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Radmike Posted
Its a bit indepth and it sucks you pay 100 dollars for this and still need a subscription in order to utilize it.
TechReviews Posted
Amazon - Signage Stick Pro 4K Signage 16GB Physically this looks like the Amazon Fire TV stick, but has some obvious benefits right out of the box. First it’s truly plug-and-play. The intuitive app walks you through connecting it to your Wi-Fi network (if not already saved on AWS). It offers multiple CMS content management sources so you’re not forever locked into a single provider. There are several CMS to choose from, with various specialties and features. My experience with the one that I tested is that the Free tiers are severely crippled, with image watermarking, standard definition (pay $39/month for 4k), no access to background music playback, as well as requiring a verified phone number. My personal usage is / was intended for a home theater business, particularly digital movie posters in portrait mode with motion and animations (pictured statically). I’ve procured 4200+ posters over the years and was hoping that I could just offload favorites to the Amazon Signage Stick (16 GB), but I found a solution that works much better for my specific needs (but not near the $99 stick price) PROS +tiny footprint +stupidly inexpensive +works out of the box +various CMS choices +dark mode option +secure boot kiosk mode +enhanced contrast text +4k resolution choice platforms CONS -micro-USB vs USC-C -16 GB capacity, but 11.73 after OS -glitchy remote pairing process -device does NOT support portrait mode natively -watermarking on some/most CMS free tiers -PosterMarker subscription required for music playback -unsuccessful for my personal digital movie posters project CONCLUSION This digital display solution can easily and quickly transform any monitor or TV into instant digital signage for a mere $99 per stick. However huge catch is that to truly use the device, it requires a CMS subscription, not all of which look cleanly implemented. The one I tried felt clunky, PosterBoard is $39/month in order to get 4k res or do just about anything useful with it. Depending on your business, restaurant, coffee house, welcome signage, announcements, etc it might make more sense and ease the cost, but it’s tough to justify monthly subscription fees if you just have a single unit and minimal needs. The Amazon Signage stick does what it advertises,, however my use-case was more specialized so I will find another use for this. Recommend BUY, but research and select the proper CMS with the features you will utilize for your business.
AngelM Posted
First the packaged arrived well organized and it looked like my Amazon stick, yet it has plenty of features for our business. The setup is easy, plug and play just like the Amazon Stick, HDMI connected to our TV while the power can be plugged to an outlet using the plug or if available, we plugged in the TV using the USB A plug and done. Since the device looks and feels like the Amazon Stick, it also has an old micro-USB port instead of a USB C just like many other things, but no big deal here. The signage is compatible with many CMS content management sources, on the other hand I wish I did not have to setup something else, it would have been better if it was somehow built in or perhaps one place to setup and done. Regardless it was easy and fast. Many things can be done with the remote, and the remote is small yet useful to control the main devise. The signage can be customized to what you want to display, and it can help small businesses by displaying what we want our customers to know. I would have liked for the application to be included or a few months free to use since it is not free to use, either way it is a nice way to get our business out there. Overall, it is a great way to use our TVs that are either in the waiting are, or facing our customers in any space, there are some services that our customers did not know we offered until they saw it on the monitor, so great job.
James K Posted
Unboxing and initial setup - This is essentially a "bulletproof" amazon fire stick for signage use only. It is a small form factor "stick" with a quad core CPU, 16GB of storage and Wifi 6E connectivity. I unboxed, plugged it into my test bench display and let it startup. The code to add it to the management account on Amazon was available in about 2 minutes. Remote management setup - Amazon's remote management is currently free to setup and use. Connect the end device to wifi, enter the code and it's online in seconds. You can then pair with your favorite CMS provider to setup and manage content. I use Ablesign (Free) for setup, evaluation and testing. Results- Of course I could not resist torture testing by creating a deck with tons of 4k Video clips, intensive website loads and a few static content pages thrown in. The sign stick handled it all without any glitches / display issues nor did it the device heat up on long 4K video plays. Overall - Great performance and tiny size will put this device into consideration for workplace use. What I love ! Survives repeated power pulls, full remote management, remote restore and reimage supported. Incredibly easy to manage, scan the code or enter the ID - Done ! High performance for 4k Video playback with huge local storage. Room for improvement - For commercial use - a wifi antenna port would be a nice addition to keep this secured with a display when surrounded mostly by steel versus having to "remote" the unit and run a cable to an enclosed display. I could not find a way to remotely "hard set" the display resolution. This can be done with the included remote but it requires a physical presence.
