Highlights
Key Specs
Display TypeOLEDResolution4K (2160p)Screen Size Class77 inchesHigh Dynamic Range (HDR)YesHigh Dynamic Range FormatHDR 10, Hybrid Log-Gamma (HLG), Dolby VisionOLED TechnologyStandard OLEDRefresh Rate120HzMotion Enhancement TechnologyXR Motion ClaritySmart PlatformGoogle TVFeatured Streaming ServicesNetflix, Prime Video, Disney+, YouTube, Apple TV+Number of HDMI Inputs (Total)4Works WithGoogle AssistantVoice Assistant Built-inGoogle Assistant
General
Product Name77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)BrandSonyModel NumberK77XR80SeriesBRAVIA 8Model Year2024ColorBlackColor CategoryBlack
Dimensions
Product Height With Stand39.87 inchesProduct Width67.5 inchesProduct Depth With Stand16 inchesProduct Height Without Stand38.75 inchesProduct Depth Without Stand1.5 inchesProduct Weight With Stand74.9 poundsProduct Weight Without Stand71.2 poundsStand Depth16 inchesAdjustable Stand WidthYesMinimum Stand Width23.5 inchesMaximum Stand Width49.62 inches
Display
Display TypeOLEDResolution4K (2160p)Screen Size76.7 inchesScreen Size Class77 inchesHigh Dynamic Range (HDR)YesHigh Dynamic Range FormatHDR 10, Hybrid Log-Gamma (HLG), Dolby VisionPicture Quality Enhancement TechnologyCognitive Processor XROLED TechnologyStandard OLEDCurved ScreenNoRefresh Rate120HzMotion Enhancement TechnologyXR Motion ClarityClosed CaptioningYes
Features
Remote Control TypeVoice controlSmart CapableYesSmart PlatformGoogle TVFeatured Streaming ServicesNetflix, Prime Video, Disney+, YouTube, Apple TV+Screen MirroringYesScreen Mirroring TechnologyApple AirPlay 2, ChromecastIndoor Or Outdoor UseIndoorTV TunerDigital
Connectivity
Number of HDMI Inputs (Total)4Display Connector(s)4 x HDMI 2.1Network Connector(s)1 x LANAudio Only Outputs1 x Optical digital audioWireless ConnectivityWi-Fi, BluetoothHDMI Audio Return Channel (ARC)eARCRF Antenna InputYesNumber Of USB Port(s) (Total)2Bluetooth Version5.3
Compatibility
VESA Wall Mount Standard300mm x 300mmWorks WithGoogle AssistantVoice Assistant Built-inGoogle Assistant
Audio
Built-In SpeakersYesBuilt-in Speaker TypeFront firing, Side firingSurround Sound SupportedDolby Audio, Dolby Atmos
Power
ENERGY STAR CertifiedNoEPEAT QualifiedNoEstimated Annual Operating Cost72 United States dollarsEstimated Annual Electricity Use449 kilowatt hoursRechargeable Battery (Remote Control)NoBattery Size (Remote Control)AAANumber Of Batteries Required (Remote Control)2Battery Type (Remote Control)Alkaline
Included
Wall Mount IncludedNoStand IncludedYes
Warranty
Manufacturer's Warranty - Parts1 yearManufacturer's Warranty - Labor1 year
Box Dimension
Height44.76 inchesWidth75.23 inchesDepth7.4 inchesCubicDimension24917.9815 inches
Other
UPC027242929937
The perfect centerpiece for your living space with slim styling and cinematic picture and sound to match. Pure OLED black and vibrant color brings out astonishing texture and realism in everything you watch. The screen is the speaker delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat.
Pure black OLED contrast
Over 8 million self-lit pixels are precisely controlled to produce pure black with high brightness.
Billions of real-world colors
Access billions of accurate real-world colors XR Triluminos Pro.
Powerful TV processing
XR Processor intelligently enhances every scene in real-time boosting color, contrast, and clarity.
Everything you stream. All on one screen
Get access to all your favorite streaming apps in one place with Google TV. And with Google Assistant, simply use your voice to search and ask questions.
Your favorite streaming apps in one place
Get access to all your favorite streaming apps, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more.
Effortlessly stream to your TV
Easily stream to your TV with support for AirPlay 2 and Chromecast built-in.
