Customer Ratings & Reviews
See more imagesSony - 50" Class BRAVIA XR X90J Series LED 4K UHD Smart Google TV (2021)
- Model:
- XR50X90J
- SKU:
- 6453206
Highly rated by customers for:
Customer reviews
Rating 4.7 out of 5 stars with 571 reviews
Top Mentions
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- Rated 5 out of 5 stars
Great purchase!
StephanieR Posted
Wasn't looking for something too big and this TV has so far been great!
I would recommend this to a friendBrand response from SonyListens
Posted
Hi StephanieR,
Thank you so much for such a great review! We're happy to hear you found the best TV that matches your needs and expectations. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! - Kris
- Rated 5 out of 5 stars
Sony TV
CeliaS Posted
We use a Bose sound bar, so this is not a factor for us.
I would recommend this to a friendBrand response from SonyListens
Posted
Hi CeliaS,
Thank you for the 5-star rating! We're glad you like your new TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! - Kris
- Rated 4 out of 5 stars
good overall TV with some downgrades
Henrikr Posted
A good TV overall, but a little too pricey. The google TV UI is clean and snappy, good black levels with minor haloing, TV channel setup is amazing and great picture out of the box. The NOT so good is the horrible panel uniformity "DSE" and screen compared to my x900e. There's also an glitch in the "for you" section that spams recommendations so fast you can move to see the options. *below is a close up comparison of the x90j and x900e screens, you will definitely notice a difference in quality if you use as a monitor. **input lag and screen jitter were fixed via patch
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Henrikr,
Thanks for the feedback. We really appreciate the time you took to share so many details about your experience with the television. Please be assured we take this feedback very seriously and continuously strive to improve our products.If in case you need further assistance, please email us at socialsupport@am.sony.com with the following details:
Name:
Best Buy Username:
Model Number:
Issue:
Telephone Number:
Regards,
David
- Rated 2 out of 5 stars
Quality issues
Derek Posted
I've had this TV for almost two years. Picture is fine. My unit definitely has some quality issues which began only 2 months after purchase. Every few days my TV unit has to be manually reset with the factory remote because of serious display issues. Sony support told me there is no fix besides doing the manual hard reset when the issue occurs (which for me is a few times per week). Also, the top center of the screen had some pixels that burnt out after about 18 months of normal use.
No, I would not recommend this to a friendBrand response from SonyListens
Posted
Hi Derek, Thanks for sharing your experience with the Sony 50 inch X90J 4K LED TV. We're sorry to hear that you are not pleased with its performance. Have you already performed forced factory reset on your TV? If you haven't yet, we recommend performing this procedure and observe if the issue still occur. Also, make sure that your TV has the latest firmware version. The software includes key features, applications, bug fixes, and feature improvements. It also provides fixes to any performance issues you are encountering. You may visit our website to know more details about the update. As for the screen issue, kindly check the link below. It contains steps you can follow to resolve the issue. https://www.sony.com/electronics/support/articles/00264226
If you need further assistance, kindly reach out to us at socialsupport@am.sony.com with the following details :
Case Number(if any):
Full Name:
Best Buy Username:
Telephone Number:
Sony Model Number:
Additional Information regarding your experience with the TV:
We are sorry for the inconvenience and hope to speak to you to resolve this matter.
Sincerely,
-Craig
- Rated 5 out of 5 stars
Very Good Gaming TV
GeneralDissaray Posted
I got the 50inch X90J mainly for my PS5 & XBOX Series X. Works well with both. I did start having the issue with the tv restarting every time I would turn it on. If you get this just go to network and internet than home network and enable ipcontrol in the settings menu. Still waiting for the VRR update.
I would recommend this to a friendBrand response from SonyListens
Posted
Hi GeneralDissaray, Good to know that the TV works well with your console. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin
- Rated 5 out of 5 stars
5 Stars for Sony Bravia
JaniceT Posted
The TV fits well in the space and the color and clarity are very good.
I would recommend this to a friendBrand response from SonyListens
Posted
Hi JaniceT,
We appreciate the 5-star rating and we're glad that you like the color and clarity picture quality of the TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony!
Regards,
David
- Rated 5 out of 5 stars
Super duper BRAND!
Jonnyb Posted
Amazing purchase and super duper price! Worth every penny!
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Jonnyb, Awesome! We're glad that you are enjoying your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin
- Rated 5 out of 5 stars
Sony 50” TV
Lofish Posted
Great tv, great picture fits perfectly! Ggggoooooodd
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Lofish, Wow! We're pleased to hear that you are enjoying the picture quality of your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin
- Rated 5 out of 5 stars
Love Our New Sony
Chelsea Posted
We love our new tv! It is in a very bright room and has minimal glare. This is our second Sony. We previously bought a TV about two years ago (different brand) and the bulbs already went bad. Our 6+ old Sony is still perfect. We will only by Sony going forward!
