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The most accurate heart rate sensing in a wearable*
Starting at $219 with qualifying trade-in.
Exclusions, terms and conditions apply. Apple Watch Series 12 requires iPhone 11 or later with iOS 27 or later.
New
iPhone 18 Pro
iPhone 18 Pro
Pre-order starts Saturday at 8 a.m. ET
New
iPhone Duo
iPhone Duo
Pre-order starts Friday, October 16 at 8 a.m. ET
New
Apple Watch
Apple Watch
Apple Watch Ultra 4 starting at $474 with qualifying trade-in
New
AirPods 5
AirPods 5
Starting at $129. Available September 18.
