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Customer Ratings & Reviews

  • SONY BRAVIA 8 OLED
  • The image features a large flat screen TV displaying various apps and content, including YouTube, Netflix, Disney+, and Spotify. The TV is also showing a movie, specifically "The Super Mario Bros. Movie." The TV screen is filled with different content, making it a one-stop entertainment hub for users.
  • Left. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Back. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The largest text on the remote control is "Netflix." The other text on the remote control includes "TV Menu," "Ch," "Sony Pictures Core," "Disney+," "Prime Video," "Crunchyroll," "YouTube," and "Sony."
  • Alt View 1. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • SONY BRAVIA 8 OLED
  • The image features a large Sony Bravia 8 OLED television screen. The screen is displaying a blue and yellow image, which is likely an advertisement or promotional material for the television. The television is mounted on a wall, and the screen occupies a significant portion of the image.
  • Alt View 3. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The image features a black box with a display screen on it. The screen is displaying the time and date, which is "12:00" and "01/01/2016." The box is made of black squares and has a white label with information about the device. It is likely that the device is a control panel for a building or a piece of equipment.
  • The image features a large flat screen TV mounted on a wall in a living room. The TV is positioned between two couches, with one couch on the left side and the other on the right side of the room. The room also includes a dining table, a few chairs, and a potted plant. There are several bottles placed around the room, and a handbag can be seen on the floor. The overall scene is a well-furnished living space with a focus on entertainment and relaxation.
  • The image features a large television screen with a blue background. The TV is a Bravia 8 77" class TV, and it is accompanied by a remote control. The television is displayed in various sizes, including a 67.4" screen and a 38.8" screen. The remote control is also shown in different sizes, with a 15.9" and a 23.5" version. The image emphasizes the versatility and adaptability of the television and remote control to suit different needs and preferences.
  • The image features a collage of various scenes, including a mountain, a forest, a lake, and a motorcycle. The largest text in the image reads "Every scene intelligently enhanced with powerful processing." The following text is cleaned up to read "SONY Enhanced Expanded brightness color Motion XR Refined processing clarity 250."
  • The image features a night scene with a group of people walking on a street. There are at least 12 people visible in the scene, with some walking closer to the foreground and others further in the background. The street is illuminated by numerous lanterns, creating a vibrant and lively atmosphere. The image is described as having over 8 million self-lit pixels, which suggests that it is a high-resolution image. The pixels are precisely controlled to produce pure black and high brightness, which enhances the overall visual quality of the image. The presence of the lanterns and the night setting contribute to the overall ambiance of the scene.
  • "Truly cinematic movie experience at home with Dolby Vision Atmos IMAX Enhanced - dts."
  • Voice Zoom 3: Always hear people's voices clearly, even in loud action scenes.
  • The image showcases a living room with a couch and a flat screen TV. The TV is paired with Sony soundbars, which are designed to enhance the audio experience. The soundbars are placed on a table in front of the TV, creating an immersive entertainment setup. The living room also features a potted plant, adding a touch of greenery to the space. The combination of the TV, soundbars, and comfortable seating creates a cozy and enjoyable environment for watching movies or shows.
  • Picture as the creator intended.
  • Movies Included: 5 movie credits to redeem on latest movie releases. 12 months unlimited streaming of up to 100 movies. Sony Pictures Core. Sony Pure Streaming Core. Gran Turismo: Based on a True Story. Featured: Denzel Washington in The Equalizer 3. Spider-Man: No Way Home. No Hard Feelings. Add to Your Library. Purchase an eligible TV and register for Sony Pictures Core by February 23, 2026, to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply; for more details, see <https://www.sony.net/sony-pictures-core>. 2024 Layout and Design. Sony Pictures Home Entertainment Inc. All Rights Reserved.
  • Google TV Google TV brings together movies, shows, live TV and more from across your apps and subscriptions and organizes them just for you. For you Live Apps Library Google TV YouTube Oppenheimer Trending | Christopher Nolan's magnificent global phenomenon about the father of the atomic bomb Top picks for you ET XMEN Disney+ Your apps NETFLIX Free TV channels prime video Disney+ tv max hulu Google TV Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.
  • Perfect for PlayStation 5 - EXCLUSIVE FEATURES: Auto HDR Tone Mapping, Auto Genre Picture Mode, 4K 200d MARVEL SPIDER-MAN 2 PS5, PS5 Mode Modua, MUMI, custom sensings, MUN, viw Toututa q warch Coosshal nnaa Standara a om om - ve All your gaming settings and assist features in one place with Game Menu. PS5 console, DualSense" controller, and vertical stand sold separately. Visual effects and UI are simulated. Captured on PSS* Mix of gameplay and in-game cinematics. D 2024 Sony Interactive Entertainment LLC. Developed by Insomniac Games, Inc.
  • BRAVIA CINEMA IS COMING HOME Recreate the excitement of the movies, right at home. BRAVIA will fill every corner of your space with a captivating cinema-like experience.
  • Use the BRAVIA Connect app to easily control your BRAVIA TV from your smartphone and change volume, picture settings, and advanced settings.
  • The image features a blue car parked on a street, with a building in the background. The car is positioned in the middle of the scene, and there are two other cars visible in the background. The image is advertising a TV with billions of accurate colors, showcasing the vibrant colors and details of the scene.
  • Sony - Why upgrade to the BRAVIA8 video 1 minutes 08 seconds
  • Sony BRAVIA 8 Unboxing Guide Video video 3 minutes 01 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

