Appliances Memorial Day SaleFree delivery. Ends 6/3. Terms apply.Shop now

Skip to contentGo to Product Search
Main Content

Customer Ratings & Reviews

Clearance
$1,189.99
Save $510
The comparable value is $1,699.99

Customer reviews

Rating 4.8 out of 5 stars with 1065 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are satisfied with the excellent picture quality and vivid color of the 75" Class BRAVIA XR X90L TV. Many also appreciate its ease of use and overall TV quality. However, some customers have noted the TV is a bit heavy, and a few find the remote control less than ideal. There are also minor concerns about blooming and viewing angles.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 20 Showing 381-400 of 1,065 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Picture

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fast, friendly service with the local pickup! The picture on this set is the best that we’ve had in a long time. Hope it last 25 yrs like our other Sony!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KeithA, Thank you for your wonderful review! We're thrilled to hear that you had a positive experience with the local pickup service. It's fantastic to know that the picture quality of your XR75X90L is the best you've had in a long time. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mike B and his tv

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture vivid collars. Don’t forget to buy the sound bar makes a very big difference.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Whitenite,

      Thanks for the 5-star rating! We're so glad to hear you're enjoying the X90L TV! Its vivid colors and beautiful picture make it perfect.
      You're right, adding a sound bar might be a game changer if the TV is in an open area. Thanks for choosing Sony. -Aldair Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    An upgrade to out TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased to up grade size and quality. Happy with our choice. Best Buy delivery was well done and right on schedule.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JoeC,

      That's wonderful to hear! We're thrilled that you're pleased with the TV's performance, and it's fantastic to know that the delivery was handled professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Super happy with new tv

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The colors are so brilliant size is perfect all for a great price

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi, Clarissa,

      Thanks for the review and the 5-stars rating! We are immensely pleased to hear how much you are enjoying the amazing picture quality, powered by Sony's XR Processor, which intelligently enhances every scene in real-time boosting color, contrast, and clarity. We're sure it's going to make your movie nights feel completely immersive.

      Thanks for choosing Sony, have a fantastic day!
      -DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Worth every penny

    |
    |
    Posted . Owned for 1.5 years when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best tv weve ever had. Sound, amazing. Picture quality, spectacular. 10/10

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello ZoyaK, thanks for the 10/10 score!

      We're thrilled to hear you feel the X90L is the "Best TV you've ever had," and we couldn't be happier that you're finding both the sound amazing and the picture quality spectacular.

      Thanks for choosing Sony.

      Sincerely,
      Jenn. Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Purchase

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great Purchase. I quite like the design and picture quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi, AmitG,

      Thanks for the review and the 5-stars rating! We are immensely pleased to hear how much you are enjoying the amazing picture quality, powered by Sony's XR Processor, which intelligently enhances every scene in real-time boosting color, contrast, and clarity. We're sure it's going to make your movie nights feel completely immersive.

      Thanks for choosing Sony, have a wonderful day!
      -DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia X90L

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have a PS5 as well as I watch a lot of Netflix Starz Hulu Espn+ Youtube. An this TV is great I did my due diligence and research Vs the Samsung Brand and this TV will give you more bang for your buck.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ShaquilleF,
      Excellent choice! We're glad to hear that we were able to give you a good match for your viewing and gaming needs. Your satisfaction with your BRAVIA X90L TV is greatly appreciated. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Picture

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome picture Best TV I have ever owned. Strongly recommend this TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello LarryN,

      Thank you for choosing Sony!

      We're elated to hear you’re loving the XR75X90L TV! Thank you so much for sharing your fantastic feedback about the picture quality and for strongly recommending our TV. Hearing that it’s the best you’ve ever owned truly motivates us to keep delivering outstanding experiences. Enjoy your amazing picture quality!

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV

    |
    |
    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent television. Beautiful and vibrant picture. I’ve had for 2 years with no issues. A good buy

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TaraS, thank you so much for the fantastic 5-star review! We're thrilled to hear you're enjoying the excellent picture quality and sound of the Sony XR75X90L. The Cognitive Processor XR, delivers a picture with wide dynamic contrast and natural colors, replicating how we see the real world. We hope you continue enjoying the TV, thanks for choosing Sony. Regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravio 75inch

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv on vibrant mode is awesome. The colors pop and its bright, this tv is well built and works great. Would recommend this tv for a hreat mid class tv

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi EricS, Thank you for sharing your experience with us. We're very much pleased to learn that your Sony BRAVIA XR X90L TV and its picture quality are to your liking. Thank you so much for recommending and trusting Sony! Enjoy your BRAVIA experience! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great purchase. Best 4k led I've bought

    |
    |
    Posted . Owned for 1 year when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Least laggy tv I've had in a long time. Always had issues with operating systems of cheaper tvs. Picture is stunning