Movies included with BRAVIA TV
Enjoy streaming high-bitrate, high-quality 4K UHD movies included with the SONY PICTURES CORE app (formerly BRAVIA CORE). Get 5 credits to redeem on latest release movies and 12 months subscription on hundreds of classics.
Studio calibrated picture
Get picture quality just as the creator’s intended with studio calibrated picture modes specially designed for Netflix, Prime Video, and SONY PICTURES CORE (formerly BRAVIA CORE).
More immersive movie experience
Get a truly cinematic viewing experience with support for Dolby Vision and Atmos, IMAX Enhanced, and DTS:X.
Crystal clear picture
Upscale all your HD and digital content and bring back lost detail with XR Clear Image.
Blur-free action
See blur-free picture quality in fast-moving sports and action-packed movies powered by XR OLED Motion .
Cinematic sound
With Acoustic Surface Audio+, hear true immersive audio from the entire screen, perfectly matching sound to the action.
Loud and clear dialog
Clearly hear dialog, even in loud action scenes, with Voice Zoom 3.
BRAVIA TV and BRAVIA Theater, the perfect pair
Hear elevated audio and clearer dialog with Acoustic Center Sync when paired with compatible BRAVIA Theater models.
Do it all with BRAVIA Connect app
Use BRAVIA Connect app to easily control your BRAVIA TV from your smartphone and change volume, picture settings, and even troubleshoot issues.
Perfect for PlayStation 5
Take your PS5 gaming to the next level with exclusive features – Auto HDR Tone Mapping and Auto Genre Picture Mode – that optimizes picture quality for gaming and streaming.
All your game settings in one place
Game Menu puts all your gaming picture settings and exclusive assist features in one place.
HDMI 2.1 features
Get the advantage in high-performance gaming with HDMI 2.1 features 4K/120, VRR, ALLM and the newly added Source-based Tone Mapping (SBTM).
Beautifully designed
Premium four-way stand – two low-profile positions for wide or narrow furniture, or two raised positions to accommodate a soundbar.
Compatible with BRAVIA Cam
BRAVIA CAM (sold separately) automatically optimizes picture and sound according to your room environment, and you can enjoy video chat on a bigger screen.
All your Eco settings in one place
Eco Dashboard keeps all your energy efficiency settings in one place, making it easier to change them individually or in one go, now with more details to make more informed, eco-conscious decisions.
What's Included
Television
Table-top stand
AC power cord
Voice remote
Batteries
Quick Setup guide
Operating instructions
Warranty
Energy Ratings
Search
Q: QuestionIs there a difference of XR Triluminos Pro vs Cognitive XR?(1 answer)
A: AnswerHi Ray, Thank you for your interest in our Sony BRAVIA TVs! The XR Triluminos Pro and Cognitive XR are two distinct technologies used in Sony's BRAVIA XR TVs, each serving different purposes to enhance the viewing experience. The Cognitive XR refers to the Cognitive Processor XR, which is the brain behind the BRAVIA XR TVs. It analyzes and adjusts each frame in real-time to deliver the best possible contrast, clarity, and detail. The Cognitive Processor XR also enhances the audio experience by ensuring that the sound matches the on-screen action, providing a more immersive experience. XR Triluminos Pro: This technology is designed to deliver a wide color gamut and precise color reproduction. It enhances the color accuracy and vibrancy of the display, making the images look more lifelike and vivid. This is particularly beneficial for displaying a broad range of colors, ensuring that the colors are not only rich but also true to life. Hope this helps! Brilliant pictures. We’ve taken the infinite blacks and stunning detail of OLED for astonishing texture and realism. See the world’s colors with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail. Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theater-like experience to your home. Regards, SamAnswered by SonyListens
Q: QuestionIs this tv upconverting(1 answer)
A: AnswerHi Cliff, Thank you for your inquiry! Yes, the BRAVIA 8 will upconvert non 4K content and display native 4K content from 4K sources. Hope this helps! See the world’s colors with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail. Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theater-like experience to your home. Regards, SamAnswered by SonyListens
Q: QuestionHow do you use Samsung's Dex screen mirroring smart phone feature on this TV?(1 answer)
