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Customer Ratings & Reviews

Your price for this item is $1,189.99
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The comparable value price is $1,699.99

Customer reviews

Rating 4.8 out of 5 stars with 1048 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers are impressed with the 75" Class BRAVIA XR X90L LED 4K UHD Smart Google TV's picture quality, color accuracy, and ease of use. Many also praised the refresh rate, making it ideal for gaming, and found the price to be reasonable for the quality. While some noted the TV's weight and occasional performance issues, the positive feedback on picture quality and features largely outweighs these concerns.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 33 Showing 641-660 of 1,048 reviews
  • Rated 5 out of 5 stars

    Best for PS5

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you have a PS5 or PS5 Pro this is definitely the TV you need. Especially due to the special integrations it has with the console. You definitely want to use some form of sound bar or surround sound system with it though. Like most TVs the speakers aren't good.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BurnTheJedi, we're glad you are enjoying your new TV! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Wall Mounting

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture....excellent installation by Geek Squad....

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi SeniorUser,
      Thank you so much for such a great review! It's wonderful to hear that you are enjoying the exceptional picture quality of your X90L TV. Nice to know how it was professionally installed by the tech team. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Stunning, beautiful, and brave

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It might not be the "best" TV, but its the right TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Charles,

      That's a great comment, and we couldn't agree more! We often say that the "best" TV is the one that's "right" for you and your viewing habits, and it sounds like the XR75X90L is perfectly suited to your needs.

      The X90L series, with our Cognitive Processor XR, Full Array LED backlight, and impressive brightness, is designed to deliver a stunning and immersive picture, whether you're watching movies, sports, or playing games. It truly offers an exceptional balance of performance and value, making it an excellent choice for a wide range of viewers.

      Thanks for choosing Sony, and thank you for your 5-star review and for recognizing what makes the XR-75X90L such a standout TV. We're delighted you're enjoying it so much!
      DiegoV Sony_US

  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Sutherland

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    Posted . Owned for 11 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV, awesome clarity and easy to operate!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LindaS,
      Awesome! We're delighted to hear you satisfaction with the incredible picture quality and ease of use with your X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has been great so far. Awesome picture and sound. Google TV is great. Over all this is a great TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi KimC,
      Perfect! We're delighted to hear your enjoyable experience with the amazing picture, sound, Google TV features, and overall performance of your Sony X90L TV. Your satisfaction with our product means a lot to us. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is great. We always buy Sony TV, love the quality of the TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Kais,
      Thank you for your continued trust you have put in our brand! We always strive to deliver the best quality with our products and aim to provide our customers with the greatest experience possible. Thanks for purchasing our X90L TV and for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    75 in sony bravia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality tv so far, ive owned 2 now. My first one was bought 12 years ago used daily and still works great.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JosephS,
      Thank you for your continued support! Your purchase allow us to continue to do what we love and provide you with quality products. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for trusting Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect TV. Best picture and bang for the buck when looking for a TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JonathanB,
      Awesome! We're happy to hear that we were able to give you a great deal. Your satisfaction with the exceptional picture quality of your X90L TV is greatly appreciated. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Sony television

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great quality television. Looks amazing on the wall. Clear picture and sound.Sony never disappoints.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Wonderful, Echelmae72! We're glad you're happy with your purchase. Make sure to keep your device's firmware up to date to enjoy all its features. Thanks for choosing Sony! -Craig Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV , beautiful picture. Would buy again. Great sound

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MariaC,
      Awesome! We're glad to hear you are enjoying the exceptional picture and sound quality of your X90L TV. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This isa great buy. The picture is amazing, this is a very good buy for the price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi OmarC,
      Perfect! We're glad to hear that we were able to give a great deal. Your satisfaction with the exceptional picture quality of your X90L TV is greatly appreciated. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent picture

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture and colors were impressive. The responsiveness of the smart tv portion was impressive. Great value!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi G33k,
      Thank you for your valuable feedback! We're glad to hear you are impressed with the amazing picture quality, vibrant colors, response time, and smart features of your new Sony TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love it

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easily the nicest TV I've ever purchased. Well worth spending the extra money over the lower lines.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertP, That's awesome! We are glad to hear that your new BRAVIA X90L is the nicest TV you have ever purchased. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great television!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, and sound. Watching hockey, makes you feel like you're there.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasB,
      Awesome! Glad to hear your enjoyable viewing experience with your X90L TV. Your satisfaction with the incredible picture and sound quality are greatly appreciated. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great tv at a great price

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Awesome tv. Has great picture. Great features with google. Works great with Sony Av receiver.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi User12567,

      Thank you for the purchase! We're glad to hear that you like the picture quality and smart features of the TV. We appreciate the 5-star rating and thank you for choosing Sony!

      -David Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Wife’s Christmas Present

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is really awesome. I am so glad I bought it for my wife as a Christmas present. She loves it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AndrewK, We are thrilled to hear that your wife loves her new Sony BRAVIA 4K smart Google TV. You chose the best for her. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    My Sony TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great peicture quality. Sony reputation is defenitely worthed. Apps are faster than previous models.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Enzo,
      Thank you for your kind words! Your purchase allow us to continue to do what we love and provide you with quality products. Your satisfaction with the amazing picture quality and smart features of your X90L TV are greatly appreciated. Thanks for the 5-star rating and for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    My Sony!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Have always had good luck with Sony TV's. Best Buy delivers and installs as promised. Go Geek Squad!!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GreatTV, thanks for sharing your experience! We are immensely pleased to hear the Sony - 75" Class BRAVIA XR X90L has been the perfect choice for you. With its stunning picture quality, rich colors, detailed contrast, and support for Dolby Vision and Dolby Atmos, this TV truly delivers an immersive cinematic experience! Thank you for choosing Sony. Regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Two Thumbs Up

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for the price. After going back and forth between a 65 and 75 inch, I decided to buy the 75inch

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobinO,
      Thank you so much for your positive feedback! We're glad that we were able to give you a great deal. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony and enjoy your new TV! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia 75"

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is what I expected for a Sony. The size is just right for size of our living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Will,
      We're happy to hear you feel that way, thank you for the compliment! Your patronage and satisfaction are what drives us to keep doing what we do and provide you with quality products. We really appreciate you like your new Sony TV. Thanks for choosing Sony! - Kris Sony_US