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Chelsea, Great! We're glad that you are enjoying your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Erin
- Rated 5 out of 5 stars
First 4K TV
Mikro Posted
Sony xr50x90j is my coolest first 4K TV thing is amazing I've been watching a lot of content racing YouTube whatever and it's all working
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Mikro, We are thrilled to know that you now have your first coolest 4K smart Google TV. With the BRAVIA XR X90J full-array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for your purchase. Enjoy! Vincent
- Rated 2 out of 5 stars
Not happy with the nrw sony tv for the $$$$
Charlie Posted
I purchased this TV on June 24th 2021 I didn't have time to put it up until 3 days after the purchase prior to the purchase I asked the store sales person if they had gone through the items in the Box and mature that everything was there because it was an open Box. The store clerk assured me that everything had been gone through and that everything was there, I then asked him what the major difference was between my Samsung I had just purchased that went out over it Best Buy after owning it for only 4 months. He replied it'll be a much better picture than the Samsung as the Samsung was edgelit and my Sony xj 90 would beIs backlit LED's make it a much more brilliant and brighter picture. I said OK so it should be worth the extra $700 spent between the 2 different tvs? He said oh definitely. I purchased the system bought the extended warranty and then finally got it set up after about 3 or 4 days of the purchase, when I unboxed it I noticed that the power cord was missing and there were a few other items missing but that's OK because I wasn't going to be using it as a TV stand I was going to mount it on the wall. Once mounted on the wallI got it programmed and started messing with the feature sets they were OK but the picture wasn't any better than my edgelit television I was very disappointed in spending the extra $700 on ATV that had the same performance and it was 8" smaller than my prior TVOverall I would never recommend this television to anybody. I will be return this to the store today To look for a new television to replace the one that went out. If you be the judge of this the last few photos are my Samsung edge lit the 1st photos are of the new Sony XJ90 fully backlit I see no difference the only difference you see is the size difference 8" more on my older television
No, I would not recommend this to a friendBrand response from SonyListens
Posted
Hi Charlie,
Thank you for choosing and purchasing our BRAVIA XR X90J Full Array LED TV.
We regret that the TV had to be returned. We are also sorry to hear that the picture quality did not meet your expectations. This is definitely not the experience we want you to have. We'd love to help you troubleshoot the problem.
First, we cannot guarantee that the TV comes in with complete accessories when purchased as an open box. Please coordinate with the store/dealer to assist you with this matter. For pictures related concerns, we can configure the display settings that adjust the picture quality, such as screen brightness. To adjust the picture quality to your preferences, refer to the Adjusting the picture quality page. Simply press the Quick Settings button on the remote control, then select [Settings] — [Display & Sound] — the desired option.
Reference: https://helpguide.sony.net/tv/iusltn1/v1/en-003/07_08.html
I hope this helps.
Regards,
Erin
- Rated 5 out of 5 stars
Living room Sony Baby
Coffee Posted
Sony rocks I’ve always owned Sony or Samsung u can’t go wrong with either!✌️
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Coffee, Amazing! We're pleased to hear that you are satisfied with your purchase. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Erin
- Rated 5 out of 5 stars
Upgraded to a Smart Tv!
Steph27 Posted
Great quality and nice set up. A well deserved present to myself.
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Steph27, This is a perfect gift for yourself and we're glad that you've upgraded your TV! We're pleased to hear that you like the ease of setup of your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin
- Rated 5 out of 5 stars
Bravia xr tv
Bravia Posted
Excellent tv for the price. Extremely pleased with this purchase
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Bravia, Awesome! We're pleased to hear that you are satisfied with your purchase. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Erin
- Rated 5 out of 5 stars
Great TV
MikkiB Posted
Great TV, Easy to set up, great picture. I love it
I would recommend this to a friendBrand response from SonyListens
Posted
Hi MikkiB, Awesome! We're glad that you like the ease of setup and picture quality of your new TV. With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thanks for choosing Sony! Erin
- Rated 1 out of 5 stars
TV is broken within a week of purchase.
DanielS Posted
The TV picture is great. However, less than a week into owning this, the screen starts to freak out for no reason. Unacceptable and I will be returning to purchase another brand.
No, I would not recommend this to a friendBrand response from SonyListens
Posted
Hi DanielS,
Thank you for bringing this to our attention. While we are glad you like the picture quality of the X90J TV, we're sorry to hear some issues that you experiencing with the TV screen. This is definitely not buying experience we want you to have with our products. Allow us to help isolate the problem. For us to better assist, could you provide additional information of the issue?
