I've been using the LG OLED 77" B4 for about a month now. Before making this purchase, I was debating between a Mini LED and the C4 model. During the promotion, the B4 77" was $100 more expensive than a comparable Mini LED, but $600 cheaper than the C4 77". I didn’t consider the 65” models, and since I believe LG is the pioneer of OLED and I trust the durability of LG products, I didn’t look into other brands’ OLED TVs. When I compared the B4 and C4 side by side at Best Buy store, the C4 was noticeably brighter. However, I felt that the B4 still offered excellent quality for the $600 price difference. I had read some reviews mentioning that the B4 might feel a bit dim in bright rooms, and that did concern me a bit. But I installed this TV in my family room, and with the brightness set at 40%, I’ve been completely satisfied with the viewing experience. For reference, there’s a canopy in my backyard, so strong sunlight doesn’t directly shine into the family room. I love the deep blacks on this TV, and every time I watch Dolby Vision contents on Netflix, I feel reassured that I made the right choice. I definitely recommend this TV.

This television is incredible. The colors are bright and lifelike, and the black tones look deep and realistic. The screen is super thin, giving it a very clean and modern look. There is a bit of glare in bright lighting, but it does not bother me much. The new remote feels smooth and easy to use, almost like a small pointer. It is very responsive and intuitive. Watching movies and shows on this TV feels immersive and cinematic. I love how detailed and sharp the image is, and it completely transformed my living room.

I recently upgraded to the 77” LG OLED, and it’s been an incredible experience. The picture quality is stunning—deep blacks, vibrant colors, and excellent contrast, especially in dark scenes. Dolby Vision and HDR content look cinematic, and the 120Hz refresh rate makes gaming and sports super smooth. The built-in webOS is easy to use, with quick access to all major streaming apps. Sound is decent for a flat panel, but I paired it with a soundbar for the full experience. Overall, it’s a premium TV at a solid value—highly recommend for movie lovers and gamers alike.

The initial picture quality was incredible! Setup was easy and taken step by step. All was good until in the third week, the screen developed a "ghost line" about 2" wide from top to bottom. You can see the picture through the line. And now, it has a green line in the middle of the ghost line. A few days ago, it developed a second line beside the first. Service is scheduled and I am hoping to get this resolved. Overall, really happy with the TV though!

Excellent OLED TV and good price. I was hesitant to get an OLED because they are usually at minimum $4,000 for good ones. However, this TV was cheaper and looks amazing. If you’re thinking of finally getting an OLED, I highly recommend pulling the trigger with this one. Great for gaming as it does 120hz as well!