Customer Ratings & Reviews
- Model:
- XR75X90L
- SKU:
- 6544735
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.9 out of 5 stars
Customers are saying
Customers consistently note the incredible picture quality of the 75" Class BRAVIA XR X90L, along with its vivid color and ease of use. Some find the TV to be of great quality and appreciate its price and refresh rate. However, a few customers have mentioned concerns about its weight, remote control, backlight, blooming, and viewing angle.
This summary was generated by AI based on customer reviews.
- Pros mentioned:Picture quality
Not OLED quality but good
||Posted . Owned for less than 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Solid TV from Sony. The picture is bright and colorful. You are not going to get OLED picture quality but for a LED TV is pretty good. For my use which isn't everyday, this is just fine.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Gdubb, it is nice to hear that you are enjoying your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl
Exceptionally nice TV!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I was replacing a 65” Samsung Q60B which we had a lot of issues with and it was only a bit over a year old. Definitely happy with our decision to replace it with this Sony Bravia. Very happy with it and we’d recommend it to anyone who is currently in the market for a new one. I’m also a “total” member and Best Buy’s Geek Squad worked very hard, trying to remedy issues with old tv. We appreciate their dedication to get it right and help with recommendations in our search for a new replacement. Thanks Geek Squad!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi TomK,
Excellent choice! We're glad to hear that you're happy with your Sony X90L TV. We always strive to deliver the best quality with our products and aim to provide the greatest experience possible. The Geek squad team always goes above and beyond to provide personalized solutions and exceptional customer service. I will be sure to pass your feedback to the rest of the team; it will mean a lot to them. Thank you for sharing your great experience with us and for choosing Sony! - Kris
Large TV
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.My daughter loved this gift. The Best Buy technicians did a great install as well!!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AmyB,
Thanks for sharing your review! It is fantastic to know that the XR-75X90L was such a hit with your daughter.
We appreciate you choosing Sony!
Best regards and happy 2026!
Estefany
- Pros mentioned:Picture quality
Sony - 75" Class BRAVIA XR X90L
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great picture, good sound, easy hook up using HDMI ARC. Easy menu’s for adjustments to picture and sound settings. I would buy again.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi SamM,
Perfect! We're thrilled to hear that you are enjoying the exceptional picture, sound, easy connectivity and settings of your X90L TV. We are committed in providing our customers with the greatest experience possible. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Sony
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love the TV great picture quality and sound. Sony is the best.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Jrb07,
That's great! We're happy to hear that you love the picture and sound quality of the TV. Thank you for supporting Sony!
-David
- Pros mentioned:Picture quality
SONY
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great Television, Great size, picture is awesome, purchased the Sony surround sound as well, family feels like were at the Movie theater.. surround sound is a must get!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ArsenB,
Thank you so much for purchasing our Sony products! We're really glad to hear your enjoyable experience with your new Sony TV and Surround sound system. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Color
Sony 75 inch
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is our 2nd flat screen Sony. I ly replaced the first one because we went larger. Great TV so far. Colors are vibrant. For an " entry level" TV you can't go wrong.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JohnP,
Thank you so much for the 5-star rating! We always strive to deliver the best quality with our products. Your satisfaction with your 2nd flat screen Sony TV is greatly appreciated. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for trusting Sony! - Kris
Satisfied Members
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.As longtime loyal members my wife and I are very pleased with our TV purchase. Everyone at Best Buy was very helpful, especially considering the Busy holiday sale. Our installers Matt and Jake were exceptional and did a fantastic job mounting our TV on the wall. They were very professional and extremely careful as one would expect being in our home. We thank them and everyone at Best Buy!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Peter,
That's fantastic to hear! It sounds like you really had a positive experience with the BestBuy's customer service and Geek squad. We'll be sure to pass your kind words to them. Thank you for purchasing our Sony X90L TV! Enjoy watching! - Kris
- Pros mentioned:Picture quality
My beautiful TV!