If you TV screen is flickering, Check the following to troubleshoot this issue:
Check if the issue occurs when on the TV's home screen.
Use the Picture/Sound symptoms feature of your TV to check the cause of the issue.
If the issue doesn't occur while on the home screen, and after performing the Picture/Sound symptoms, check if the screen flickers while on a different input.
If you're experiencing the issue while using an external device, verify the physical cable connection between the TV and the device, as well as the device settings.
If possible, try to use a different cable.
Power reset or restart the TV
For steps, please refer to these article links below:
"How can I test the picture and sound quality of my TV?": https://www.sony.com/electronics/support/televisions-projectors/articles/00173823
"How to power reset, restart, or set the Android TV or Google TV back to original factory settings"
https://www.sony.com/electronics/support/televisions-projectors/articles/00159487
May we contact you to help? If so, please email the below information to socialsupport@am.sony.com:
Name:
Best Buy Username:
Telephone Number:
Model Number:
Issue:
We are sorry for the inconvenience and hope to speak to you to resolve this matter. We appreciate you and thanks again for shopping Sony. - Kris
- Rated 1 out of 5 stars
light leaking from the frame
sami Posted
light leaking can be seen on the side of the TV when used in the dark. Really disappointed again with Sony with their build quality this year. Hoping next year will be better.
No, I would not recommend this to a friendBrand response from SonyListens
Posted
Hi sami,
Thank you for choosing and purchasing our BRAVIA XR X90J Full Array LED TV.
We are sorry to hear that there's a light leakage on the side of the TV when used in the dark. This is definitely not the viewing experience we'd like you to have. Wed love to help you troubleshoot your problem and turn this into a better experience.
The LCD screen is made with high-precision technology to achieve a high level of performance and picture quality. To achieve this level of performance, the backlight setting of the TV is set to maximize the screen brightness. However, you may notice uneven brightness on the TV when watching in a dark environment or when the screen is blank. This condition is normal and not a malfunction of the TV.
If you should find this affects your enjoyment, here are few adjustments that you can do to minimize this condition.
Reduce the Backlight Level in the Picture Settings menu.
Turn the Light Sensor setting to On in the Setup menu.
Change the Power Saving setting to Low or High in the Setup menu.
Set the Picture Mode to Standard in the Settings menu.
May we contact you to help and get more information? If so, please email the below information to socialsupport@am.sony.com.
Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.
Full Name:
Best Buy Username:
Telephone Number:
Sony TV Model Number:
Additional Information regarding your experience with the X90J
We are sorry for the inconvenience and hope to speak to you to resolve this matter.
We appreciate you and thanks again for shopping Sony!
Sincerely,
Erin
- Rated 4 out of 5 stars
Picture quality is good - close to OLED. BUT....
ReVeLaTeD Posted
Unfortunately, there are some issues with PC. First of all, for some reason, you are required to enable VRR on the HDMI port for certain (I assume) graphics cards. Don't know why, but if you don't, the picture is distorted. I suspect this is the TV being over aggressive about the incoming framerate it detects. I haven't finished testing various settings in nVidia to know for sure, only that VRR was required to even get it to render. Second, when you do this, it not only disables the vast majority of settings, but there are also some occasional audio cutouts over HDMI. This is a high end setup that's connected and it worked fine with a dirt cheap Toshiba (that TV will become my office monitor for Teams meetings); the only reason I bought this TV was for the higher Hz. The graphics card supports 120Hz as well, thus there's no logical reason that VRR must be enabled other than an overcompensation by the TV. I haven't tested all consoles, but the Switch at least seemed to work fine without changing settings. If there were audio cutouts I didn't detect them. I don't connect my TVs to wireless because they have no need to track me for any reason; thus I can't know if there's some firmware update that fixes PC. But I leave this to inform others who may be wanting to connect a gaming PC or a media center PC; if you get visual distortion (you'll know when you see it), the fix is to change the HDMI port to use VRR. It's in the settings, you'll find it. But nobody knows WHY this is required.
No, I would not recommend this to a friendBrand response from SonyListens
Posted
Hi ReVeLaTeD,
Thank you for sharing an in-depth review with your X90J TV. We're glad to hear you like the amazing picture and we are sorry if you are experiencing some issues when VRR is enabled. Allow us to help make this a better experience. For optimum performance, please make sure that the TV software is updated as it includes key features, applications, bug fixes, and feature improvements.
