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Customer Ratings & Reviews

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Customer reviews

Rating 4.8 out of 5 stars with 1058 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.9 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers regard the 75" Class BRAVIA XR X90L as having incredible picture quality, vivid color, and ease of use. Some appreciate the TV quality and price, especially when on sale, as well as the refresh rate. However, some customers have noted the TV is a bit heavy, and the remote control could be more user-friendly. Additionally, a few have mentioned blooming and concerns about viewing angles.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 34 Showing 661-680 of 1,058 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Two Thumbs Up

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for the price. After going back and forth between a 65 and 75 inch, I decided to buy the 75inch

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobinO,
      Thank you so much for your positive feedback! We're glad that we were able to give you a great deal. With X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony and enjoy your new TV! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV , beautiful picture. Would buy again. Great sound

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MariaC,
      Awesome! We're glad to hear you are enjoying the exceptional picture and sound quality of your X90L TV. We are looking forward to your next purchase. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am impressed with the overall picture quality and Google tv experience out of the box. I love this new tv

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi mcfly,
      Thank you so much for sharing your great experience with us! We're happy to hear that you are impressed with the exceptional picture quality and Google TV features of your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great television!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture, and sound. Watching hockey, makes you feel like you're there.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasB,
      Awesome! Glad to hear your enjoyable viewing experience with your X90L TV. Your satisfaction with the incredible picture and sound quality are greatly appreciated. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony Bravia 75"

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture quality is what I expected for a Sony. The size is just right for size of our living room.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Will,
      We're happy to hear you feel that way, thank you for the compliment! Your patronage and satisfaction are what drives us to keep doing what we do and provide you with quality products. We really appreciate you like your new Sony TV. Thanks for choosing Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Best for PS5

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you have a PS5 or PS5 Pro this is definitely the TV you need. Especially due to the special integrations it has with the console. You definitely want to use some form of sound bar or surround sound system with it though. Like most TVs the speakers aren't good.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BurnTheJedi, we're glad you are enjoying your new TV! Thanks for choosing Sony. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony XR 75" - Great TV!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv has a beautiful picture and features i didnt expect. I am very happy with this purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bob1, We are thrilled to hear that you are very happy with the picture quality and features of your new Sony BRAVIA 4K smart Google TV. Thank you for trusting Sony! Vincent Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Worth it!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV by Sony. This TV replaced a smaller, older 9 series Sony TV and I'm even happier with this new one.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi TravisS,
      Excellent choice! Your purchase allow us to continue to do what we love and provide you with quality products. Your satisfaction with your new Sony TV means a lot to us. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for trusting Sony! - Kris Sony_US

  • Rated 5 out of 5 stars

    Best TV Ever

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m super happy with my purchase. Sony is superior to other brands. This has been the best tv I’ve purchased.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarlosM, thank you so much for the fantastic 5-star review! It brings us great satisfaction to hear that you're super happy with your Sony - BRAVIA X90L and consider it the best TV you've ever purchased. The X90L is built to impress with its powerful Cognitive Processor XR, vibrant contrast from Full Array LED, and smooth motion handling, it delivers a truly cinematic viewing experience. We're honored by your trust in Sony and proud to be your top choice! Best regards, -Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fantastic picture and super setup! It’s really nice to work with a product that speaks English clearly.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi OldGuy,
      Many thanks for the 5-star rating! Sony's commitment to customer satisfaction is our top priority. We are glad that you are having a great time with the exceptional picture quality and easy setup with your new TV. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love it!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am in love with my new tv, and specially with the speakers combined! It feels like I’m in a movie theater

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Bouttafanmlevek,
      Perfect! Thank you for sharing your amazing and enjoyable experience with your new Sony TV. Your satisfaction means a lot to us. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 75" bravia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is great! Has alot of free streaming already installed. Would definitely reccomend!!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello NickM, We are happy that you like the picture quality and apps of your new Sony BRAVIA 4K smart Google TV. Thank you for choosing Sony! Vincent Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    great tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    awesome tv,everything is sharp clear,now watching football games are even better and watching music videos on

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JerryH, Thank you for the amazing review! We're pleased to hear you like the sharp and clear picture quality of your new Sony X90L especially when you're watching football games and music vides. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv is good However the Best Buy customer service service is very poor Hard to get hold of service

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RaziaB,
      Thank you for the 5-star rating! We really appreciate that you like your new Sony X90L TV. We're sorry to hear about your customer service experience. This is definitely not the news we'd like to hear. In case you need help with the TV, feel free to contact us by sending an email to [email protected] with the following:
      Name:
      Best Buy Username:
      Telephone Number:
      Model Number:
      Issue:

      We do apologized for the inconvenience caused. Thanks again for purchasing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    75 inch Sony

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Beautiful picture and a great price! Had been buying Samsung for years but this tv has beautiful colors

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ScottB,
      Excellent choice! We always strive to deliver the best quality with our products. Your satisfaction with your new Sony TV is greatly appreciated. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Bright, crisp, smart, fast

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What an incredible upgrade from my 7 year old Bravia. I love the brightness, most of all.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Excellent choice, adiscgolfer! We are glad to hear that you are happy with the picture quality of your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Bravia 75”

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent television, very happy with it. Can’t beat sale prices

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JImZ, Thank you so much for your awesome review! We are glad to hear that you are enjoying your new TV! Thank you for choosing Sony! -Carl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 75" Class Bravia R X90L LED 4K UHD TV rating

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love our new Sony 75" television. Excellent picture and sound!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DavidU,
      It's lovely to hear your positive feedback! We rely on customers like you to let us know what we're doing right to continue to provide the best experience possible. Glad to hear you love the incredible picture and sound quality of your X90L TV. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony 75 inch

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best looking picture and beautiful colors. Installation went as it should. All in all, a good purchase

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi poorrich,
      Awesome! We're glad to hear you like the incredible picture quality, vibrant colors, and easy installation of your new TV. We always aim to provide the best quality products and experience possible. With Sony X90L, see breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR. Hear sound straight from the screen, perfectly matching the action. Cognitive Processor XR™ turns any sound immersive with more precise sound position. And with 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay. Thanks for choosing Sony! - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV has a very good picture and overall quality is very good. I am satisfied with my purchase.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LeonS,
      Thank you so much for an amazing review! We really appreciate that you are satisfied with the exceptional picture and overall quality of your X90L TV. Your satisfaction with our product means a lot to us. Thanks for choosing Sony! - Kris Sony_US

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