From the moment you begin to unwrap and unbox your new Apple TV your reminded of the high quality and thought that goes in to every Apple product and this is no different. Just outstanding high quality product. I was using the best ROKU device available and that pales in comparison. It’s not even close. I have several ROKU devices that I purchased. The last one I purchased about 3 months ago for me LG OLED tv. It was very cheesy. Lightweight. Got super hot. The pictures was sometimes ok sometimes not. But at the ROKU price point it was easy to buy those devices. The final straw for me was when they started billing me for a trial I had clearly need and would not stop charging me for. For four months after calling my bank and having charges reversed they kept billing. Good luck getting customer service it’s virtually non existent. So here I am with the best tv on the market. Should I invest in the Apple device? Yes! ROKU didn’t have HBO Max available. Some other channels too. But Apple has everything. And the picture is amazing! Maximizes the potential of my OLED tv 100%. The remote control is a cool functional design. It integrated with my sound bar and tv flawlessly. Easily. And if your an owner of an IPhone like me it’s even easier. Basically just hold your phone next to the device and it takes care of the rest. It does not run hot. It’s cool to the touch. It has a small footprint but weighs a solid pound or so which helps keep it in place on top of my 4K Blu-ray player. HBO MaX does not have 4K available. So HBO did not look good on ROKU. But this device upscales the picture and HBO looks great now. Now as good as my 4K Netflix picture or my streaming channels like ABC or NBC but it looks great still. I cannot day enough about this streaming device. I had Direct Tv since 1996 and couldn’t take their outrageous prices anymore and their customer service got terrible. I signed a 2 year Dish TV contract with their Hopper 3 product for a reasonable price but it is severely lacking. If I could rewind the clock about 3 months I would not but the ROKU Premiere device. I would not sign that Dish contract. I would simple get rid of direct tv go straight to Best Buy and get this Apple TV device and stream everything from now on on this one device. I just can’t say enough about it. And I’m an early adopter and 59 years old. I was the first to get everything in the last 30 years as it’s come along. This is right near the top of one of the best purchases I have made through those years. Don’t hesitate. Get this thing. And dump everything else you have. You will figure out what packages to put together to get all you want. The local channels and sports are still the biggest hurdles for streaming. But with a 50-60 dollar package to HULU or YouTube or others you will get what you need. Just add Netflix and HBO Max and for under a hundred bucks you have an amazing tv package and this wonderfully designed and works flawlessly Apple TV.. Can’t recommend it highly enough. I wish someone had written this review and I read it. I hope you do. Your welcome.....

I've always wanted to buy an Apple TV. Now, I got my hands on the 4K version. All I can say is "WOW, I should have brought one a long time ago." I used the Apple TV for my conference room. I put it behind my TV so that no one knows that it's there. The functionality and the ease of use is just superb. If you're an Apple user and it's your first time using this, dont worry. It's super easy to use. My conference room is a descent size. Since the Apple TV is hidden, I was worried that the remote will have connection error. NOPE! Works ALL THE TIME. Picture quality at 4K is just intoxicating to watch. You must have a 4K TV to fully utilize it. My kids watches movies when I'm working late and they are just glued to it. Screen mirroring in this bad boy is just way too easy. If I need to share something on my Macbook, iphone or ipad, it's just a simple few click, and you're there. Again, the ease of use on this thing is just bar none! Prize just right.

I’m a huge fan of Apple but for some reason always shied away from trying this. I’m used to Roku, did Chromecast, etc. The thing that always held me back was negative reviews and comments about the remote control. It’s NOT that complicated especially if you have or do use a computer. It took me about 30 minutes of playing with it to get the feel of operating it smoothly but it comes with a little instruction pack that explains everything simply. I LOVE IT! It’s an amazing system! It’s so simple to use and you can add HBO MAX and many other channels watch it right away!! I now find myself watching more on Apple TV than Roku and I canceled ATT.tv altogether! Give it a try! It’s a dream product once you get the hang of the remote. ONE THING TO MENTION THOUGH: You DO NEED AN HDMI cord to set it up which is NOT INCLUDED. Make sure you pick one up before you do your setup. Best Buy has many great choices for those, too!

Ease of use, siri voice control, simple remote, amazing picture quality. And I'm not an Apple person.... so I would imagine, well I know that iPhone users love this too. 1 issue they need to solve like yesterday. Engaging dolby atmos along with at least the LG CX OLED creates an endless loop of audio cut out. On one second off one second... tv speakers, sound bar, headphones. Only option is to kill the atmos/eARC on the Apple tv. So if you have these 2, ATV and LG OLED, and then want atmos, you're I trouble. I have it with one of my tv combos, so I use WebOS on tv for atmos watching. Pretty annoying. LG and Apple blame each other. Not helpful. But besides that issue.... ..I do hone theater work and it's pretty easy to justify the cost on this. Make sure you buy the 4k version as the 1080p is same box, same look, similar price. Dolby vision amazing. My spectrum tv app looks amazing which is my main cable. I can't say enough about the product. I'm a harsh critic as well.

This replaces my early model Apple TV because we spend so much time streaming these days, thought I would get the latest model. I discovered long ago, that my Apple TV would steam programs with noticeable improvement over the built-in smart TV tuner, so with exception of the news of the day, or special network programs, go directly to the Apple TV to browse various services. It is indeed a dazzling display with all recent programs started listed right at top, no matter what platform they are on. (A little nuisance, but fun feature is an automatic preview of any program where search is positioned.) For me, the only reason didn't rate a 5 star, is the remote is small for my stiff fingers. I have trouble with the touch pad control, not always responsive for me, but generally works ok. Maybe with time I will get used to it. (It has voice control that may be worth trying.)