The X90J TV supports VRR, but is not enabled by default. You need to enable VRR on the HDMI port that you are using for your source device. Please refer to this link about settings for viewing pictures through HDMI input with higher quality: https://helpguide.sony.net/tv/iusltn1/v1/en-003/04-09_02.html
To troubleshoot audio-related issues, please refer to this link: https://www.sony.com/electronics/support/televisions-projectors/articles/00250275
With regard to NVIDIA, we are aware of the issue and our team is currently working on a solution. Will make some changes to software in an upcoming update to help with NVIDIA’s issue.
Should you need further assistance, feel free to contact us by sending an email to socialsupport@am.sony.com with the following:
Name:
Best Buy Username:
Telephone Number:
Model Number:
Issue:
With the BRAVIA XR X90J Full Array LED TV, everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. We do apologize for the inconvenience and thank you for purchasing SONY! - Kris
- Rated 5 out of 5 stars
Great TV for PS5
Daniel Posted
This TV has been really good to me. I previously bought one of the cheaper Samsung 4K TV's, and it was good up until I started consistently noticing all the shortfalls of an entry level 4K TV. I bought this one later on and the difference is noticeable. I mainly bought the TV for using with my PS5, and the ability to use 120hz has been amazing. I've also found myself using this as a more traditional TV as well because the Samsung one was too laggy and would consistently disconnect from the wifi, so I would only use it for the PS5, and this TV stays connected and I have not experienced any significant lag or connectivity issues. It is unfortunately a little on the low side in terms of brightness in direct sunlight, but if you're going to use it in dim to dark rooms, the brightness is more than enough. Speakers are good; never needed to go more than 60 volume. Overall a good TV that has met my needs.
I would recommend this to a friendBrand response from SonyListens
Posted
Hi Daniel, Thank you for taking the time to review this TV. We're very grateful for this positive feedback! With the BRAVIA XR X90J Full Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Jay
- Rated 5 out of 5 stars
Sony X90J - Best LED TV for PS5
PS5Gamer77 Posted
This is a fantastic TV. It is my second Sony flat panel TV, the first now being from 10+ years ago from a PS3 bundle has done a great job and after owning a LG and VIZIO 4k and being disappointed with both I decided to pay a bit more and try the Sony x90J. I bought this TV to go with my PS5. So far I have no complaints when using it with my PS5. It just looks great. I also use it to watch sports and movies. The only thing I am iffy about is the NetFlix mode, some content looks great and others seem a bit off, maybe the content isn't HDR and that is why there is an issue. Pros: First, one of the most unknown benefits of owning a Sony TV is the remote. It can be used on the PS3, PS4, PS4 Pro and PS5 as a media remote controller. No need for an extra remote. Second, out of the box colors are nearly perfect. I made minor adjustments to fix the minor issues. Other brands I spent hours adjusting them to get their color accuracy close to what Sony provides out of the box. Third, features. This TV has the new Google TV instead of Android. It is similar but the new Google TV provides a bit of future proofing. Also there are two 2.1 HDMI ports for the the latest gaming consoles or for a higher people who want to use eARC for better audio. Also the motion handling of this TV is really good when compared to my other 4K TVs. Fourth, unlike the older model the X90J comes in at 50" for those of us who only are looking for a smaller TV for gaming or smaller rooms. Fifth, one year free of Bravia Core service; this includes quite a selection of Sony movies and watching them in 4K with HDR for free is a nice bonus. You also get five free movies that can be used on newer movies from Sony. Sixth, since I am using this in a small area I decided to forgo a sound bar and this TV speakers are actually not bad when compared to other TVs in my household that don't use a sound bar. The Cons: VRR: Not support yet but is to come in an update. I think once the PS5 gets VRR support this TV as well as the older model will get VRR and ALLM added in an update. FreeSync: Not supported at all - this is probably because PS5 also does not support FreeSync. Viewing Angle: This TV viewing angles are horrible compared to TVs with IPS panels. Because Sony went with a VA panel the TV gets much brighter than TVs with IPS panels but the viewing angles are much smaller, for me this isn't an issue but it is something to consider if viewing angles are a priority.
I would recommend this to a friendBrand response from SonyListens
Posted
Hi PS5Gamer77, Thank you for taking the time to review the X90J BRAVIA XR 4K Ultra HD Google TV. This TV supports features specified in the HDMI 2.1 standard such as 4K120, eARC/ARC, ALLM, and VRR will be available via a future firmware update. This TV does not support the X-WIDE ANGLE. We apologize for the inconvenience. With the BRAVIA XR X90J Full-Array LED TV everything you watch becomes more detailed and immersive with true-to-life 4K HDR, powered by the all-new Cognitive Processor XR™. With outstanding picture and sound quality, as well as a sleek flush bezel design, be prepared to level up your favorite movies, TV shows, and games. Thank you for choosing Sony! Jay