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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 1058 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers regard the 75" Class BRAVIA XR X90L as having incredible picture quality, vivid color, and ease of use. Some appreciate the TV quality and price, especially when on sale, as well as the refresh rate. However, some customers have noted the TV is a bit heavy, and the remote control could be more user-friendly. Additionally, a few have mentioned blooming and concerns about viewing angles.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 27 Showing 521-540 of 1,058 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is an amazing product. Highly recommend it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello PeterG, Thank you so much for your wonderful recommendation! We're thrilled to hear that you're satisfied with the outstanding performance of your XR75X90L. We appreciate your choice of Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Exceptionally nice TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was replacing a 65” Samsung Q60B which we had a lot of issues with and it was only a bit over a year old. Definitely happy with our decision to replace it with this Sony Bravia. Very happy with it and we’d recommend it to anyone who is currently in the market for a new one. I’m also a “total” member and Best Buy’s Geek Squad worked very hard, trying to remedy issues with old tv. We appreciate their dedication to get it right and help with recommendations in our search for a new replacement. Thanks Geek Squad!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TomK,
      Excellent choice! We're glad to hear that you're happy with your Sony X90L TV. We always strive to deliver the best quality with our products and aim to provide the greatest experience possible. The Geek squad team always goes above and beyond to provide personalized solutions and exceptional customer service. I will be sure to pass your feedback to the rest of the team; it will mean a lot to them. Thank you for sharing your great experience with us and for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Picture!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture! Brady, the salesman was very knowledgeable and helpful. The Geek Squad that installed it were very helpful in explaining how to operate the TV and sound bar.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PatriciaM,
      Thank you so much for the 5-star rating! We're happy to hear your enjoyable shopping experience. Nice to know that you like the incredible picture quality and how the Tech team professionally installed and help you out with your new Sony TV. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv perfect size and such great visibility and sound

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Ornelas,
      Thanks for sharing your experience! We're so happy to hear that the Sony BRAVIA XR X90L is the perfect size for your space and delivering great visibility and sound. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Super excited

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wonderful TV, super excited to watch and play with Sony

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ArtemZ,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Cons mentioned:
    Viewing angle

    Rated 5 out of 5 stars

    Great TV for average viewing

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. I read reviews about bad viewing angles but in my wide seating living room I have not really noticed an issue. There is a good deal of glare if directly in sunlight.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Receiver,
      Awesome! We're glad to hear your enjoyable viewing experience with your Sony TV. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Highly recommended

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love it! Good quality all my family enjoys watching movies

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi maxsanz,

      Thank you for the 5 stars! We're so happy to hear that you and your family are enjoying movie nights with the excellent quality of your Sony BRAVIA XR X90L. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony - 75" Class BRAVIA XR X90L

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, good sound, easy hook up using HDMI ARC. Easy menu’s for adjustments to picture and sound settings. I would buy again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SamM,
      Perfect! We're thrilled to hear that you are enjoying the exceptional picture, sound, easy connectivity and settings of your X90L TV. We are committed in providing our customers with the greatest experience possible. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Would buy this TV again. Sony always delivers.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Timmy,
      Thank you for your feedback! We’re delighted to hear you’re enjoying your BRAVIA XR X90L and that it lives up to your expectations.
      Thank you for choosing Sony! We’re proud to continue delivering quality you can trust! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    75” Sony TV

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Quality is without a doubt Great! Very pleased with this purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LockeK, Thank you for the amazing 5 stars! We're glad that you are pleased with your great Sony BRAVIA XR X90L TV and its quality. Thank you for choosing Sony! Happy viewing! -Maria Sony_US

  • Rated 5 out of 5 stars

    Family TV

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Solid TV. We purchased this for our main living room. If you have kids that like to leave the tv on or on pause, this is the one for you. Stay away from an oled if you have kids haha. The pannel on this tv is the way to go. The upscale features for low quality/ older content is incredible. Would 10/10 buy again!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Jared, Thanks for the amazing review! We're glad the XR75X90L is perfect for your family and that you love its upscaling and durability. We appreciate your recommendation and look forward to serving you again! Thanks for choosing Sony! - Romeo Sony_US

  • Rated 5 out of 5 stars

    Satisfied Members

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    As longtime loyal members my wife and I are very pleased with our TV purchase. Everyone at Best Buy was very helpful, especially considering the Busy holiday sale. Our installers Matt and Jake were exceptional and did a fantastic job mounting our TV on the wall. They were very professional and extremely careful as one would expect being in our home. We thank them and everyone at Best Buy!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Peter,
      That's fantastic to hear! It sounds like you really had a positive experience with the BestBuy's customer service and Geek squad. We'll be sure to pass your kind words to them. Thank you for purchasing our Sony X90L TV! Enjoy watching! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wow experience

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice tv,nice pucture quality and sound .Feels like a home theatre

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Cybershot, Thank you so much for sharing your experience! It's our pleasure to know that your Sony BRAVIA XR X90L TV and its amazing pictures and sound meets your expectations. Thank you for choosing Sony, and enjoy your home theatre! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Buy is Best Buy

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great product and great service. The tv is great and the Best buy service is the best in the field. Do not buy from Amazon.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JuanC, Thank you for your awesome review! We are glad to hear that you are enjoying the picture quality of your new TV! Thank you for your positive feedback and thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Sony Tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful color 65 inch Sony tv. -inch Sony tv. Great so u nd it very load I love it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Thank you for your review of the Sony XR75X90L, VontriceL! WIt is truly wonderful to know that you love the TV for its beautiful color and great sound which is very loud. We appreciate you sharing your positive experience. If you have any further comments or need assistance, feel free to reach out.
      Thanks for choosing Sony!
      Gus Sony_US

  • Rated 5 out of 5 stars

    Sony for the win

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Went back and forth on a good tv but not breaking the bank on. And finally decided this one would do and it’s the best decision we made. 75 inch only bc they didn’t have 85 inch in stock works nice with the ps5 and xbox series x

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi, Shadowsmi19,

      Thanks for the great review and the 5-stars rating! We are thrilled to hear that you are enjoying your brand new BRAVIA TV! Its unique XR processor delivers thrilling gaming experience with support for 4K/120, Variable Refresh Rate, and Auto Low Latency Mode as specified in HDMI 2.1. With 4K/120 you get up to 120fps in 4K resolution on compatible games; we are sure you'll love it even more as the time goes by!

      Thanks you for choosing Sony, have an excellent day!
      -DiegoV Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Not OLED quality but good

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Solid TV from Sony. The picture is bright and colorful. You are not going to get OLED picture quality but for a LED TV is pretty good. For my use which isn't everyday, this is just fine.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Gdubb, it is nice to hear that you are enjoying your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Quality

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The tv has Great quality. The sound quality is also amazing!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rozzy, Thank you so much for the review! We're glad that you find your Sony BRAVIA XR X90L and its quality great. It's also our pleasure to learn that you are enjoying the amazing quality. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    75" Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv and picture is awesome. Ps5 games look better with this TV. The new popular movies are better than going to theater.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DouglasR, Awesome! We are so glad to hear that you are happy with the picture quality of your new TV paired with your PS5! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Amazing TV!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love my TV- the sale associate was very helpful! The TV was very easy to set up and the picture is beautiful! Couldn’t ask for a better TV!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidP,
      Thank you so much for taking the time to leave an excellent rating! Nice to hear your enjoyable shopping experience and how much you love the incredible picture quality and easy setup of your X90L TV. Thanks for choosing Sony! - Kris Sony_US

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