Customer Ratings & Reviews
- Model:
- K77XR80
- SKU:
- 10562593
Rating by feature
- Picture Quality
Rating 4.9 out of 5 stars
- Sound Quality
Rating 4.6 out of 5 stars
- Brightness
Rating 4.7 out of 5 stars
to a friend
Picture Crystal Clear
||Posted . Owned for 2 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Love that everything looks bright and clear, also the volume is good at a low number specially when watching movies.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Satisfied,
We’re happy to hear you’re enjoying the bright, clear picture and the impressive audio performance during your movie nights!
Thanks for choosing Sony.
Best regards,
Eliab
Bravia 8 OLED
||Posted . Owned for 4 months when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The Bravia 8 OLED TV delivers an outstanding viewing experience with the best quality picture I've ever seen. Whether it's movies or video games, the visuals are stunningly vibrant and detailed, bringing every scene to life. The thin design of the TV adds a sleek, modern touch to any room, making it not only a visual delight when it's on but also a stylish piece of decor when it's off. Overall, the Bravia 8 OLED is a top-notch choice for anyone seeking an exceptional home entertainment experience.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Micah,
You made the right choice! We're glad that you like the design and picture quality of the TV. Thank you for choosing Sony!
-Ralph
Sony tv and soundbar
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I love the size, clarity and colors. The associates were very helpful in assisting us as to what to buy. Their suggestion to get a sound bar was the needed added feature to complete our purchase. Thanks!
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Televisions,
Thank you for choosing Sony!
We're honored to hear that you love the size, clarity, and colors of your K77XR80 TV. It’s wonderful to know our associates could provide helpful guidance, and that the sound bar recommendation enhanced your overall experience. Your thoughtful feedback inspires us to continue offering personalized support that truly makes a difference. Thank you for sharing!
Best regards,
-Fred
Try Sony!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Went in for another brand that I own several of, saw the Sony and totally changed my mind. Excellent screen as well as other features.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi canzok!
Thanks so much for sharing your review with us.
We are thrilled to hear that you decided to go with the Sony K-77XR80 after seeing it in person! It’s great that the screen caught your eye and made such a strong first impression compared to what you were used to.
Thank you for choosing Sony and happy 2026!
Warm regards,
Estefany
Amazing Picture, Proven Reliability, and Value
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Excellent TV and proven reliability. We love the picture quality and features of this tv. I didn’t want to spend money on the other big names that unfortunately only last a few years. This Tv is worth the price.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello CvilleHorn,
Thank you for choosing Sony!
We're excited to hear that your K77XR80 TV offers excellent picture quality and reliable performance. Your trust in choosing a product that delivers lasting value means a lot to us. Thank you for sharing your experience and support!
Best regards,
-Fred
Sony OLED
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The tv is excellent. The picture quality is phenomenal. I upgraded from another sony bravia led model and the difference is staggering. The sony suite, when properly configured, is seamless and allows for quick transition between apps/viewing modes.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi ChrisW,
We are thrilled to hear that you find the BRAVIA 8 television excellent and that the picture quality is phenomenal!
It brings us great satisfaction to know that the upgrade from your previous BRAVIA LED model has delivered a staggering difference in performance. We are also pleased that the home screen configuration provides a seamless experience for quick transitions between your content.
Thank you for being a loyal Sony customer and for the fantastic 5-star review!
Best regards,
Dominick
Greath TV
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I recently purchased the Sony Bravia 8 OLED and overall, it’s been a great experience. The picture quality is stunning — deep blacks, vibrant colors, and sharp contrast make movies and 4K content look amazing. The Acoustic Surface Audio+ system is also impressive, delivering clear and immersive sound without the need for additional speakers. I’m using it mostly with a PS5, and the gaming performance is smooth and responsive, with support for 4K at 120Hz, VRR, and low input lag. It really enhances the gaming experience. The only reason I’m giving it 4 stars instead of 5 is because I wish it had more HDMI 2.1 ports. Still, it’s a solid premium TV that delivers excellent performance in every category that matters to me.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi, Oscar,
Thanks for the review and the comments! We really appreciate the feedback as Sony strives to deliver the best quality products. We are glad you are taking advantage of the high-performance gaming with HDMI 2.1, featuring 4K/120, VRR, ALLM and the newly added Source-based Tone Mapping (SBTM)
Thank you for choosing Sony, have an amazing day!
-DiegoV.
Amazing TV, looks and processes best.
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.It’s an awesome image — possibly more effective in a darker space. The screen is very reflective, giving me the saturated images — but still correctly colored that I want. Both the screen and the processor combine to give me an image that competes with professional monitors. As a semi retired film/video professional, I can tell you the image is fantastic. Sometimes I have to make sure to dial back the processed look — usually triggered by the TV’s sensitivity to how much light there is the room. If not a big sports fan, go with the cinema look. Built in sound is above average.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Poor, we are delighted to hear that you've been enjoying the excellent picture quality as well as the sound of the Sony - 77" Class BRAVIA 8, we really appreciate your feedback and we hope you continue enjoying the product! Best regards, - Dominick
Great picture, but…
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The picture is awesome compared to my old 65 inch Sony. Only issue I have is keeping the connection with my optically connected speaker. For some reason it will revert back to the TV speakers. It’s really annoying to have to go to the settings and reconnect it back to my speaker.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DavidC, Thanks for sharing your review. We're glad you like your new TV. We apologize if you're experiencing some concerns with the speaker settings. Make sure to keep your TV up to date to avoid any performance issues. Enjoy and thanks for choosing Sony. -Craig
Best TV ever!