TheOffice1234 Posted
PRODUCT REVIEWED Amazon - Signage Stick – Pro 4K Model: B0D4FCG9MX QUICK REVIEW An easy rock-solid way for professional signage on any TV – Plug in the Stick, follow the prompts REVIEW The Amazon Signage Stick is great for creating professional displays that are easy to setup and manage. For the price, it can’t be beat. The results are professional looking and turnkey / bullet-proof. You can also decide if you want to your content to be online or offline or a combination of both. I recommend having some “local content” as a backup in case your internet fails for example. In short it just works. SETUP Setup is pretty straight forward, just follow the prompts. The learning curve is not with the stick but with the CMS (Content Management Software) that you select. Plug in the stick to an HDMI port and power supply, then create an Amazon Signage account to manage the device. During the setup process you will be asked for which CMS you have chosen to use. Most of the CMS systems have a free option for you to experiment with, which I suggest you do before you setup the stick. CMS software is used to create the playlist / content for the stick. (like a slide show). NOTE: If you change your mind on CMS software you must complete a full factory reset on the stick and unauthorize the stick from your Amazon Signage Account. (both of which can be completed easily from the web based Amazon Signage Management Console. I could not figure out how to do with the remote control and the stick itself. After the reset, they you are starting over from scratch. PROS • Turnkey once setup • Seems like a more reliable solution than PC based signs • Support from Amazon • Works with all major CMS systems MINOR TOPICS • Wish it had USB-C instead of Micro-USB • Wish it had a USB input for easier use with touch screens • I could not get the CMS systems I tested to recognize it as 4K, so my screens were 1080 but that was probably a limit of my free CMS accounts, I’m sure there is a way to get 4K, I just did not spend a lot of time trying to figure it out. • Wish it was easier to have installed more than one CMS or toggle between them. • Seems crazy to me that you have to do a full factory reset on the stick to change CMS systems, but it works. SUMMARY If you want a bulletproof simple turnkey solution, this makes a great sign app for any TV. I do recommend it.
Maclemoor Posted
We have a very small coffee shop that we’re trying to open up and menus signage and things of the sort have been a topic of conversation. So when we saw the Amazon sinus stick, we figured that would encapsulate many issues and solve them within one CMS. Having things on paper can be nostalgic, but we’d rather not waste paper and go the digital route. This stick will be used to showcase our menu and advertise a coffee and construction theme podcast. The set up is pretty simple and that you plug it into the wall and then make sure you attach it to the stick which then goes into whichever TV you are looking to use as a display. So make sure you have an extra wall outlet next to the TV power so that you don’t have a long distance to go. Remember, Amazon is a conglomerate and wants you to have some sort of subscription to use their product. However, AbelSign is a supported CMS and is free to use for content management. For how long I’m not sure. If anything it’s a great first step to see if you’re willing to pay for the Amazon subscription and get the full experience of the signage stick. Once you get the photos, menus QR code slideshows exactly how you want them. It’s literally a set it and forget it. This thing is great for small business owners. But the price of the subscription can add up so take that into consideration and enjoy.
