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AI (Artificial Intelligence) is more than just one function and also includes AI Upscaling, and AI Sound, primarily through LG's ThinQ AI technology. The ThinQ AI Technology on the LG 75” Class UA7000 Series LED AI 4K UHD Smart webOS TV (2025), Model # 75UA7000PUB, is LG's proprietary AI system, ThinQ AI, learns from your viewing habits and preferences. It customizes the TV interface to prioritize your favorite streaming services and content, making it easier to access what you love. The AI analyzes your viewing history and preferences to suggest movies, shows, and music tailored to your tastes. This feature enhances the overall viewing experience by curating content that aligns with your interests. It also improves picture quality by optimizing HDR tone mapping and enhancing color and contrast based on the content being viewed. This ensures a more immersive viewing experience. LG's AI Upscaling technology is a sophisticated feature that enhances the viewing experience by upscaling lower-resolution content to near-4K quality. This technology is powered by LG's α7 AI Processor 4K Gen8, which analyzes each frame of content to improve picture quality by recognizing scenes, reducing noise, and applying specialized processing to add depth, vibrancy, and realism to each visual element on the screen. The AI Upscaling feature is particularly useful for content that mixes true 4K productions with upscaled material or old content at 1080p or lower, ensuring that the visual quality remains consistent regardless of the source resolution. LG's AI Sound (α7 AI Sound Pro (Virtual 9.1.2 Up-mix)) is a proprietary technology that utilizes artificial intelligence to analyze the content being played and adjust the sound settings accordingly, enhancing the overall audio experience. It automatically detects different types of audio, such as dialogue, music, and sound effects, and adjusts the sound settings to optimize clarity and precision...^Ivan.
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