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I stepped up from my Sony 60" Bravia (2009). That was the flagship model back in 2009. This new sony is quick amazing! The OLED technology as well as the 4K clarity is simply almost unreal. I really, really enjoy this TV and quite honest fits perfectly in our living room as it's on a corner custom TV stand. Love this TV and hope it lasts for a while. Will probably get the exact same size if this one eventually dies.
I would recommend this to a friendBrand response from SonyListens
Posted .Hello Dave, thank you so much for your amazing feedback! We're thrilled to hear that you're enjoying your new Sony BRAVIA 8, especially after stepping up from your previous 60'' BRAVIA. It's great to know the OLED technology and 4K clarity are making such a positive impact on your viewing experience. We put a lot of effort into crafting high-quality products that deliver exceptional performance, so it's rewarding to hear that this TV is fitting perfectly in your home! Thank you for choosing Sony! Best regards, -Jenn.
Bravia tv
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.great picture, little frustrating try to mount it as its huge. overall great quality wouldcrec9mmendcsurround sound also
I would recommend this to a friendBrand response from SonyListens
Posted .Hi PhillipP,
We are thrilled that you’re enjoying the picture quality of your 77" BRAVIA 8! While we understand that mounting a screen of this size can be a significant task, we’re glad to hear the premium quality makes it worth the effort, and we completely agree that adding a surround sound system is the perfect way to complement the OLED experience.
Thanks for choosing Sony.
Best regards,
Eliab
Beautiful picture
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.When we purchased this TV, I was looking at other, equally impressive televisions. But the salesman mentioned that the Bravia 8 I was looking at was made to be paired with the PS5 gaming system. There are a couple of extra functions that are available when the 2 units are paired together. The only issue I had with the TV so far, the PS5 and TV did not sync seamlessly. I had to google my issues to learn what settings to change to get my game system to work with the Bravia. It's a beautiful picture.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BBfan,
That's great you're enjoying the beautiful picture of your BRAVIA 8 OLED TV! We're sorry you faced some initial syncing hurdles with your PS5. While our TVs are designed for optimized PS5 pairing with features like Auto HDR Tone Mapping, we understand you had to find settings. We aim for a smooth setup, and our support is always there if you need it.
Thanks for choosing Sony.
-Eliab
Hard to Navigate
||Posted .This reviewer received promo considerations or sweepstakes entry for writing a review.The menu and settings is extremely difficult to navigate. There are times where the TV, out of nowhere, while watching a program, will stop and search items are displayed on the screen, then 30 seconds later, everything is back to normal.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for sharing your feedback, Dad4two.
We are truly sorry to hear about the two frustrating issues you are experiencing with your K-77XR80 television: difficulty navigating the menus and the unexpected interruptions where search items appear while watching a program. We apologize that this is impacting your viewing experience.
We understand your frustration with the TV's menu navigation and regret that the interface is not easier to use.
Regarding the unexpected searching, this is usually caused by the Voice Search/Microphone button on the remote control being accidentally pressed or stuck. To resolve this, please try the following steps immediately:
Check the Remote: Inspect the remote to ensure the Microphone button is not stuck. Try removing and reinserting the batteries after a few minutes.
Software Update: Ensure your TV has the latest firmware for stability improvements. (Go to Settings > System > About > System software update).
If the search issue persists after these steps, please contact our support team directly at https://us.esupport.sony.com/support/s/support-contact?language=en_US&category=tv for personalized troubleshooting.
Thank you for bringing this to our attention.
Best regards, Gus, Sony Social Media Team
Sony TV
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.I could not make my mind up on which TV I would purchase .but the Sony won me over
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the fantastic review, DerrickS!
We are so glad the Bravia 8 won you over! With its pure black OLED panel and the intelligence of our XR Processor, you've chosen a TV that offers incredible depth and realism. That 77-inch screen combined with Acoustic Surface Audio+ means you aren't just watching a movie—you’re right in the middle of it.
Thank you for joining the Sony family!
Best regards,
Gus,
Sony Social Media Team
Great
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The tv work well and ilwas worth the money I would tell other to look in to it
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for the fantastic review, JenniferK!
We are so glad to hear that your Bravia 8 is working well and that you feel it was a great investment! It is wonderful to know you’d recommend it to others. With that massive 77-inch OLED screen and our XR Processor, you're getting those perfect blacks and vibrant colors that truly make a cinematic difference at home.
Thank you for choosing Sony!