GamingBusinessGuy Posted
I think this product is pretty cool for small to medium sized businesses, especially in the private sector. However, there are some challenges in the higher education and government sectors if you’re already established. There’s a lot of things I didn’t like which is why I had to bump it to three stars. 1) I couldn’t use our Amazon Education account for some reason. Not sure if there’s a higher level restriction on it or not, but I ended up creating an Amazon account to use the product. I for sure wasn’t going to use my personal Amazon account. Especially since this will be in a public space. 2) I couldn’t use a passwordless guest WiFi network using the app. You can however connect to one using the remote to connect to a passwordless SSID. 3) It also does not work with SSO authenticated WiFi, so if you need to authenticate your user ID and password to connect to WiFi, that network will not work at all! 4) It doesn’t have an Ethernet port! So if WiFi goes down, there’s no backup network option! 5) It doesn’t support our preferred CMS that we use, which is a pretty big vendor so I had to search for another. The one Amazon recommended though also supports our standard issued Digital Signage hardware. Which will be nice for when we need to do a contract renewal and cost analysis later on down the line. 6) I’m really disappointed Amazon doesn’t have its own “free to use” CMS. Maybe I missed it. But we ended up giving AbleSign a try. 7) It wasn’t obvious how to restart the unit on the app, but it was super easy to find it on the web portal. You’d think there’d be feature parity between the two platforms. 8) Lastly, it uses Micro-USB… in 2026, why are we using Micro-USB!?!? It should have been USB-C! All that said, I really do like how simple it is, especially how it supports up to 4K and anything in between! With my current system we have to have everyone adjust their images or videos to 1920x1080 which causes issues. From what I can tell, it doesn’t matter what resolution the content is, it’ll display it on the Amazon signage stick. On our old (current) system, if we had a portrait 9:16 video/photo, it would stretch it automatically to fit the orientation of the display. Nothing we did could stop it from doing that. It was a limitation of the product. The signage stick will automatically display it like it should with two large black bars on the side of a video that is portrait on a landscape display centered on the display! Thank you! This system makes it SUPER easy to use with PowerPoint slides (that can be controlled by remote), websites/streams and Google apps like Slides, and Docs to display itineraries or other promotional materials. Having the remote to advance slides is awesome. Also having the remote to opt out/in of cookie notifications is also nice for website stuff. We tested Twitch, and YouTube as well and it works great! When Amazon says it’s easy to use, it really honestly is. But I can’t help but to think the CMS platform is doing most of the heavy lifting here and the Signage Stick itself is just a basic player. So it's super hard to tell if it's the CMS making things great or the stick itself. I'm hunching a little bit of both. To wrap this all up, yes, I think this is great, but there is a lot of room for improvement. I don't know why there's not feature parity between the app, the device, and the website. You have to use a combination of all of them to get the most out of it. Also get rid of the Micro USB cables. We got rid of all our micro-usb devices just to add another one….
PhillipB Posted
I do many presentations for public engagementa for my job and I usually use PCs to run my presentation. So.when I had a chance to try something like Amazon Signage, I was excited. I don't have to leave my expensive laptop there while I talk to others etc. Setup was super easy. I downloaded the Amazon Sign app off of Google app store and followed the prompts. It had 1 major update and then I walked through Wi-Fi access. I also signed up for Able Sign which is a free software for me to create content and then push it over to to the Amazon stick. The remote is like an Amazon fire stick remote. Power is powered with micro USB cable. I wished it was USB c. Anyway overall pretty good for streaming and low bit rate HD video and ppl photos. I say this because high bit rate does not do well on this stick. So you can't just drag and drop the material from a PC as it is not compatible. As.lomg as you know that you are all set. So great as long as you know the the constraints and work with it great for presenting on an HDMI output.