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Getting the TV was a delight. It’s a good upgrade from my previous one. This TV picture and gaming quality is amazing!!!!!. I love it and would recommend anytime anyday.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi OlugbemigaO,
Excellent choice! Glad to hear we were able to give you a good match for your viewing and gaming needs. You satisfaction with the amazing picture quality and features of your new TV means a lot to us. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. We appreciate your recommendation. Thank you for choosing Sony! - Kris
- Pros mentioned:Picture quality
Great Buy is Best Buy
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great product and great service. The tv is great and the Best buy service is the best in the field. Do not buy from Amazon.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JuanC, Thank you for your awesome review! We are glad to hear that you are enjoying the picture quality of your new TV! Thank you for your positive feedback and thank you for choosing Sony! -Carl
- Pros mentioned:Picture quality
Amazing TV!
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love my TV- the sale associate was very helpful! The TV was very easy to set up and the picture is beautiful! Couldn’t ask for a better TV!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DavidP,
Thank you so much for taking the time to leave an excellent rating! Nice to hear your enjoyable shopping experience and how much you love the incredible picture quality and easy setup of your X90L TV. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
bad picture thru cable box
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The sale went great. Picture at home thru the cable box was terrible. i eventually found the vivid setting which looked good.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello EdwardT,
Thank you for sharing your experience with the X90L TV! We're delighted to hear that the sale went well. We apologize for the issues you've encountered with the picture quality from your cable box. You may find helpful information on how to enhance the picture quality from an external device by visiting the following link (please ensure that your device is capable of outputting high-quality content):
https://www.sony.com/electronics/support/articles/00141961
We're also pleased to hear that you find the vivid mode visually appealing! At Sony, we are committed to delivering high-quality products to our customers.
Thank you for choosing us!
Best regards,
Gus
- Pros mentioned:Picture quality
Great television
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Beautiful television. Totally worth the price!! Great salesperson.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello CarrieW, Thank you for your thoughtful comment! We're thrilled to hear that you're enjoying the outstanding performance of your XR75X90L, especially considering its price point. We truly appreciate your choice in Sony. Enjoy your experience! - Romeo
- Pros mentioned:Picture quality
Would recommend
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Glad we invested in this tv. It’s been fun to watch movies at home.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi StephanieB,
Thank you for your review! We’re so glad to hear you’re enjoying your BRAVIA XR X90L and that it’s made movie nights at home even more fun.
Thank you for choosing Sony! Enjoy! -Maria
- Pros mentioned:Picture quality
75" Sony
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Great tv and picture is awesome. Ps5 games look better with this TV. The new popular movies are better than going to theater.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DouglasR, Awesome! We are so glad to hear that you are happy with the picture quality of your new TV paired with your PS5! Thank you for choosing Sony! -Carl
- Pros mentioned:Picture quality
Sony TV
||Posted . Owned for 11 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Best picture quality and fast speed, best sound and best performance
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Tadele,
Thank you for your kind words! We're thrilled to hear that you’re loving the picture quality, speed, sound, and overall performance of your Sony BRAVIA XR X90L. Thank you for choosing Sony, and here's to more satisfying experiences with your Sony TV! -Maria
- Pros mentioned:Picture quality
It's a Sony, what is to say?
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The best TV in this price range. Great pictures, accurate colors and very good upscaling. It allows calibration for Netflix and nice picture out of the box.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi JRCJ,
Excellent choice! It's nice to know that you are having an amazing time with the outstanding picture quality, vibrant colors, and upscaling features of your new Sony TV. We always strive to deliver the best quality with our products. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris
- Pros mentioned:Picture quality
Sony Bravo TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.AWESOME TV heavy built great picture, fast, love the screen savers.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi AmeS, Thanks for the 5 stars! We're delighted to hear you're loving your Sony BRAVIA XR X90L TV. It's great that you're enjoying the sturdy build, picture quality, and features like the screen savers. Thank you for choosing Sony, and enjoy your BRAVIA experience! -Maria
- Pros mentioned:Picture quality
75" Sony tv
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very satisfied with purchase, excellent picture and works very well with my setup!
I would recommend this to a friendBrand response from SonyListens
Posted .Hi TonyF, Thank you for the great feedback! We're very happy to hear you like the excellent picture quality and that it works very well with your setup. It's good to know that the Sony X90L has met your expectations. Thanks for choosing Sony! -Sam
- Pros mentioned:Picture quality
Sony tv
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Tv has been operating fine since it was first turned on. Had never used the google format ( 3 tvs with roku)and it also has been a very easy transition
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Shgo,
Awesome! We're glad to hear that you are having a great time with your new X90L TV. Your satisfaction with our product really means a lot to us. Thanks for choosing Sony! - Kris