I have an older LG OLED television that has permanently burnt-in [ad] icon on the screen due to Hulu's yellow disclaimer. I want to ensure that this model isn't subject to the same problem as the older TV. null

Question

LG Digital Customer Care · Accepted Answer

Hello there! Thank you for sharing your inquiry with us regarding the LG - 65" Class C5 Series OLED evo AI 4K UHD Smart webOS TV (2025). We understand your inquiry and your concerns regarding image retention based on your experience with an older model.

Please be assured that our 2025 OLED models are equipped with advanced self-protection technologies, such as Pixel Cleaning, Screen Shift, and Logo Luminance Adjustment, which are specifically designed to dim static icons and move pixels to prevent permanent burn-in. We understand that protecting your investment is a priority. As a helpful tip, we recommend keeping the "Logo Luminance Adjustment" set to "High" in your settings to further protect against static elements like the one you described.
https://www.bestbuy.com/product/lg-65-class-c5-series-oled-evo-ai-4k-uhd-smart-webos-tv-2025/JJ8VPZTRG6
For further assistance and any specific concerns you may have, please contact us on lgdigitalcare@lg.sprinklrsupport.com, and our team will be more than happy to assist you. —Renzo

Josh · Answer

It's my understanding the risk of burn-in is still present, but running Pixel Refresh on a regular basis can help prevent it (google for a recommended schedule based on your usage).

“I have an older LG OLED television that has permanently burnt-in [ad] icon on the screen due to Hulu's yellow disclaimer. I want to ensure that this model isn't subject to the same problem as the older TV.”

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