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JeffreyS, Awesome! We're truly delighted to hear about your satisfaction with the amazing performance and incredible picture quality of your XR75X90L. Thank you so much for choosing Sony! - Romeo Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Sony Bravia

    |
    |
    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is amazing and the price was a steal for a full array backlit tv of this quality. It currently sits is in our main level living room with full sunlight, and even the blackest blacks are clear, vibrant, and with minimal glare. I would recommend to anyone.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PThoenOnFlag,
      Thank you so much for such a great review and recommendation! Sony's commitment to customer satisfaction is our top priority. We are very grateful that you are enjoying the clarity, vibrant colors, and features of your Sony X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 75” TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This product has amazing picture quality!! Streaming on this product is easy with high quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello WilliamK, thank you for this amazing review! We're delighted to hear you appreciate the X90L TV picture quality! It's good to learn you're enjoying its fast and user-friendly interface to stream your favorite shows and movies in high quality. Thank you for choosing Sony. Best regards, -Jenn. Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Quality tv and reasonably priced

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for the price. Provides a real on the field feeling when watching sports and crystal clear picture when watching movies. Couldn’t be happier!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kenneth, Thank you for your fantastic review! We're thrilled to hear that you're enjoying your Sony X90L. It's great to know that the TV provides a real on-the-field feeling when watching sports and delivers a crystal-clear picture for movies. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

    |
    |
    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The quality is absolutely amazing. Sony has great interface and operating system. Great for watching movies and sports. I would highly recommend this.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Nasir, Awesome! We're thrilled to hear that you are enjoying the X90L. It's great to know that you find the quality amazing and appreciate Sony's interface and operating system. We're glad it's enhancing your movie and sports watching experience. Your recommendation means a lot to us! Thanks for choosing Sony! -Sam Sony_US

  • Rated 4 out of 5 stars

    For the price - wish it wouldn’t freeze as much.

    |
    |
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Initially loved the TV after having for coming up on 2 years now the quality has gone down. This gang TV freezes like no other.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kaseyreneexoxo,

      Thank you for your 4-star review and for being a Sony customer for nearly two years. We're sorry to hear that you're experiencing freezing issues with your BRAVIA - X90L. We understand how frustrating that can be.

      Here are some useful troubleshooting steps you can try to fix this:

      1. Power cycle the TV - Unplug the TV from the wall outlet for about 2 minutes and then plug it back in.

      2. Check for software updates - Ensure your TV is running the latest software version by going to settings > system > about > system software update > update your TV software.

      3. Clear the cache data of your Apps - Go into the TV settings and then select system > storage > internal shared storage > cached data > clear

      If the problem persists after trying these steps, please don't hesitate to reach out to our customer support team directly via: https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv

      Thank you for choosing Sony!

      Regards,
      Dominick sony-global

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 75"

    |
    |
    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is great! The picture is fantastic, I recommend it. It's like having a movie theater in your home. Sony quality and I am glad I purchased it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi StevenP,
      Thank you for sharing your thoughts! We're thrilled to hear you're loving the cinematic experience and fantastic picture quality of your Sony BRAVIA XR X90L. Your recommendation means a lot to us. Enjoy your home theater setup! Thank you for choosing Sony! -Maria Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Best 75" television on the market.

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great television, and even more so when you compare it to a television that was 5 years old. Color is great, the base is nicer. Your service both on selling me the television but the setup was fast and everything was connected very professional.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidE,
      Excellent choice! We always strive to deliver the best quality with our products and always aim to provide the best experience possible. We really appreciate you like the exceptional picture quality, vibrant colors, and easy setup with your new X90L TV. Nice to hear how it was professionally installed by the Tech team. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect TV

    |
    |
    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Better choice over LG ANY DAY!! Much better quantity! Sound is EXCELLENT!!! Add a sounds for full 4k sound but I’m pleased with a sound bar!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertC,
      Thank you for your fantastic review! We're delighted to hear that you're enjoying your Sony BRAVIA XR X90L and that it’s meeting your expectations for both picture and sound quality. Pairing it with a soundbar for an enhanced experience is a great choice. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent option for PS5

    |
    |
    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent option for a TV. Colorful images and dark black. I love the interface and options for PS5.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Portable,

      Thank you for your positive feedback! We are thrilled to hear that you're enjoying the vibrant colors and deep blacks it offers. The interface and options for PS5 enhance the overall gaming experience, making it smooth and immersive. Thank you for choosing Sony!

      Best regards,
      -Fred Sony_US