KB4MTO Posted
Introduction: Before changing careers and going into IT, I was an A/V design engineer. I worked in both the A/V industry and the Broadcast Industry. Among the many systems I worked with, digital signage was one of them. These systems were complicated and extremely expensive. One resort spent over $20,000 on their resort-wide digital signage system alone, not including the displays. Enter today, and I am reviewing a digital signage system that is $100 and provides the same level of professionalism that I used to work with. The Amazon Signage Stick has come in to fill the gap and provide an amazing digital signage engine with amazing results for the SMB marketspace. First Impression: My first impression is that it is a solid well-made product. It comes with everything you need to make it plug-and-play. The packaging is the most minimalist packaging I have ever seen. But in this case, it’s a good thing as fancy packaging is not needed, and it helps to keep the cost down. The Amazon Signage Stick is based on the Amazon Fire Stick, which I have no experience with. What’s in the Box: • The Amazon Signage Stick. • Remote Control. • Power Cable. • USB Power Adapter. • Optional HDMI extender cable. • 2 AAA batteries. Technical Specifications: • Resolution: 4K • CPU: 2.0 GHz Quad-Core • GPU: 850 MHz • Memory: 2 GB LPDDR4 • Storage: 16 GB • Wi-Fi: Wi-Fi 6E tri-band, 802.11 a/b/g/n/ac/ax Bluetooth • Bluetooth: 5.2 + BLE • Audio Support: HDMI audio pass through up to 5.1 • Ports: HDMI 2.1 output with ARC input support, micro-USB Setup: When you first plug in the Signage Stick, you get a screen that offers you the option to either set it up via remote, or via the app. I chose the app, but when I scanned the QR code, it went to a dead URL. I tried a few times, but it never went to where it was supposed to go. So, I downloaded the app from Google Play and tried to connect to stick. It found the stick but stopped working halfway through. I closed the app, and reopened it, and the signage stick was successfully in the app. I don’t know if this was the Signage Stick, the app, or my phone, but the phone is a new Samsung S26 Ultra less than a month old. After trying to get the stick to work, I kept running into different problems. So finally, I did a factory reset and used the remote to set up the stick. That setup went smoothly and worked like a champ. So, the first attempt was a corrupt setup. Performance: The app is very clean, using tiles rather than a list or icons. It gives you status on everything on the home page. It has a built in remote that gives you full control over the Stick, just like the physical remote. My only suggestion for Amazon on this is to raise the restart abd reset buttons on the remote, because on android phones, that is where the bottom menu bar sits, and those buttons are unusable. There was a bit of a learning curve with AbleSign. The systems I used to work with all had proprietary software, and the system worked differently as it wasn’t locked into Kiosk mode. What I discovered with the Amazon Signage Stick is that once it is running a slide, it is locked in Kiosk mode, and if you need to change anything other than the slide arrangements, you must do a complete reset. Changing the slides in AbleSign is easy to do, and once saved, the Signage Stick is updated to reflect the changed slides. I initially added 5 slides and then added two more slides while the Kiosk was on slide #3. By the time it got past slide #5, it had already updated and displayed the slides. Conclusion: The Amazon Signage Stick is an amazing little device. It provides a true kiosk mode digital signage system for under $100. It allows the use of many different CMS providers, some of them truly free. It does require an Amazon account, but that isn’t surprising as it helps keep multiple sticks tied to the correct CMS providers. If you only have 1, then it doesn’t really matter. It also works with mixed portrait and landscaping modes, and almost all current media formats. I did have problems with it at first, but I don’t know if it was a problem with the stick, software, or if I made a mistake, so I am not reflecting that in this review score. Once I reset it and started over, everything worked great. Changing slides is easy through your CMS and the updates are quick. The quality of the experience is every bit as good as the $5000 systems I used to work with. And for less than $100, you can beat it. It is now affordable for the SMB market to provide digital signage in their businesses, which adds professionalism to the office. I highly recommend the Amazon Signage Stick.
