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Customer Ratings & Reviews

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$1,189.99
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Customer reviews

Rating 4.8 out of 5 stars with 1068 reviews

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Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers consistently note the incredible picture quality of the 75" Class BRAVIA XR X90L, along with its vivid color and ease of use. Some find the TV to be of great quality and appreciate its price and refresh rate. However, a few customers have mentioned concerns about its weight, remote control, backlight, blooming, and viewing angle.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 30 Showing 581-600 of 1,068 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bright picture, great value overall.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent large screen TV. I enjoy the picture quality. Sound could be better, but most all of slim TVs now require sound bar to be added.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Blaster,
      Thank you so much for taking the time to leave an excellent rating! Glad to hear you are enjoying the amazing picture quality of your new Sony TV. However, we're sorry if we were not able to meet your full expectations with the sound quality. You can configure various settings related to the TV’s sound such as sound quality and sound mode. For reference: https://helpguide.sony.net/tv/kusltn1/v1/en-003/01-03-09_02.html?hl=sound

      With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. We appreciate your feedback and thanks again for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Its a great TV for it's price point. I needed something bright and this TV gets really bright. I have sony soundbar and it works flawlessly with it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AustinW, Thanks for sharing your awesome experience. We are glad that you now have a great smart Google TV for your home entertainment set up. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bigger is better.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is incredible. Great picture and crystal clear. The size is actually not too big as we don't have an exceptually large living room

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Mama,
      Awesome! We're glad to hear your new Sony TV perfectly suits your needs and expectations. Nice to know you are enjoying the incredible picture quality of your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Bravo

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome TV and Best Buy made the transaction a breeze

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ScottP,

      Thank you for your feedback! We're thrilled to hear you're enjoying your Sony BRAVIA XR X90L and that the purchase experience was seamless. Thank you for choosing Sony, and enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m going back to buy 3 more for my home one of Sonys Best Buy’s for the money and the picture still amazes me

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RenualdW,
      Many thanks for the 5-star rating! We are very pleased to hear that you like the amazing picture quality of your X90L TV. We are looking forward to your next purchases. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Sony Bravia 75 “ tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are very happy with our 75” Sony Tv The color is beautiful and we love all the features on this tv

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi suepaz,
      Fabulous! It's wonderful to hear that you love the vibrant colors and features of your X90L TV. We always strive to deliver the best quality with our products. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is stunning. Even when watching older TV shows the picture is amazing.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AlexY, We're pleased to hear that you are enjoying the picture quality of your new TV. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The best, good price good TV, definite would recommend buying one

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kitten, We're thrilled to hear that you are enjoying your Sony X90L and found it to be a great value. Your recommendation means a lot to us. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    GreatTV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Worth every penny. I have it in a bright room and I get no glare or washout of the picture.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi George,
      Awesome! We're glad to hear your enjoyable viewing experience with your X90L TV. Your satisfaction with our product is our top priority. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love this TV. Quality is great for the price!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KiaB,
      Thank you for your feedback! We're delighted to hear that you're enjoying your Sony BRAVIA XR X90L TV and find it a great value for the price. Thank you for choosing Sony! Happy watching! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Always wanted a Sony Bravia TV.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV. Great image and very fast response for the apps and functions. I always wanted a Sony Bravia... now I've got it and I'm really glad for that.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Alberto, nice! We're glad you are enjoying your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia XR X90L TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very nice TV. Picture quality is amazing!! I was trying to decide between the Hisense or the Sony. I am very happy with the Sony.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KeithW, You've made an excellent choice! We're pleased to hear that you like the amazing picture quality of your Sony X90L. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best TV I've ever owned and the customer service was great!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Marty, Congratulations on your new Sony BRAVIA XR X90L TV. We're very much pleased that your Sony TV is to your preference and had the great experience purchasing it. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Enjoy the picture and sound. Great TV would buy again.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JOhn,
      Thank you for sharing your experience! We’re thrilled to hear that you’re enjoying the picture and sound quality of your Sony BRAVIA XR X90L. Your satisfaction means the world to us, and we’re delighted that you’d choose Sony again!
      Enjoy! -Maria Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m glad I went with this TV. The picture quality is perfect. I recently switched to a Sony TV from Samsung and It’s been a great switch so far.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Ssauer, lovely! We're glad you are enjoying the picture quality of your new TV! See a vivid, crisp picture while you watch and game, all enhanced by Full Array LED and powered by the intelligent Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. Seamless Edge, available for the first time in this class of BRAVIA™, gives the TV an extremely slim, sophisticated look. Thanks for choosing Sony! ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Perfect tv love this Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Changing from Samsung TV to Sony TV very clear and great for Movie or Gaming or anything!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Gogo, Thank you for your awesome review! We are glad to hear that you are enjoying the picture quality of your new TV! Thank you for your positive feedback and thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Another Sony ❤️

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love this Sony, I now have 3 I’ve always loved Sony Bravia TVs !! I put it above the fireplace (1st time ever) and love it !!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Charlie,
      Thank you for being our Sony valued customer! We always strive to deliver the best quality and features with our products. We're happy to hear you love your new TV and how it looks great above your fireplace. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thank you for trusting Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    75" Screen in Entertainment Rm

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have always loved Sony's. They are the pinnacle of movie watching. This TV worked great in our entertainment room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Eraldo,
      Thank you for being our Sony valued customers! We're glad to hear that you are having an enjoyable movie time with your X90L TV. We are committed to providing you the greatest experience possible. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv has beautiful colors. The only thing is you have to change the preferences in what viewing performance and colors that you like.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello Frank, We are happy that you like the picture quality of your new Sony BRAVIA X90L 4K smart Google TV. Thank you for your purchase. Enjoy! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv for the price

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV is just absolutely gorgeous and I love it! I recommend people see it for themselves in person

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NikolasF,
      Thank you for such a great review and recommendation! We're really glad that you love your X90L TV. Your satisfaction with our product means the world to us. Thanks for choosing Sony! - Kris Sony_US