A: AnswerHi Snowynorth, Thank you for the question. The BRAVIA 8 supports Apple Airplay and Google Chromecast for wireless connectivity to the TV. Sorry, we cannot speak for other manufacturers connectivity. Please consult with those manufacturers on how they operate. Brilliant pictures. We’ve taken the infinite blacks and stunning detail of OLED for astonishing texture and realism. See the world’s colors with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail. Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theater-like experience to your home. -RalphAnswered by SonyListens
Q: QuestionWhat is the length between the tv stand.(1 answer)
A: AnswerHi Teton, Thank you for your question. The width of the stand measures 49.65" (1,258 mm) (STANDARD POSITION)/(SOUNDBAR POSITION) and 23.5" (596 mm) (BACK POSITION STYLE)/(NARROW POSITION). For more information, please refer to our support website. Brilliant pictures. We’ve taken the infinite blacks and stunning detail of OLED for astonishing texture and realism. See the world’s colors with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail. Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theater-like experience to your home. -RalphAnswered by SonyListens
Q: QuestionDimensions?(1 answer)
A: AnswerHi there, Thank you for your interest in the 77" Sony Bravia 8! The dimensions of this TV are as follows: Dimension of TV without Stand (W x H x D) 67.5 x 38.75 x 1.5" (1,713 x 984 x 38 mm) DIMENSION OF TV WITH STAND (STANDARD POSITION) (W x H x D) 67.5 x 39.88 x 16.65" (1,713 x 1,012 x 405 mm) TV WITH STAND (BACK POSITION STYLE) (W X H X D) 67.5 x 42 x 16" (1,713 x 1,066 x 405 mm) DIMENSION OF TV WITH STAND (SOUNDBAR POSITION) (W x H x D) 67.5 x 42 x 16" (1,713 x 1,066 x 405 mm) DIMENSION OF TV WITH STAND (NARROW POSITION) (W x H x D) 67.5 x 39.88 x 16.65" (1,713 x 1,012 x 405 mm) The sleek design and cinematic audio and visuals make BRAVIA 8 the perfect centerpiece for your living space. Our Slim One Slate concept fuses screen and bezel into a single slate, maximizing your experience. Its flush one-piece back accentuates the sleek lines and thin profile of the TV. Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat. Actuators behind the screen vibrate and turn it into a speaker that delivers clear and immersive sound from the center with the same sound structure as the cinema. The newly equipped tweeter brings out the surround feel to provide a cinema-like experience. Regards, SamAnswered by SonyListens
Q: QuestionDoes the 77" Bravia 8 have a heat sink?(1 answer)
A: AnswerHi SonyOledfan, Thank you for your question. Unfortunately, this is not a specification that we disclose at this time. Sony does employ certain technology to help prevent OLED screen damage by using pixel shift technology and panel refresh capabilities. See the world’s colors with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail. Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theater-like experience to your home. -RalphAnswered by SonyListens
- A: AnswerHi Davev, Thank you and to answer your questions yes Sony does offer a wall mount to allow flush wall mounting. SU-WL855 with a new bracket coming soon SU-WL905. Hope this helps! Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat. We guarantee you that this TV is amazing and worth buying for! Regards, Sam
Answered by SonyListens
Q: QuestionWhat are the Nits Brightness?(1 answer)
A: AnswerHi Wiseguyy007, Thanks for your question! We apologize but nits are not a public specification that we disclose at this time. You can sometimes find these types of answers from online reviewers and within discussion forums. Additional information: The sleek design and cinematic audio and visuals make BRAVIA 8 the perfect centerpiece for your living space. Pure OLED black and vibrant color brings out vibrant textures and astonishing realism in everything you watch. The screen is the speaker, delivering a totally unique and immersive theater-like sound that keeps you on the edge of your seat. We guarantee you that this TV is amazing and worth buying for! We are looking forward to your purchase. Thank you for considering Sony! - KrisAnswered by SonyListens
Shipping
Reviews
Rating 4.8 out of 5 stars with 44 reviews
4.8Rating by feature
- 5.0Picture Quality
Rating 5.0 out of 5 stars
- 4.6Sound Quality
Rating 4.6 out of 5 stars
- 4.8Brightness
Rating 4.8 out of 5 stars
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Rated 5 out of 5 stars
Great job Matthew
Matthew the tech expert at best buy in Selma did a great job of explaining to me the differences between 3 OLED tvs. So i purchased the Sony from his advice.
Posted by DonaldS
Rated 5 out of 5 stars
New CC and TV
I recently got a Best Buy CC and purchased a new TV. The prices was very easy and the people were very helpful. It was a great experience.
Posted by Jethro40
Rated 5 out of 5 stars