Goor00inTX Posted
I didn’t expect the Amazon Signage Stick Pro to be such a game-changer. On the surface, it looks like a Fire TV Stick with a different label. But once you actually put it to work in a business setting, you realize it’s built for a completely different purpose. This thing isn’t about streaming shows-it’s about turning any regular TV into a clean, professional, attention-grabbing digital sign that actually helps you communicate with customers. And that’s where it really separates itself from the standard FireTV. The Signage Stick Pro is designed for businesses from the ground up. It’s built to run all day, display 4K promotional content, and integrate with the CMS platforms companies already use. Instead of static posters or outdated slideshows, you get crisp, dynamic visuals that make your products and services look like they belong in a high-end showroom. Real-World Use: How It Performs in an Actual Business We installed ours on a 43" TV at our reception counter, and the difference was immediate. Customers actually look at the screen now. They ask questions about the products they see. They notice services they didn’t know we offered. It’s subtle, but it changes the energy of the space. And it’s not just for reception areas. This thing fits anywhere—retail floors, restaurants, waiting rooms, showrooms, anywhere you want to grab attention without being intrusive. Because it works with almost every major CMS, you’re not locked into one ecosystem. After testing a few options, we landed on PosterBooking, and honestly, uploading and managing content remotely couldn’t be easier. You don’t need to be “the tech person” to keep your signage fresh. What You Get in the Box Amazon ships the Signage Stick Pro as a complete kit, which I appreciate. You get: * the stick * a remote * a USB cable and power brick * a short HDMI extender * a simple getting-started guide Nothing extra to buy, nothing confusing to figure out. The setup process is exactly what you’d expect from an Amazon device-smooth, quick, and painless. The mobile app setup is especially nice. From unboxing to having your content live on the screen took us maybe 20 minutes total. For a business tool, that’s rare. Why Digital Signage Matters More Than Ever In today’s retail environment, visuals matter. A lot. Customers are constantly bombarded with information, so anything that helps your message stand out is worth its weight in gold. Dynamic signage does what static posters simply can’t-it catches the eye, holds attention, and makes your brand feel modern and intentional. The Signage Stick Pro gives you 16GB of storage for your content and supports full 4K playback, so your videos and graphics look sharp and professional. It sends a message to your customers that you care about presentation and quality. And because it’s priced far more reasonably than most commercial signage hardware, it’s accessible even for small businesses. Final Thoughts The Amazon Signage Stick Pro is one of those rare devices that quietly elevates your business without demanding constant attention. It’s affordable, easy to set up, easy to manage, and delivers a polished, professional look that customers notice. If you’re ready to move beyond static signage and actually showcase what your business offers, this little device is absolutely worth it.
DavidJr Posted
There is no doubt that this is essentially a Fire TV stick stripped down for business. It literally comes with the same remote with all the streaming service buttons on it. However, none of that is on the device and this is meant to boot straight to whatever content management service (CMS) you are using. Since it is for business, unlike a Fire TV item, once you set up and connect your CMS, there is no home screen. When you turn the device on, it goes straight into the content you have set for it. Install is easy, simply plug into an HDMI port on the TV, connect the USB cable to the TV or power outlet with the included power brick and follow the directions on screen. I tested this along with an actual Fire TV as a second signage device using a free CMS. When setting up the Signage Stick, the first thing it asks after initial connection is which CMS you are using. It downloads and you connect your account and that is pretty much it for interface interactions on the device as everything else is handled through the CMS. For a Fire TV, you have to wade through the rest of the default stuff to install the CMS app and the TV will still show the home screen first. Not to mention all the other things that you can’t even remove from the TV software. So, that is mainly the major difference between the 2 devices. No accidental Netflix or consumer screensavers jumping into view if the power cycles. The Amazon site or app allows you to manage the device as a whole, like rebooting or resetting to default if you want to change CMS providers. Of course, this will require the initial setup process again, like reconnecting to WiFi and assigning the CMS and account. A lot of the actual options you can do with the Signage Stick vary on the CMS platform you are using. However, most still function similarly, giving you options to upload images, videos, HTML or connecting websites. You can arrange groups to show the same thing or even split them and sync so that they show one larger image or video. All of this done from the CMS site or app and pushed out from wherever you manage your signs from. All while being able to show the content in 4K. Overall, if you are looking to turn a bunch of generic TVs into signage, this is a quick and effective way to do it. Once they are connected by WiFi and set with your preferred CMS, everything else is done online and worry free.