Model:
K77XR80
SKU:
10562593
$2,498.00
Save $501.99
Comp. Value: $2,999.99

Customer reviews

Rating 4.7 out of 5 stars with 601 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

92%
would recommend
to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 14 Showing 261-280 of 601 reviews

  • You haven’t seen it until you see it on a Sony !!!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It is no wonder Sony tv’s are like no other. The picture quality is outstanding, very few adjustments needed ! You won’t really appreciate a Sony TV until you make that purchase !!!!!!!!!!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Samsung4kUnacceptable, Thanks for the 5-star rating! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • 5 stars

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This has been the best TV I have ever purchased. Very happy with the quality and UI

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Matt, thank you so much for your wonderful feedback— we’re delighted to hear that your k77xr80 has exceeded your expectations! Our team takes great pride in delivering outstanding quality and an intuitive user experience, so it’s fantastic to know you’re enjoying both the picture and the UI. If you ever have any questions or want to explore more features, we’re always here to help. Thank you for choosing Sony!

      Best regards,
      Gus
      Sony Social Media Team Sony_US

  • Sony Bravia 8

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Even though I am having issues with my Sony I have to give 5 stars for the service I am receiving from Best Buy! They will bring me a 3rd tv due to issues

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CherylE,

      We appreciate your patience and are glad to hear that Best Buy's service has been helpful. We hope your next Sony BRAVIA 8 provides the experience you expect. If you need any assistance, feel free to reach out as at https://us.esupport.sony.com/support/s/support-contact?language=en_US!

      Thank you for choosing Sony.
      -Maria Sony_US

  • Beautiful Sony Bravia 8 TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality. User friendly interface. Has all the bells and whistles I wanted in a media room TV. Sony Pictures Core is a fantastic service addition in Sony Bravia TVs.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      That's wonderful to hear, HeidiM25! We're glad you like your new TV. Enjoy and thanks for choosing Sony. -Craig Sony_US

  • Bravia 8

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It’s been a month now since I purchased this Bravia 8 77 inch so far everything is great no issues. I’ve been a Sony guy ever since I have another Sony Bravia 48 inch OLED didn’t give me any problems. Over all I’m very satisfied.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MariaL, Thank you for sharing your experience with your Sony TVs! We're glad to hear that you are very satisfied with your Sony BRAVIA 8 TV. It's wonderful to have a return customer, and both of your purchased Sony TVs have met your expectations. Thank you for choosing Sony, and here's to many more years of great viewing experiences! -Maria Sony_US

  • ABSOLUTELY AWESOME!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A 77” TV for old people? WOW! What a great purchase! Probably one of the best purchases we ever made! Crystal clear! Beautiful color! Love watching college sports!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RuthannM, Thank you so much for the 5 stars! We're glad to hear that you are considering your Sony BRAVIA 8 TV a great purchase for its clear and beautiful picture quality. Thank you for choosing Sony! Enjoy! -Maria Sony_US

  • Super picture- reliability of product questionable

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture. However our first one of this product lasted 5 months. Sony were not the greatest to deal with Go Best Buy for taking the reins and securing us a new TV.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Janec,

      Thank you for taking the time to share your feedback with us. While we are pleased that you are enjoying the great picture quality of the BRAVIA 8, we sincerely regret that your first unit did not last as long as it should have.

      We truly appreciate your comments, as they help us continue improving our products to deliver the best possible experience to our customers. We are glad to hear that you have secured a new TV now, and we are confident it will provide you with many years of high-quality entertainment.

      Thank you for your patience and for considering Sony!

      Regards,
      Dominick Sony_US

  • Awesome Picture Quality

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Premium TV, stunning quality. I really recommend it, worth every penny.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi FabianneD,
      We are delighted to hear you're enjoying your BRAVIA 8 TV! It's great to know the picture quality is living up to its promise and providing you with such a stunning viewing experience. Thanks so much for recommending it!

