Customer Ratings & Reviews

I love the simplicity and delicate design. It has been an eye opener realizing how much I actually forget to move at my desk job. The reminder to move every hour has been amazing.

This was an upgrade tracker for me. It monitors heart rate as well as tracking movement. I also reminds you to get up and move. Good investment in your health

This was a gift so comments are from recipient. She wanted an activity tracker but did not need as much as an AppleWatch. This was the perfect choice and she is delighted with it.

My wife loves it and it motivates her to move and get more exercise from what we did before. It is also helping log her sleeping cycles and awake cycles. Great motivation tool!!

Good product. Just be mindful that it comes in different sizes. Had to exchange as I first picked up a large then had to wait a week for the small to be shipped

I love the face that the wrist band is smaller and I don't have to charge it everyday. On a full charge, the battery will last two days. I just wish it have an on and off button.

I would highly recommend getting the geek squad protection on these. I've been through 4 in less than a year. The band has broke or the charge didn't last long. But don't let that stop you from buying this, because I love it!

I really love that this new Fitbit has a heart rate monitor. My doctor was skeptical but we tested it out and it was giving the same readings as the device she used! Very happy!

Looked at all the Fitbit choices & I like the slim face & band, because of my small wrist. I like being able to check heart rate, steps & get daily & weekly updates on progress!

This is a great tracker for activity and sleep. My wife also likes the ability to see who is calling and texting her easily without having to dig out her phone.

Bought this for my in law as she does the grand openings for a large chain and does tons of walking. Rather than using her phone, she wanted this. Recommended.

Provides a lot of information and is nice with changeable bans

I was looking for a watch that would track my steps. The fitbit answered that questions for me. No problems with the unit and the battery lasts a long time.

I love the evaluation of sleep feature...it motivates me to get enough rest. The step count is consistent with my Apple iWatch when I wear them simultaneously.

Tells the time, tracks my steps. That’s all I wanted this item to do - great. I didn’t want all kinds of bells & whistles on my wrist

I love this Fitbit. Have been using it for about a year now and it works great. The band fits comfortably and the size of the Alta is sleek and not too bulky.

Bought this for my kids for xmas, great price on black friday

I bought this watch for my wife for mothers day and she really likes it does a very good job and keeps track of all activities great watch, i would recommend this .

The updated fitbit is more advanced that my older fitbit, which did not last longer than a year. I worry about my heart rate, and this new fitbit helps me monitor that.

This is my daughter's second Fitbit. She loves it. She loves the color. She tracks her steps, heart rate, gets notifications, messages, and so much more!