Sony - Alpha a7 III Mirrorless Digital Camera with 50mm Lens and Accessory Bundle - Black

Experience the unparalleled versatility of the Sony Alpha a7 III, a cutting-edge camera meticulously crafted to elevate your photography and videography endeavors across diverse scenarios. Boasting an advanced 24.2MP Exmor R BSI CMOS sensor and the powerful BIONZ X processor, this camera delivers a quantum leap in image quality, video performance, and autofocus capabilities.The newly refined body design of the a7 III features a host of enhancements, including a responsive touchscreen LCD, an improved EVF, an enlarged battery, and dual memory card slots for seamless shooting experiences. The full-frame BSI sensor, coupled with the BIONZ X processor, produces stunning high-resolution stills and videos with minimal noise, heightened speed, and a native sensitivity range from ISO 100-51200.Unleash your creativity with internal UHD 4K video recording, slow-motion capabilities, and comprehensive color and gamma controls such as S-Log3 and HLG. The Fast Hybrid AF system, armed with 693 phase-detection points and 425 contrast-detection areas, ensures swift and reliable autofocus, even in challenging low-light conditions.Additionally, the 5-axis SteadyShot INSIDE image stabilization system counteracts various forms of camera shake, guaranteeing sharp and stable shots. The camera's robust magnesium-alloy chassis, weather-sealing, 2.36m-dot OLED Tru-Finder EVF, and tilting 3.0" LCD contribute to a durable and user-friendly design.Connectivity is a breeze with dual SD card slots, a USB 3.0 Type-C port, and built-in Wi-Fi, NFC, and Bluetooth, facilitating efficient file handling, tethering, and wireless sharing.Enhance your Sony Alpha a7 III experience with our carefully curated bundle, including the Slinger Alpine 160 Bag for convenient gear access, the ProOPTIC Optics Care Kit for lens maintenance, and the Corel Mac Essentials Suite for an enriched Mac experience. Power your camera with the eco-friendly Green Extreme NP-FZ100 Lithium-Ion Battery, and maximize storage efficiency with the SanDisk Extreme PRO 32GB SD Card, Green Extreme USB 3.0 OTG Card Reader, and Slinger Digital Memory Card Wallet for on-the-go file transfers and compact memory protection. Elevate your gear and unleash the full potential of your Sony Alpha a7 III.

- Alpha a7 III Mirrorless Camera -Perfection for all. Everything you need.Capture the peaks of more decisive moments with the a7 III from Sony, packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs.Gain control of expressive freedomWith outstanding imaging capability and high-speed performance contained in a compact body, the a7 III gives you the power, precision, and flexibility to capture once-in-a-lifetime moments just as you like. Dramatically enhanced image qualityRendering scenes in realistic detailA newly developed back-illuminated image sensor and evolved image processing system fulfil various shooting needs with high-quality imaging capabilities that you would expect only of a full-frame camera.Newly developed sensor, evolved image processorA new version of the 24.2-megapixel Exmor R CMOS sensor, now featuring a back-illuminated structure, is combined with the latest BIONZ X image processing engine and front-end LSI, and this combination achieves a data readout speed that is two times faster and data processing capability that is 1.8 times higher.Back-illuminated full-frame sensorHigher sensitivity and readout speedThe 35-mm full-frame CMOS image sensor with back-illuminated structure enhances light collection efficiency, expands circuitry scale, and, with the help of a copper wiring layer that contributes to quicker data transfer, outputs data at very high speed, while minimizing noise to reveal fine details in every picture. Reducing noise in high-resolution imagesStandard ISO range is extended to ISO 100-51200 (expandable to ISO 50-204800 for stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise or image deterioration.Subtle gradation from shadow to highlightApprox. 15-stop dynamic range at low-sensitivity settings is achieved, thanks to a revamped CMOS sensor and image processor that provide for smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging.Faithful color reproductionColor reproduction performance is dramatically enhanced, giving subjects that you capture more natural color that is faithful to how the colors look in real life. Skin tones in portraits, blue skies in landscapes, and vivid hues in still life images look very realistic as a result.Steadier shots with 5-axis stabilizationThe latest high-precision stabilization uses stabilization unit and gyro sensors and algorithms to achieve a 5.0-step shutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses and delivers excellent performance. 14-bit RAW output for rich gradationsFor smoother, more natural gradation, the latest BIONZ X image processor and front-end LSI process image signals in 16-bit form. This processor also allows 14-bit RAW data output, even when in silent or continuous shooting modeTake aim with high AF performance4D Focus-AF performance evolvesAF performance is improved using the same AF advancements as in the a9 and applying it optimally. Once the a7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won't easily let them go. 4D Focus: Stunning wide coverage This camera features 693 phase-detection AF points covering approx. 93% of image area, plus 425 densely positioned contrast-detection AF points to improve focus.4D Focus: Fast AF speedCombining focal-plane phase-detection AF for excellent speed and tracking plus high-precision contrast-detection AF, Sony's sophisticated Fast Hybrid AF can capture fast-moving subjects in razor-sharp images. This system advances performance to double AF speed 4D Focus: Steadfast trackingThe AF performance inherited from the a9 accounts for AF tracking with enhanced precision for continuous shooting of quick action. With faster image sensor readout, even complex subject motion can be tracked and sudden movements can be predicted with great precision, letting you capture decisive moments.Reliable AF down to EV-3 brightnessAdvanced AF algorithms contribute to high AF precision down to light levels as low as EV-3, for more reliable autofocus in dark scenes.

Manufacturer Included Items:Sony Alpha a7 III Mirrorless Digital CameraSony FE 28-70mm f/3.5-5.6 OSS LensSony NP-FZ100 Rechargeable Lithium-Ion Battery (2280mAh)Sony AC AdapterMicro-USB CableSony ALC-B1EM Body Cap for E-Mount CamerasAccessory Shoe CapEyepiece CupShoulder StrapBundle Items Include:1 x Sony Alpha a7 III Mirrorless Digital Camera with 28-70mm II Lens1 x SanDisk SecureDigital 64GB Extreme PRO Memory Card2 x NP-FZ100 Rechargeable Lithium-Ion Battery1 x Corel Photo Software With PhotoMirage, AfterShot, Painter Essentials, PaintShop Pro, and Video Studio1 x Large Padded Case1 x NP-FZ100 charger1 x Memory Card Reader1 x Mini Portable LED Video Light 1 x 3 Piece Pro Filter Kit UV/CPL/F 55MM1 x Wide Angle Lens 55MM1 x Telephoto Lens 55MM1 x 55mm Graduated Color Filter Kit1 x Micro HDMI Cable1 x Deluxe Cleaning Set1 x 12 Inch Flexible Tripod1 x Memory Card Wallet