Boshra Posted
I bought an Amazon Signage Stick Pro 4K to help me with a small digital signage project. I’ve had the stick for several weeks now, and overall, it’s performed well and integrated seamlessly with my existing display setup. Setting the stick up was a breeze; the device connected to the internet quite easily. The mobile app provided an easy onboarding experience. Once I connected the stick to the internet, it recognized the display and was ready to use in a reasonably short amount of time. The small size of the stick is a nice touch, as it fits behind the screen and does not clutter up my existing setup. The playback of video was smooth, even with 4K content; I have not seen any lag, freezing up, or unexpected restarts. The content updates have occurred without issue and have consistently held a connection to the stick, without the need for constant troubleshooting. I have had no issues with the 16GB of available storage with all the various forms of media and signage content I use. One of the other things that I really like about this digital signage stick is that it is compatible with multiple content management systems, so businesses can use whatever content management system they currently use, instead of being forced to use one particular solution. Although my use case is rather basic, it has performed just as I expected, with consistent performance, easy setup, and reliable operation. Based on my experience to date, the Amazon Signage Stick Pro 4K has been an excellent option to solve my digital signage needs.
Lynnee Posted
Solves the issues with using a consumer device for digital signage. Was simple to set up. I can reset and restart using the mobile app remotely without the need for a remote - Win-Win!
nkpstudios Posted
SEE YA, expensive proprietary signage and software! Bye, annoying manual updating procedures for separate locations and time-consuming location drives and USB drive updates. Instead, say hello to time and gas savings! If you like to work smart and efficiently, you will see this will pay for itself should you fall into any of the above. Enter the Amazon Signage Stick, which came to disrupt the signage world forever with a simple, intuitive way to manage screens in your place of business. Restauraunt menus, product sales and event marketing just to name a few are all simple and fast to handle. Digital advertising screens in all your stores can be managed remotely using your favorite CMS and everything refreshed in less than 30 seconds of pushing an update. All this brings to any TV or screen with an HDMI port, saving you more money on equipment costs by converting old screens into signage. There is also the fact it boots into kiosk mode so there is no way to tamper with the display or watch streaming apps like with a Firestick. I love how everything is very familiar from the remote control to the installation you can handle this no problem. The "hardest" part is to link your CMS to your account. You just need to make sure you have an active subscription and you'll be able to use this stick. That is the only downside is once you pay $99 you must have an active subscription to a CMS in order for this to work. Everything works wonderfully from your CMS site. You can activate and update all new signage with the press of a button and in under a few seconds the stick downloads the changes from the CMS provider you use. Now, you can schedule signage around sales and holidays or update menu items and prices without needing to pay for each individual change. Set your content schedule, load it in for the year and be done! I highly recommend this for all who are operating signage or just need the ability to change screens without being physically there. Things to know Must have active subscription to one of 25 major supported CMS. Must have Amazon Account to link/register devices in Signage app. Device looks like Firestick but boots into signage only. If you have Firestick, mark your remotes because they look the same as quick glance.
Dan0Sterling Posted
My synagogue has been running Powerpoint presentations showing upcoming events in the lobby. I was thinking “there has to be a better way to do this.” There is: the Amazon Signage stick. On that core job, it just works. Setup is about as easy as this kind of thing gets, and the part I appreciated most is that there's no ceremony to it — power the stick on and it goes straight into the sign. We no longer need a PC or licenses. No home screen to navigate, no app to launch first, no "press here to begin." It boots into the content and stays there, which is exactly what you want from something you're going to mount behind a screen and forget about. The power setup is genuinely convenient. You can run it off a USB port on the back of your TV, which avoids the need for more wires. — the display powers the stick, and one power button brings up the whole thing. Where it earns real points is that it isn't locked to one ecosystem. The stick works with several different online sign-management services, and a few of those are free. I used AbleSign which is free for several signs. If you already have an extra FireTV stick, it will work on that, but it requires running the app if the power goes off. It’s nice that Amazon doesn’t lock you in. A lot of signage hardware quietly funnels you into one paid platform, so being able to pick your own software, including a no-cost option, keeps this from turning into a monthly bill you didn't plan on. Given their attempt to capture all markets, this was a pleasant surprise! Now the catches, and they're more annoyances than dealbreakers. First, the power port is the old micro USB style rather than USB-C. Everything else in my bag moved to USB-C a while ago, so this meant keeping an older cable around just for this one device, in case of a future failure. It works fine; it just feels dated. Second, and this is the odd one: configuring the stick requires you to use or create an Amazon account, even though the thing doesn't actually use any Amazon services once it's running. You're signing into Amazon to set up a sign that has nothing to do with Amazon. It's a small hoop, but a strange one — and if you don't already have an account, you'll be making one just to get past setup. Bottom Line: An easy, low-fuss way to drive a digital sign. If you can look past the puzzling Amazon-account requirement at setup, it does the job cleanly and then gets out of the way. Another home run for Amazon.