Best regards,
Gus,
Sony Social Media Team
Cinematic / immersive
||Posted . Owned for 3 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.The 77" model has a superb picture. I think I may have won the panel lottery. This thing looks Really good. Love the Quad leg positions and how easy they are to install. The thicker back on the TV looks great and feels very solid/high quality. HDR / Dolby Vision looks Amazing. Has great peak brightness. Very color accurate out of the box on most of the presets. If you get the Calman app, it will unlock Custom 1 and 2 for additional Settings options. The A95L is simply priced too high to make the stretch vs the Bravia 8.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi naim4250, Thank you for your feedback! We're thrilled you love the picture quality of your Sony BRAVIA 8 and appreciate the easy stand installation and solid build. It's great to hear HDR and Dolby Vision are enhancing your viewing experience. We understand your thoughts on pricing and are glad the BRAVIA 8 meets your expectations. Enjoy the stunning visuals, and thank you for choosing Sony! -Maria
My Sony Bravia 8 Oled
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Very nice pics and nice to have a Google TV given we stopped paying for cable. I initially bought the Bravia 9 mini Les but honestly Oled is just amazing. The tv size is great and fits perfects given I had to downgrade frim an 85” tv which was a bit overwhelming for my eyes given our living room is not that big. Tye sound is better than my previous LG oled but I also added a sono sound bar which makes it more enjoyable
I would recommend this to a friendBrand response from SonyListens
Posted .Hi BoyDakar,
Amazing! We're glad that you like the picture quality, Google software, size, and sound of the TV. Thank you for choosing Sony!
-Ralph
Can’t think of a good title
||Posted . Owned for 1 month when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.Amazing picture especially for movies and dark lit rooms. A little glare with the lights on or if you have the window blinds up but not terrible. Great viewing angles. The software is meh all the settings are messy and confusing at first. I had sound delay issues on certain picture settings. Quality Sound bar or sound system is a must to make the perfect set up.
I would recommend this to a friendBrand response from SonyListens
Posted .Thank you for sharing your detailed feedback regarding the K77XR80, Diddydaddy. We're delighted to hear you’re enjoying the outstanding picture quality, especially for movies and viewing in dark rooms, as well as the wide viewing angles. We appreciate your comments about glare; we recommend using the TV’s ambient light or auto luminance settings, as these features can help optimize brightness and reduce glare in brighter environments. You can find these adjustments in the “Display & Sound” menu under “Ambient Optimization Pro” or “Ambient light sensor.” If the screen remains too bright or you continue to notice glare, you can further adapt the screen brightness through image quality settings to fit your room conditions.
We understand that some picture and software settings can initially feel overwhelming. Our TVs offer a range of customization so users can fine-tune to their preferences. For easier navigation, try using the “Quick Settings” button on your remote, which will provide access to the most used settings and help simplify the adjustment process. If you’d like to tailor your viewing even further, the “Picture” menu enables you to tweak modes such as Cinema, Game, and Custom for different activities, and you can find helpful descriptions directly on the screen for each option. For additional support, refer to the picture settings guide on our support pages.
Regarding the sound delay you’ve experienced with certain picture settings, this can occasionally happen depending on the combination of audio output modes and connected devices. To help resolve this, make sure the TV has the latest software update installed. If using a soundbar or audio system, try setting the TV’s 'Digital audio out' to 'PCM' and adjusting the A/V sync settings found under 'Audio Output.' For HDMI-connected audio systems, changing passthrough or sync options may help.
Your recommendation to pair the TV with a high-quality soundbar or sound system is excellent for an immersive home theater experience. Sony offers a range of compatible soundbars and audio accessories designed to complement your TV. For optimal performance, ensure HDMI cables are securely connected and the settings on both your TV and audio system are configured for your preferred setup.
We’re always working to make the setup experience smoother and appreciate your honest feedback—it helps us improve our products and services. If you have further questions or need step-by-step support for your setup, please visit our support site or reach out to our customer care team.
Thanks for choosing Sony!
Best regards,
Gus
Sony Social Media Team
Happy Family Experience with Best Buy
||Posted . Owned for 2 weeks when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.We purchased a Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024) We love it the picture is beautiful colors and very clear. It is like being in a movie theatre my kids and family are really enjoying this TV we had Geek Squid mount it on the wall great job very professional. We are very happy and Best Buy truly is a great place to purchase electronics and appliances.
I would recommend this to a friendBrand response from SonyListens
Posted .Hi Shorty,
Perfect! We're thrilled that you and your family are enjoying the picture quality of the TV. It's also great that you were assisted professionally. Thank you for choosing Sony!
-Ralph
Sony TV 77 in OLED
||Posted . Owned for 1 week when reviewed.This reviewer received promo considerations or sweepstakes entry for writing a review.This is a great TV. We are so excited about the size and color. This was a great purchase
I would recommend this to a friendBrand response from SonyListens
Posted .Hi DonnaT,
It is truly wonderful to know that you are so excited about the size and color of your new BRAVIA 8. We are thrilled that you feel it was a great purchase. To provide that lifelike color you're enjoying, this model features XR Triluminos Pro™, which delivers a massive spectrum of shades and hues. Furthermore, its One Slate design with a seamless edge bezel keeps your focus on the stunning picture, ensuring that the impressive size of the screen is the star of your living room.
Thank you for being part of the Sony family.
Regards,
Dominick