
Apple TV 4K lets you watch shows and movies in stunning 4K Dolby Vision and HDR10+.¹ Get theater-like Spatial Audio with Dolby Atmos that immerses you in sound.² Use it as a home hub to connect and control smart home accessories.

Apple TV 4K lets you watch shows and movies in stunning 4K Dolby Vision and HDR10+.¹ Get theater-like Spatial Audio with Dolby Atmos that immerses you in sound.² Use it as a home hub to connect and control smart home accessories. With Ethernet for high-speed data transfer and Thread for more connectivity.

The ultimate streaming device for TV just got even better. See what your TV can really do with the fastest Roku player ever. Roku Ultra lets you enjoy all your favorite shows in spectacular 4K, HDR10+, and Dolby Vision picture plus immersive Dolby Atmos sound. Paired with our newest Roku Voice Remote Pro, you get convenient USB-C charging, backlit buttons, hands-free voice control, and even a lost remote finder for when it plays hard to get. The Roku streaming experience is made for fast, easy access to the entertainment you love with the best selection of live, trending, and free TV.

Enjoy fast online streaming with this NVIDIA SHIELD TV media player. The 4K HDR capability provides visual quality, while Dolby Atmos and DTS-X surround sound offer an immersive watching and listening experience. This NVIDIA SHIELD TV media player supports unlimited applications for movies, shows, games and music of your choosing, providing endless entertainment. GeForce NOW instantly transforms SHIELD TV into a powerful PC gaming rig. Play over 1000+ titles and nearly 100 of the biggest free to play games. The new GeForce NOW RTX 3080 membership unlocks GeForce RTX 3080 gaming servers in 4K HDR, with shorter wait times and longer session lengths, with RTX ON including ray tracing and DLSS graphics for supported games.
| Pros for Apple - TV 4K 64GB Streaming Device (3rd generation) - Wi-Fi - Black | |||
|---|---|---|---|
| Overall Performance, Ease of use, Remote, Interface, Speed | Ease of use, Speed, Remote, Interface, Picture Quality | Overall Performance, Speed, Ease of Use, Remote Control, Connectivity | Overall Performance, Speed, Remote, Ease of use, Streaming |
| Cons for Apple - TV 4K 64GB Streaming Device (3rd generation) - Wi-Fi - Black | |||
| Price, Lag, Size | Price, Lag, Ads | Buffering, Overheating, Dolby Atmos | Price, Lag, Ads, Storage |
Customers recognize the TV 4K 64GB Streaming Device (3rd generation) - Wi-Fi for its overall performance, ease of use, and improved speed. The device's interface and remote are also well-received, along with its stable streaming and Wi-Fi capabilities. Some customers find the price a bit high, but appreciate the device's compact size and lack of lagging.
The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
The Apple TV 4K delivers one of the most fluid and responsive streaming experiences available today. From the moment you power it on, the interface feels snappy and polished. Animations glide seamlessly, menu transitions are instantaneous, and apps launch without the slightest lag. Apple’s A15 Bionic chip ensures that even when switching between high-resolution video, games, or multitasking with different apps, performance remains consistently smooth. Streaming in 4K HDR is handled effortlessly, with Dolby Vision and Dolby Atmos support providing a rich, cinematic experience. Fast-forwarding or rewinding content feels incredibly precise, with the scrubber moving in real time and the image preview updating instantly. Even navigating large streaming libraries or scrolling through image-heavy menus is handled without stutter. The Siri Remote complements the fluidity with highly accurate touch controls and quick responsiveness, making browsing and app-switching feel natural and immediate. Unlike many other streaming boxes that can become sluggish over time, the Apple TV 4K maintains its speed thanks to strong optimization and powerful hardware. Overall, the Apple TV 4K stands out for its unparalleled smoothness, making it a joy to use whether you’re watching movies, streaming sports, or playing games. It’s a premium device that matches its price point with performance that feels effortlessly fluid.
Atticus Posted
Best smart streaming device on the market. This model has been rock solid for years, staying stable and responsive through every software update without a single crash. The ad-free interface is a major advantage over devices like Fire TV, Roku, and Google TV, keeping the experience clean and focused on content. With a new version expected from Apple soon, it may be wise to wait if you want the latest hardware, but at a discounted price this remains an excellent choice for anyone on a budget.
Nicodemus Posted
The latest version of the Apple TV 4K is an outstanding streaming device that combines top-notch picture quality with a sleek, user-friendly interface. It supports 4K HDR with Dolby Vision and Dolby Atmos, providing an immersive viewing and listening experience. The new A15 Bionic chip ensures smooth performance and quick load times for apps and games. I found the redesigned Siri Remote is more intuitive, with a touch-enabled clickpad for easy navigation. The device has seamless integration with other Apple services and devices, plus a vast selection of apps from the App Store. I have owned every version of the Apple TV and this model is the best by far.
AgentMckay Posted