kayjay104 Posted
The Amazon Signage stick Pro 4K Signage is a great way for you to introduce digital display boards to your business if you have not done so already. Inside the box you will find the fire stick, a remote, the micro usb power cable and the USB power brick and a Hdmi extender in case it is hard for you to access the Hdmi port on your device. When you initially plug in the device and get it added through your account via the Amazon signage app it goes through the initial setup and downloads all of its updates. A fair warning is that is may take up to 15 minutes for the initial set up. You can easily manage multiple locations through the app which is great if your business has multiple locations. I love that this allows everyone the ability to add digital signage without having to buy specialized digital displays. The signage stick is compatible with many CMS providers and is easy to link with them. You can easily update the displays via the app and the signage stick easily keeps up as it powered by a quad core processor. You don't have to be at the mercy of a 3rd party company to manage your digital signage anymore. The only gripe that I do have with the signage stick is that they cut costs by using micro USB connections instead of the more common micro usb, other than that I think it is a great device
Nicholas Posted
The Amazon Signage Stick is a device that is used as a media player. This device is designed to turn a TV or monitor into a mobile advertising display. The Signage Stick plugs into any open HDMI port and comes with an adapter to fit tight spots on your display. The device also connects to your Wi-Fi and is powered by a Micro USB connection. The instructions say not to plug the USB into the TV for power. Once it is set up remote management is a plus. The setup is easily a big advantage, all you need to do is to connect the stick to the HMDI on the TV, and use the provided cable and plug adapter to plug it in. Then following the instructions on the application setup your device and select a CMS provider, Check the out as prices range from free to highly paid monthly subscriptions. Design your marketing material and set it to play. The app allows multiple devices to make things easier on the user. The Amazon Signage Stick is an affordable entry point into CMS marketing. It is well suited for small businesses, schools and local organizations to advertise cheaply. The drawbacks are that the stick itself only plays what you make for it. It does not help make the advertising. That’s where the CMS system comes in. I sell it at weekly pop-up markets. I have my price list on the Stick along with pictures of the items I sell. I have noticed increased customer interaction since using the Signage Stick.
MrWare Posted
This review took me a while to figure out. Not because the product was bad, in fact it was quite the opposite. I own a small liquor store in Utah and we use digital signage throughout to market to our customers. We see about 8000 door swings a month and see minor engagement with our prior setup. The level of integration, ease of deployment, and support for features you didn’t know you wanted were incredible. I took a while to review because I ended up ordering 3 more to truly experience it in my store. We saw engagement increase as the device was capable of displaying content that was in UHD, easily updated, and didn’t seem to bog down with anything thrown at it. Couple of minor gripes, I want USB -C and or POE. WiFi connectivity is nice for a lot of folks, but in our shop we prefer to hardwire anything that we can. Not USB-C I. Today’s age for power and or connectivity is wild to me. Both of these limitations didn’t cause any problems with setup or use. If you own a tv and want digital signage, this should be your go to
tmcgo510 Posted
The Amazon Signage Stick Pro is a simple device that helps businesses take control of the information they are putting out to people via their digital displays in their places of business. If you can operate a fire tv stick, then you can operate the Amazon Signage Stick Pro. It comes in a presumably environmentally friendly package. Included in that package is the signage stick, a remote, a power adapter and USB C cable, an HDMI extension, and associated literature. Upon plugging it into the tv, it booted up and paired with the included remote. I would recommend choosing a signage software prior to setting up this signage stick. I chose a free one and installed it to the signage stick. Once that was complete, I was able to get on the software's website and upload photos and videos. Then, they were automatically sent to my signage stick. It displayed them based upon the intervals I set on the website. My only complaint about this device is that the included remote is a standard Amazon Fire TV remote. It has all the buttons for extra apps, however none of them actually work. This gives the user the presumption that this device will also function as a fire tv stick, but that is not the case. I think they should have included a remote strictly for this device that had no unusable buttons. This would reduce confusion and future questions from customers. All in all, this is a great device and will be very useful for info boards/displays.
