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  • SONY α E 3.5-5.6/PZ 16-50 OSS II 0.25m/0.82ft 40.5 46mm
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  • SONY E 3.5-5.6/PZ 16-50 OSS II 0.25m/0.82ft - 0.3m/0.99ft 466° REC SONY
  • SONY E 3.5-5.6/PZ 16-50 OSS II 0.35m/1.15ft 366°/0.82m/2.7ft REC SONY
  • SONY E 3.5-5.6/PZ 16-50 OSS II 0.23m/0.821-0.3m/0.90 40.5mm 4660/10 SONY

Sony - Alpha ZVE10: APS-C Content Creators’ Camera - Black

Model:
ZVE10KB
SKU:
6643927
Your price for this item is $899.99

Customer reviews

Rating 4.9 out of 5 stars with 43 reviews

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  • Value

    Rating 4.8 out of 5 stars

  • Quality

    Rating 4.9 out of 5 stars

  • Ease of Use

    Rating 4.8 out of 5 stars

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100%would recommend to a friend
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 43 reviews

  • camera

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    honestly best purchase ever might buy as a gift to a friend

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Luis, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-10-2026
      Sony Social Support Sony_US

  • New toy

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this camera so much…. I went for something else and left with this and I am in love

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ChanelL, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • Enjoying the purchase

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like the picture quality and size. It works great for my startup editing buisness.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RoyalT, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • Good Camera

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    arrives in flawless condition, and I enjoy using this camera a lot.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi VonlouieV, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a good camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-2-2026
      Sony Social Support Sony_US

  • Safari

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to use. Great photos. We bought this for our Daughter and her new husband for their honeymoon.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AndrewD, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-9-2025 
      Sony Social Support Sony_US

  • Sony zve10

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The product is so nice! The camera is very handy. A

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PatcarH, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a nice camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-2-2026
      Sony Social Support Sony_US

  • Good camera for traveling

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good camera for traveling, takes clear pictures. Good price.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RandyW, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a good camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • Love it

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Easy to use, alot of tutorials on youtube, very intuitive

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Brandon, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-23-2025  
      Sony Social Support Sony_US

  • Great portable camera

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing quality and size, perfec to bring with you

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi CarmenA, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-30-2025  
      Sony Social Support Sony_US

  • A Gift

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased it as a gift for my daughter. So far it's working fine, simple to use.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JamillahJ, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that it worked well for you. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-6-2025 
      Sony Social Support Sony_US

  • Great product

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this for my daughter and she loves it. Has a good lenses and easy to use.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Stephanie, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-6-2025 
      Sony Social Support Sony_US

  • Excelent camara.

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    its great and pictures and videos. do excelent work.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Paquetito7, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 12-20-2025  
      Sony Social Support Sony_US

  • Sony ZVE-10

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall good quality. Really enjoy the video quality but the pictures are not the sharpest. But still very good for the budget!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi LoganA, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a good camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-13-2026
      Sony Social Support Sony_US

  • Very nice

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like it a lot :). and easy to use. I recommend it

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Ali800, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you liked this camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-13-2025 
      Sony Social Support Sony_US

  • So nice

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The camera is so nice. The white looks so beautiful

    This review is from Sony - Alpha ZVE10: APS-C Content Creators’ Camera - White

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MaryanncarlineC, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a nice camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-16-2025 
      Sony Social Support Sony_US

  • Amazing camera quality

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing camera , I love how smooth the image looks

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Elchino,
      Sony commitment to customer satisfaction is our top priority.
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony.
      For any questions or concerns, you can reach us at 239-245-6360.  
      Regards,
      Larry 11-28-2025
      Sony Social Support Sony_US

  • The product look amazing

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very easy to funtion very nice very comfortable best item to buy for a gift

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Love2cook, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as an amazing camera. Thank you for choosing Sony.  
      For any questions or concerns, you can reach us at 239-245-6360. 
      Regards, 
      Larry 1-9-2026
      Sony Social Support Sony_US

  • Really great starter camera

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Really great camera for starter professional and content creator camera. Easy and user friendly. Would prefer to have a touch screen.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AshleyE, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-9-2025 
      Sony Social Support Sony_US

  • sony camera

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    works very nice and good perfect size to take on trips

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JustinN, 
      Sony commitment to customer satisfaction is our top priority. 
      Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-13-2025 
      Sony Social Support Sony_US

  • Pros mentioned:
    Microphone quality
    Tech Insider Network Member

    A Companion for Content Creators

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    Tech Insider Network Member
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    [PROS] Impressive Auto Features: As a creator, you don't want to fiddle with a bunch of settings when it comes to gathering content. The camera makes available a number of handy presets, and I've been more than happy with how the ZV-E10 is able to "intelligently" determine optimal settings when it comes to pictures and recordings. As I moved the camera about different environments, one shot was not like the other, but they turned out well. The outside shots are pretty great even when capturing subjects like plants or buildings where shadows can alter photos. I mainly used it with inside areas like my kitchen area where I have appropriate lighting for overhead and self-facing shots (thanks flexible display) needed for lifestyle and demonstration videos. Perfect Still Shots: This camera makes it so much easier for me get great still images for thumbnails and social media posts. Because of the clarity and vivid details in photos, I usually have less work to do when it comes to final edits. There was only one time where I needed to take multiple shots and combine the together to achieve a desired image. Decent Mic: The internal mic of this cam performs admirably enough. The windscreen does an acceptable job when it comes to filtering out slight wind or other undesirable noise. Furthermore,, I was able to capture my voice without any enhancements or tweaks while on a walk. Despite my satisfaction, I will still use an external mic for my preference if I find myself in this type of scenario again. [CONS] Battery life: Depending on how much you plan to record and document, the battery life is not suited for a power user. I am not that, but I do plan to buy extra batteries if I catch myself in a jam. I usually keep my cam hooked up, but I do love the freedom to not be tethered to a cable. Lowlight quality: The Alpha ZV-E10 with the included kit lens is great for nighttime shots. The aperture range is the limiting factor, however, accessories can always be purchased to make those things better. [CONCLUSION] The Sony Alpha ZV-E10 has been a perfect companion for my content creation. It's more than enough to help get your foot in the door when it comes to vlogging and other media related activities. Its not perfect, but its great for starters. I really truly like it as an everyday cam for capturing, but its not the "everything" cam as it does have a few shortcomings. Nevertheless, I've been very pleased with using it.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi HBCUgrad13, 
      Sony commitment to customer satisfaction is our top priority. Thank you for sharing your experience with the ZVE10 camera. We are glad to hear that you love it and found it as a great camera. Thank you for choosing Sony. 
      For any questions or concerns, you can reach us at 239-245-6360.
      Regards, Larry 12-2-2025 
      Sony Social Support Sony_US

Page 2, Showing 21-40 of 43 reviews
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