If you're in need of speaker cable...and, better yet, if you're looking for speaker cable that "blends in", look no further than AudioQuest's line of in-wall speaker cable. You might be thinking, "If I'm not going to do an in-wall speaker cable installation, then why should I spend extra money on in-wall speaker cable?" There are several reasons, although I'll mention just the most important ones. First, standard speaker cable has a clear jacket, thus the wires inside the jacket are more visible. AudioQuest's in-wall cable has a white jacket, thus it blends better with most walls. Second, the material that AudioQuest's jacket is made of is easier to work with...you could say it "slides" easier. Third, being that higher-quality of speaker cable tends to be uni-directional, it's easier to read the direction markers on a white jacket than they are on a clear jacket. Of course, when looking for speaker cable, a few major things to think about are the quality of the cable (ie. the material it's made of), the TRUE thickness of the wires, and how the wires are arranged. Cheap cables tend to be thinner than claimed by the manufacturer, are made from cheaper materials, and tend to be arranged in ways (ie. directions) that don't allow the greatest amount of electricity (yes, the audio passing through speaker cable IS still electricity) to pass through. In regards to AudioQuest's speaker cable, the thickness is true, the materials are of higher quality, and the arrangement of the wiring is is done to allow the least resistance, thus producing the best possible sound quality. Enough said.