DITGUY17 Posted
I recently had the opportunity to use the Amazon Signage Stick Pro 4K in a small insurance office, and I was curious to see how it would compare to some of the more expensive digital signage solutions I've worked with in the past. After a few weeks of use, I came away impressed with how simple and reliable the experience was. First Impressions The Signage Stick Pro looks very similar to a standard Fire TV Stick, but it's built specifically for commercial digital signage applications. It's compact enough to hide behind a TV, and installation was about as easy as plugging it into an HDMI port and connecting power. Since this was being deployed in an insurance office waiting area, I wanted something that could display promotional slides, insurance tips, office announcements, and rotating marketing content throughout the day without requiring constant attention. Setup Experience Setup was surprisingly straightforward. Once connected to the display, I connected it to Wi-Fi and linked it to the signage management platform. Within minutes, I was able to upload content and assign playlists remotely. One thing I appreciated was that I didn't need a dedicated PC attached to the TV. Everything is handled through the cloud, making management much easier than traditional signage systems. I tested updating content from both Windows and Mac computers, and everything worked smoothly through the web-based management portal. Changes appeared on the display quickly, and scheduling content for different times of day was simple. Performance The biggest thing I noticed was how responsive the device felt. Slides, videos, and promotional content loaded quickly and transitioned smoothly. The 4K output looks excellent on a large display. Text remained sharp and readable from across the room, which is important in an office environment where clients may be sitting several feet away from the screen. I ran a mix of: Office announcements Insurance coverage tips Community event promotions Marketing videos Staff introductions The Signage Stick Pro handled everything without lag or stuttering. Reliability For digital signage, reliability matters more than flashy features. Once this device was configured, it basically disappeared into the background and just worked. I left it running throughout business hours and never experienced freezes, crashes, or unexpected reboots. Even after extended operation, it remained cool and quiet. The automatic startup feature was also a huge plus. If the TV was powered back on after hours, the signage resumed automatically without requiring anyone in the office to troubleshoot it. Everyday Use in an Insurance Office What I liked most was how professional it made the waiting area feel. Instead of clients staring at a blank TV or generic cable channels, they were seeing useful information specific to the agency. We rotated content such as: Auto insurance reminders Home insurance tips Referral programs Staff introductions Community involvement announcements Seasonal safety information The ability to update everything remotely meant staff never had to touch the TV itself. Storage and Content Management The built-in 16GB of storage was more than enough for the content we were displaying. Even with multiple videos and image playlists loaded, I never ran into storage limitations. Uploading content was simple, and scheduling different playlists for different times of day was a nice bonus. Pros Extremely easy setup Compact design hides behind the display Sharp 4K output Reliable all-day performance Cloud-based management No dedicated computer required Great for office lobbies and waiting areas Remote content updates Cons Requires a stable internet connection for management features Designed specifically for signage, so it's not a general-purpose streaming device Initial platform setup may take a little learning for first-time signage users Final Thoughts After using the Amazon Signage Stick Pro 4K in an insurance office environment, I can honestly say it accomplished exactly what we needed it to do. It transformed a standard TV into a professional digital signage display without requiring expensive hardware or complicated software. The setup was quick, the management tools were easy to learn, and the device ran reliably day after day. For businesses looking to display announcements, promotions, marketing materials, or informational content, this is one of the simplest and most cost-effective signage solutions I've tested. If you're a small business owner, insurance agency, dealership, medical office, or retail store looking for an easy way to modernize your waiting area, the Amazon Signage Stick Pro is definitely worth considering.