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  • SONY BRAVIA 8 OLED
  • The image features a large flat screen TV displaying various apps and content, including YouTube, Netflix, Disney+, and Spotify. The TV is also showing a movie, specifically "The Super Mario Bros. Movie." The TV screen is filled with different content, making it a one-stop entertainment hub for users.
  • Left. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Back. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The largest text on the remote control is "Netflix." The other text on the remote control includes "TV Menu," "Ch," "Sony Pictures Core," "Disney+," "Prime Video," "Crunchyroll," "YouTube," and "Sony."
  • Alt View 1. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • Alt View 2. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • SONY BRAVIA 8 OLED
  • The image features a large Sony Bravia 8 OLED television screen. The screen is displaying a blue and yellow image, which is likely an advertisement or promotional material for the television. The television is mounted on a wall, and the screen occupies a significant portion of the image.
  • Alt View 3. Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV - Black.
  • The image features a black box with a display screen on it. The screen is displaying the time and date, which is "12:00" and "01/01/2016." The box is made of black squares and has a white label with information about the device. It is likely that the device is a control panel for a building or a piece of equipment.
  • The image features a large flat screen TV mounted on a wall in a living room. The TV is positioned between two couches, with one couch on the left side and the other on the right side of the room. The room also includes a dining table, a few chairs, and a potted plant. There are several bottles placed around the room, and a handbag can be seen on the floor. The overall scene is a well-furnished living space with a focus on entertainment and relaxation.
  • The image features a large television screen with a blue background. The TV is a Bravia 8 77" class TV, and it is accompanied by a remote control. The television is displayed in various sizes, including a 67.4" screen and a 38.8" screen. The remote control is also shown in different sizes, with a 15.9" and a 23.5" version. The image emphasizes the versatility and adaptability of the television and remote control to suit different needs and preferences.
  • The image features a collage of various scenes, including a mountain, a forest, a lake, and a motorcycle. The largest text in the image reads "Every scene intelligently enhanced with powerful processing." The following text is cleaned up to read "SONY Enhanced Expanded brightness color Motion XR Refined processing clarity 250."
  • The image features a night scene with a group of people walking on a street. There are at least 12 people visible in the scene, with some walking closer to the foreground and others further in the background. The street is illuminated by numerous lanterns, creating a vibrant and lively atmosphere. The image is described as having over 8 million self-lit pixels, which suggests that it is a high-resolution image. The pixels are precisely controlled to produce pure black and high brightness, which enhances the overall visual quality of the image. The presence of the lanterns and the night setting contribute to the overall ambiance of the scene.
  • "Truly cinematic movie experience at home with Dolby Vision Atmos IMAX Enhanced - dts."
  • Voice Zoom 3: Always hear people's voices clearly, even in loud action scenes.
  • The image showcases a living room with a couch and a flat screen TV. The TV is paired with Sony soundbars, which are designed to enhance the audio experience. The soundbars are placed on a table in front of the TV, creating an immersive entertainment setup. The living room also features a potted plant, adding a touch of greenery to the space. The combination of the TV, soundbars, and comfortable seating creates a cozy and enjoyable environment for watching movies or shows.
  • Picture as the creator intended.
  • Movies Included: 5 movie credits to redeem on latest movie releases. 12 months unlimited streaming of up to 100 movies. Sony Pictures Core. Sony Pure Streaming Core. Gran Turismo: Based on a True Story. Featured: Denzel Washington in The Equalizer 3. Spider-Man: No Way Home. No Hard Feelings. Add to Your Library. Purchase an eligible TV and register for Sony Pictures Core by February 23, 2026, to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply; for more details, see <https://www.sony.net/sony-pictures-core>. 2024 Layout and Design. Sony Pictures Home Entertainment Inc. All Rights Reserved.
  • Google TV Google TV brings together movies, shows, live TV and more from across your apps and subscriptions and organizes them just for you. For you Live Apps Library Google TV YouTube Oppenheimer Trending | Christopher Nolan's magnificent global phenomenon about the father of the atomic bomb Top picks for you ET XMEN Disney+ Your apps NETFLIX Free TV channels prime video Disney+ tv max hulu Google TV Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.
  • Perfect for PlayStation 5 - EXCLUSIVE FEATURES: Auto HDR Tone Mapping, Auto Genre Picture Mode, 4K 200d MARVEL SPIDER-MAN 2 PS5, PS5 Mode Modua, MUMI, custom sensings, MUN, viw Toututa q warch Coosshal nnaa Standara a om om - ve All your gaming settings and assist features in one place with Game Menu. PS5 console, DualSense" controller, and vertical stand sold separately. Visual effects and UI are simulated. Captured on PSS* Mix of gameplay and in-game cinematics. D 2024 Sony Interactive Entertainment LLC. Developed by Insomniac Games, Inc.
  • BRAVIA CINEMA IS COMING HOME Recreate the excitement of the movies, right at home. BRAVIA will fill every corner of your space with a captivating cinema-like experience.
  • Use the BRAVIA Connect app to easily control your BRAVIA TV from your smartphone and change volume, picture settings, and advanced settings.
  • The image features a blue car parked on a street, with a building in the background. The car is positioned in the middle of the scene, and there are two other cars visible in the background. The image is advertising a TV with billions of accurate colors, showcasing the vibrant colors and details of the scene.
  • Sony - Why upgrade to the BRAVIA8 video 1 minutes 08 seconds
  • Sony BRAVIA 8 Unboxing Guide Video video 3 minutes 01 seconds
  • Sony TV Google Video video 3 minutes 21 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Google Assistant Video video 2 minutes 26 seconds
  • Safely Unbox Your Sony TV video 2 minutes 25 seconds

Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

Model:
K77XR80
SKU:
10893326
Highly rated by customers for:
$2,398.00
Save $601.99
The comparable value is $2,999.99

Customer reviews

Rating 4.7 out of 5 stars with 609 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

92%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 31 Showing 601-609 of 609 reviews

  • Great Picture, UI has some glitches

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upsized from a 65” LG OLED. Picture is great (same OLED panel as LG) and only knock is the UI is glitchy at times, especially with AppleTV.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi NCRick,

      We are immensely pleased to hear that you are enjoying the upgrade to your new BRAVIA 8 and that the picture quality is standing out to you. Regarding the interface behavior you mentioned with Apple TV, a quick way to keep everything running smoothly is to perform a soft reset. You can do this by holding down the power button on your Sony remote for about 10 seconds until the TV restarts; this refreshes the system and often clears up those minor glitches.

      Thank you for making Sony part of your home entertainment.

      Best regards,
      Dominick Sony_US

  • Pros mentioned:
    Picture quality

    Sony Bravia 77 is the BOMB

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality! Awesome value for the price point and size of this TV.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MartinM,

      You made the right choice! We're thrilled that you like the picture quality of the TV. Thank you for choosing Sony!

      -Ralph Sony_US

  • Sony Bravia

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect fit. OLED bright and sharp at all angles. Also front facing speakers

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RajP!
      Thanks for sharing your review! We are thrilled to hear that the K-77XR80 is a perfect fit for your home. It’s awesome to know you’re loving how clear the picture looks from anywhere in the room.

      We appreciate you choosing Sony!
      Best regards,
      Estefany Sony_US

  • 77" TV

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    It's a great purchase and it fits my movie room the way I liked it.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RoderickH!
      Thank you for sharing your experience with the K-77XR80 TV. We are delighted to hear that it fits perfectly in your movie room.

      Thanks for choosing Sony!
      Best regards,
      Estefany Sony_US

  • Pros mentioned:
    Picture quality

    Surprisingly Good Sound

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased for the OLED screen and pleasantly surprised by the quality of the built in speakers.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Aias, Thank you for giving the product a perfect rating! We're really delighted to hear you love everything about your Sony BRAVIA 8 and you are having an enjoyable watching experience with this great OLED TV. Glad to know you like the stunning 4K HDR picture and sound quality this TV delivers. You chose the best TV brand! Thank you for your purchase and for the 5-star rating! -Jess Sony_US

  • Pros mentioned:
    Picture quality

    Sony 77" old tv

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    everything we were hoping for in a tv.Mount works well and at a perfect hight.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RobertS,
      Thank you for your review! We’re thrilled to hear that your Sony BRAVIA 8 OLED TV meets your expectations and that the mount setup is at the perfect height. Thank you for choosing Sony, and enjoy your incredible viewing experience! -Maria Sony_US

  • Cons mentioned:
    Connectivity

    Sony does not work with JBL soundbar

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV will not stay connected to my JBL 1000MK soundbar. Soundbar times out after 10 minutes, and TV drops connection. Should have bought a Samsung.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MichaelC,

      We’re sorry to hear about the connection drops. This "10-minute timeout" is usually an HDMI-CEC (BRAVIA Sync) communication error that triggers the soundbar's power-saving mode.

      Quick Fixes:

      Reset BRAVIA Sync: Toggle BRAVIA Sync control Off and On in Settings > Channels & Inputs > External Inputs.

      Check Connection: Ensure the cable is firmly in the HDMI 3 (eARC/ARC) port.

      Update: Check for firmware updates on both the TV and soundbar.

      If these steps don't resolve it, please contact our support team directly so we can look into this further for you: https://us.esupport.sony.com/support/s/support-contact?language=en_US.

      Thanks for choosing Sony.

      Best regards,
      Eliab Sony_US

  • Pros mentioned:
    Picture quality

    Sony OLED Broke After 14 Months

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I spent $2000 of Sony OLED TVs that stopped working after 14 months (black screen blinking red light). 2 months after the Warranty was up, Sony basically told me to eat the loss. Sony doesn't care about it's customers losing their money on their products. The picture is great but OLED doesn't last as long as the older TVs. A TV repairman told they breakdown often. If you buy, make sure you get the 5 year warranty but after 5 years, you are on your own. Back in 2013 I bought a Samsung on display for $500 that is still working. don't be fooled by new technology and be ready to buy a new TV every 5 years or so.

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PeterR, we're sorry to hear that you have an issue with your Sony unit. This is not the experience we want you to have. We'd like to review your file to better assist you. Please email us at socialsupport@am.sony.com with the following details: Name: Username: Model Number: Issue: Telephone Number: Case Number:

      ~Earl Sony_US

  • misleading picture quality

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    the picture quality on display is what reels you in. when you get it home and get everything on and connected....the picture quality is the same as a standard 4k or even 1080p tv. pretty disappointed

    This review is from Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi DanielP,
      We’re sorry to hear that the picture quality didn’t meet your expectations. The BRAVIA 8 OLED is designed to deliver stunning visuals, but settings may need adjustments to optimize your viewing experience. We recommend checking out this guide to fine-tune your TV settings for the best picture quality: https://www.sony.com/electronics/support/articles/00190409?utm_source
      If you continue to experience issues, we’d love to assist you further. Please email us at socialsupport@am.sony.com with the following details:
      Full Name:
      Username:
      Telephone Number:
      Additional Information about your experience with the TV
      Apologies for any frustration this has caused, and we appreciate your patience as we work to resolve the issue.
      Sincerely,
      Maria Sony_US

Page 31, Showing 601-609 of 609 reviews
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