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Customer Ratings & Reviews

Your price for this item is $99.00

Customer reviews

Rating 4.4 out of 5 stars with 108 reviews

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Rating by feature

  • Value

    Rating 4.2 out of 5 stars

  • Quality

    Rating 4.7 out of 5 stars

  • Ease of Use

    Rating 4.6 out of 5 stars

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87%would recommend to a friend

Customers are saying

Customers find value in the 49mm Ocean Band's comfort and overall quality, with users noting its comfortable feel and the high quality materials. The band's color is also appreciated for its versatility in matching with other accessories, while its appearance is considered stylish. However, some customers with larger wrists have reported issues with the band's fit.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 108 reviews
  • Pros mentioned:
    Comfort

    Rated 5 out of 5 stars

    Perfect fit and premium Apple qu

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing original Apple Watch band! The quality is top-notch — soft, durable, and super comfortable to wear all day long. Fits perfectly, doesn’t slip, and feels great on the wrist. The color stays vibrant, and the clasp feels strong and secure. Been using it for a couple of weeks and it still looks brand new. Totally worth the price — makes my Apple Watch look and feel premium again!

    I would recommend this to a friend
  • Pros mentioned:
    Appearance, Comfort

    Rated 5 out of 5 stars

    Best Apple Watch Band in town!

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I wasn't a fan of the original silicone bands, but when this one came out, I was sold immediately! It has street cred because it looks youthful, rugged, and flamboyant, and it’s clearly very durable. I've had mine since around January 2025, and its appearance is exactly the same as it was on day one, even after six months. So, to anyone considering it, just pay the premium $99; I guarantee you will thank me later!

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 5 out of 5 stars

    Great watch band

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect fit for my Apple Watch Ultra gen 3. Very easy to adjust for a perfect fit. Feels very durable and is perfect if you live an active lifestyle that includes being in the water.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Worth the money! For all types of usage.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I got the 49mm Ocean Band after my friend got the new Ultra (specifically v3), which I believe is the intended model for the 49 size. After his rec + some internet scouring, I ended up pairing it with my Series 10 for an all-black approach. Honestly, so much more secure than other bands I've tried, including some of the Nike Running ones. Would definitely opt to using this one, even for training purposes.

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 4 out of 5 stars

    Ocean blue band

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought to replace initial band that came with my ultra watch a couple years ago. Band is very expensive in typical Apple fashion for just being a piece of plastic but the quality is superb. Band lasts a pretty long time with heavy use and never really fades per se but will lose its finish over time. Isn’t too heavy and has a nice rigidity to it that the other Apple bands do not have. Band is very good for people that like to work out/ sports and be able to clean off quickly with soap and water.

    I would recommend this to a friend
  • Pros mentioned:
    Appearance

    Rated 5 out of 5 stars

    awesome product

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    great band and color choice to have so I can switch out band to match clothing

    I would recommend this to a friend
  • Pros mentioned:
    Quality

    Rated 5 out of 5 stars

    Best of the Bands for the Apple Watch Ultra

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Can’t go wrong with the Ocean Dive Bands when used on Apple Watch Ultra. They are the easiest to use, solid & secure feeling band from Apple. I lucked out and managed to grab every color Dive band before Apple stopped making/selling some of the V1 Apple Watch Ultra Ocean Dive bands.

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 5 out of 5 stars

    Soft & flexible, but sturdy.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Started with a loop material band & moved to this one. Soft & flexible, but sturdy. Looks great too. Got a great deal on an open box.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Super Band

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Feels the best and so much stronger than the rest of the bands I done brought.I would buy one in every color if they had!!!!

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 5 out of 5 stars

    Best Buy best style !!!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product! The Ocean Band for Apple Watch is high quality, comfortable, and very durable. It’s easy to install and fits perfectly on my wrist. Great purchase from Best Buy.

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 4 out of 5 stars

    Quality band meant for smaller wrists

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    Posted . Owned for 4 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For bigger wrists this is a pain to put on and take off but it's comfortable enough. Price is very high but quality is good

    I would recommend this to a friend
  • Pros mentioned:
    Appearance, Comfort

    Rated 5 out of 5 stars

    Best Apple Watch band!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I have a ton of Apple Watch bands. This is my favorite. It’s super comfortable, and doesn’t slide around, which is my number one gripe with other bands. Looks good too.

    I would recommend this to a friend
  • Pros mentioned:
    Appearance, Comfort

    Rated 5 out of 5 stars

    Amazing !!.

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely in love with this Ocean Band in black! I bought it for my Apple Watch Ultra 2 and let me tell you—it’s a match made in heaven. The titanium finish is stunning and adds that luxurious feel to my watch, making it look even more powerful. It’s super comfortable and feels really premium on the wrist. The black color matches perfectly with my black watch, giving it an elegant and sporty vibe at the same time. I couldn’t be happier! If you’re thinking about getting this band, just do it—you won’t regret it!

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 4 out of 5 stars

    My go to band.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my go to band. I like the way it feels on the wrist. I do wish it was a bit longer. I feel spending extra money for the longer band isn’t something I want to do.

    I would recommend this to a friend
  • Pros mentioned:
    Color

    Rated 5 out of 5 stars

    Navy Blue Gorgeous

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this band. It was perfect fit for my watch. The color was fabulous.

    I would recommend this to a friend
  • Pros mentioned:
    Appearance, Comfort

    Rated 5 out of 5 stars

    Ocean band

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Comfortable band , great at repelling water , looks great

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    apple band

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    No flaws fitted as expected easy install perfect fit

    I would recommend this to a friend
  • Pros mentioned:
    Appearance, Quality

    Rated 5 out of 5 stars

    Best Color of the Trio (opinion)

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Originally wanted my Ultra 2 with this color but my store was out of stock. Was considering a third party but Apple really has quality items, So went ahead and got this color and couldn't be happier. Great choice and matches Ultra 2 Orange Decal

    I would recommend this to a friend
  • Pros mentioned:
    Comfort

    Rated 4 out of 5 stars

    Band needs to be loose to work for me.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The band is very flexible and durable. I work in a porcelain factory and have been wearing it daily for 2 months with no wear or damage. It can stretch and tighten too much. Have to be careful to keep it loose. It is comfortable as long as it’s loose. Overall it’s a nice watch band, higher price point than most though.

    I would recommend this to a friend
  • Pros mentioned:
    Comfort
    Best Buy Employee

    Rated 5 out of 5 stars

    Good band, could be better

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    Best Buy Employee
    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Apple Watch Ocean Band is the Ultra's specialized, high-performance option, purpose-built for extreme water sports and rugged durability. While fantastic for its intended use, it has definite trade-offs for everyday wear.

    I would recommend this to a friend
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