      Thank you for choosing Sony!
      All the best,
      Estefany Sony_US

  • GREAT

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We are totally enjoying our new TV. The picture quality is excellent. The remote, is easy to use. We are using a sound bar, so no comment on the quality of the sound from the TV.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi helpisaphonecallaway,

      You made the right choice with the Sony BRAVIA 8! We're glad that you are enjoying the picture quality and remote functions of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • 77” Sony Bravia 8

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love love Love this television! Also took advantage of the limited time free installment…techs were so helpful and super courteous!!! Thank you!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JaniceP,

      Perfect! We're glad that you like the performance of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!

      -Ralph Sony_US

  • Fantastic TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with the picture! Brightness seems great too! Exchanged an 85” Bravia 9 for the 77” version of this TV and couldn’t be happier! Much better option for watching movies and shows!

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Joda,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Great tv.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv. Picture and sound are awesome and even better after a little fine tuning. Sony enables the user to adjust features much easier than most brands.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GeraldA,

      You made the right choice! We're thrilled that you like the sound, picture quality, and user-friendly functions of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony 77" TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    A Geek Squad tech recommended this TV to me. It has Outstanding picture quality and sound.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello JamesH,

      Thank you for choosing Sony!

      We're immensely pleased to hear that you are enjoying the K77XR80 TV! Thank you for sharing your positive experience with its outstanding picture quality and sound. We truly appreciate your feedback and are glad that the Geek Squad tech's recommendation exceeds your expectations.

      Best regards,
      -Fred Sony_US

  • Excellent!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve had the Sony 77XR80 Oled for 3 weeks and it works great so far. The picture quality and sound using the Bravia 8 soundbar are excellent. I chose Sony after considering the Samsung and LG comparable items.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MEM1,

      Great! We're glad that you are enjoying the sound and picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • A great TV, so far

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    living up to Sony's reputation Great TV,so far. Reviews are accurate and no indicaion of problems with the power pack as all TVs have this size.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GreatWasher,

      Thank you for your review! We're so glad to hear your BRAVIA 8 is living up to your expectations and Sony's reputation. It's great to know you're enjoying the TV without any issues. We hope it continues to deliver an amazing viewing experience!

      Thank you for choosing Sony!
      -Maria Sony_US

  • Extremely helpful sales staff

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Sales Staff are incredible, AAron especially is extremely knowledgeable of many aspect and ensures I understand what Im getting into. He's very patience and answers all questions fully. He also provides very helpful advice to include expiration timeframes.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi BillD,

      That's wonderful to hear! We are delighted that Aaron provided you with such an incredible, knowledgeable, and patient shopping experience. We will be sure to pass along your kind words to the sales team.

      Thanks for choosing Sony.

      Best regards, Eliab sony-global

  • Sony Bravia 8 Rocks!

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This Sony 77” Bravia 8 OLED is great! The picture quality is excellent, and the color is very natural. It is everything I have “pictured”.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Dongolfer,

      Perfect! We're thrilled that you are enjoying the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony Bravia 8

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is amazing, can definitely see the quality. Google operating system is easy to use and adapt to.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MikeM,
      Thank you for taking the time to share your thoughts with us! We appreciate your positive feedback about the picture quality of the K-77XR80 and the user-friendly Google operating system. It's wonderful to hear that you find it easy to navigate and adjust to your needs.

      We hope you continue to have a great experience with your Sony product!
      Best regards,
      Stephanie Sony_US

  • Love my 77" Sony Bravia OLED TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good deep vivid color. Life-like viewing Great Contast

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Watchforher,

      Thank you for sharing your experience with the Sony - BRAVIA 8! We're elated to hear you're enjoying the deep, vivid colors, lifelike picture quality, and impressive contrast. A 77-inch screen truly brings the cinematic experience home, and it's great to know it's making such a positive impact.

      Thank you for choosing Sony!

      Best regards,
      Dominick Sony_US

  • Sony 77" Bravia 8 OLED

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am very happy with the TV. Has a very nice picture.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamieM,

      It's truly wonderful to hear that you are very happy with your Sony BRAVIA TV and enjoying its beautiful picture quality. Thank you so much for your fantastic 5-star rating—your feedback means a lot! The K77XR80 is designed to deliver stunning visuals that make entertainment come alive, and we're delighted these vibrant images have made a great impression.

      Thank you for choosing Sony—wishing you a bright and enjoyable day!
      DiegoV. Sony_US

Page 14, Showing 261-280 of 601 reviews
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