank you so much for choosing Sony! - Kris

Hi TMoore, we're glad you like the picture quality of our product! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl

Hi CarlM, we're glad you like your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl

Hi JoshV,
Thank you so much for your positive feedback! We're extremely glad that you like the exceptional picture, stylish design, easy setup, ad overall performance of your X90L TV. Your satisfaction means a lot to us. Thanks for choosing Sony! - Kris

Hi mikecvo17,
Amazing! We are extremely grateful that you like the excellent picture quality, ease of use and installation with your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris

Hi OscarDM,

You've picked a winner with the Sony X90L! It's truly top-of-the-line for clarity and incredibly easy to use. The Cognitive Processor XR™ delivers a stunningly clear picture with vibrant colors and deep contrast. Plus, with Google TV built-in, finding and enjoying all your favorite content is effortless. The X90L also features Acoustic Multi-Audio™ for surprisingly immersive sound. You're choosing a TV that excels in every way, promising an outstanding entertainment experience.

Thanks for choosing Sony, have an amazing day!
DiegoV

Hello AndrewcV,

Thank you for choosing Sony!

We're excited to hear that you're enjoying your XR75X90L TV! It brings us great joy to know that the picture and color are so good, and that the 75" screen makes watching football so much fun. We're also honored to hear that our brand gave you reassurance in your decision.

Best regards,
-Fred

Hi Jfed21, Fabulous! We're extremely pleased to hear that you're enjoying your experience with Best Buy and are impressed with the performance of your XR75X90L! Thank you for sharing your wonderful feedback and for choosing Sony. - Romeo

Thank you so much for your wonderful feedback, JOeM! We are excited to hear that you’re enjoying the sharpness and vibrant color of your BRAVIA XR75X90L, and that the BRAVIA brand continues to impress. Delivering a true-to-life, cinematic viewing experience at home—especially with vivid color, crisp detail, and great contrast—is exactly what our BRAVIA lineup is all about. Your comments reflect the very features we prioritize: exceptional picture quality, realistic colors, and a product experience that stands out from the competition.

We’re grateful to have you in the BRAVIA family, and we look forward to continuing to deliver the quality and innovation you expect. If you ever have questions or want tips on getting the most out of your TV, our community is here to help!

Thank you for choosing Sony!

Best regards,
Gus
Sony Social Media Team

Hi CiaraH, thank you for your wonderful review of the XR75X90L!

The XR75X90L truly offers exceptional picture quality that brings movies to life. It's great to know that you find it easy to use as well. The smart TV features of this model ensure that you have access to all the entertainment options you need, from streaming services to apps, enhancing your viewing experience.

We appreciate you sharing your positive experience and thank your for choosing Sony!
Gus

Hi, AmmieV,

Thanks for the review and the 5-stars rating! We are immensely pleased to hear how much you are enjoying the amazing picture quality, powered by Sony's XR Processor, which intelligently enhances every scene in real-time boosting color, contrast, and clarity. We're sure it's going to make your movie or gaming nights feel completely immersive.

Thanks for choosing Sony, have a wonderful day!
-DiegoV

Hi Marvo,

Thanks for the wonderful feedback! We're so glad to hear you're impressed with the outstanding color and picture on your X90L TV—and it's fantastic to know you like the remote control as well!

Thanks for choosing Sony!

Sincerely,
Jenn | Sony Social Media Team.

Hi GregoryS, You've made a fantastic choice! We’re thrilled to know that you're enjoying the incredible picture quality and the effortless setup of your XR75X90L. Thank you for your wonderful five-star review and for choosing Sony! - Romeo