Bundle - Sony - Alpha a7 IV Full Frame Mirrorless Digital 4K Camera with FE 28-70mm Lens - with 160GB CFexpress Card,

- Alpha a7 IV Mirrorless Camera -The full-frame 33MP Exmor R back-illuminated CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD (analog to digital) conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording up to 60p. The sensor also provides improved color reproducibility, low-noise performance at all sensitivities, 15+stop dynamic range and increased AF (autofocus) speed and precision performance. Experience improved levels of color gradation and detail rendering as well as soft, natural-looking human skin texture. BIONZ XR Engine for 8x Processing Speeds The BIONZ XR engine, also used in the Sony Alpha 1 and Alpha 7SIII models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF (autofocus), image recognition and image quality adjustment to minimize processing latency for greatly increased movie and still processing power. User interface, network and file management processing is distributed to deliver fast response regardless of real-time processing load.Beautiful Images, Reduced NoiseBuilding on the capabilities of the back-illuminated Exmor R image sensor, the powerful BIONZ XR processing engine reveals even higher subjective resolution combined with exquisite detail and texture even in medium and high sensitivity ranges. Impressively low levels of noise are achieved throughout the standard range of ISO 100-51200 (expandable to ISO 50-204800for stills and ISO 100-102400 for movies).Wide, 15 Stop Dynamic Range Taking advantage of the camera's full dynamic range of 15 stops, the Alpha7 IV uses image data from the sensor's 33-megapixels to render remarkably delicate detail in landscapes and scenery. This stunning image quality is based on Sony's unrivalled experience at the front lines of both still-image and movie creation. 4K 60P Recording The Alpha 7IV gives you an impressive range of video recording options. Full pixel readout without binning allows 4K 60p recording in Super 35 mode providing high-resolution smooth footage that can be edited to 2x and 2.5x slow-motion when rendered to 30p or 24p in post-production, and 4K 24p or 30p full pixel readout without binning in full-frame with 7K oversampling. For highly detailed and rich 4K content. 7K Oversampling for Beautifully Rich, Detailed Images Thanks to the increased 33MP resolution, the Alpha 7 IV oversamples 7K when recording full-frame 4K movies at up to 30p, resulting in high-resolution, highly detailed 4K for beautifully expressive, rich images. Select the mode that best suits your purpose, and let the camera deliver. Beautiful Color Expression Made Simple with S-CinetoneThe Alpha 7 IV supports S-Cinetone, based on expertise gained through development of the VENICE CineAlta professional cinema camera line. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6 and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin color, plus soft colors and gorgeous highlights. It's easy to create a more expressive look for your movie imagery without post-editing, since S-Cinetone is processed in-camera.Visual Depth Of Field with Focus Map Answering requests from professional creators, the brand-new Focus Map feature lets you easily visualize depth of field (DOF) and which areas are in and out of focus when you're in movie mode. In use, focus information (depth map) is overlaid on the display of the live view in real time. Areas in focus and within the set DOF appear translucent, while areas out of focus behind the DOF appear blue and those in front of the DOF appear red. Focus Map can be used in autofocus and manual focus modes and greatly enhances the ability to check focus and map depth of field.Sony's Smart AI Based Real Time TrackingThe superior power of the BIONZ XR processing engine has led to improvements in both Real-time Eye AF and Real-time Tracking features. Improved face detection translates into 30% better eye-detection accuracy compared to Alpha 7 III. AI (Artificial Intelligence) is used to detect and track the eyes and face of the subject (human, animal or bird) with extremely high precision. Real-time Tracking allows you to select your subject and then leave tracking to the camera, relying on the latest subject recognition algorithm and high-speed analysis of spatial data by the processing engine.

Introducing the Sony Alpha a7R V Mirrorless Camera Bundle, a seamless fusion of cutting-edge technology tailored to meet the meticulous needs of discerning photographers and videographers. This sophisticated solution elevates your creative pursuits through high resolution and precision features.At the core of this powerhouse is a 61MP full-frame Exmor R BSI sensor, delivering unparalleled image quality. The BIONZ XR processor ensures enhanced processing speed, supporting 8K video recording with 8-stop image stabilization for smooth and steady footage. The back-illuminated sensor design minimizes noise, providing a generous 15-stop dynamic range and native ISO sensitivity ranging from 100 to 32000.Capture the moment with the improved 10 fps shooting capability, reduced motion distortions, and advanced AI tasks facilitated by the BIONZ XR engine. The 5-axis image stabilization system has been updated for 8 stops of compensation, while Pixel Shift Multi Shooting enhances resolution.Experience next-gen AI-based autofocus with Real-time Recognition AF covering subjects like humans, animals, insects, cars, trains, and airplanes. The Fast Hybrid AF spans 79% of the full-frame image area, and Real-time Eye AF is seamlessly integrated into video recording.Unlock your creativity further with outstanding video capabilities, including 8K 24p and 4K 60p support, internal 10-bit 4:2:2 sampling, and versatile recording options. The camera's body design features a 9.44m-dot EVF, a 4-axis multi-angle LCD, dual memory card slots, extensive weather-sealing, and versatile connectivity options.Enhance your Sony Alpha a7R V Mirrorless Camera experience with our carefully curated accessories, including a professional-grade Lexar SILVER Series 128GB UHS-II SDXC Memory Card, a stylish Slinger Alpine 200 Lightweight Compact Camera Backpack, and an eco-friendly Green Extreme NP-FZ100 Battery Pack with USB-C charging port and indicator light.Embark on a journey of creative excellence with the Sony Alpha a7R V Mirrorless Camera Bundle f where innovation meets precision, and every detail is captured with unparalleled clarity.

With a 15 FPS mechanical shutter, the EOS R7 is Canon’s most advanced APS-C camera. Featuring a high-speed 32.5 MP sensor, in-body stabilization up to 7.5 stops with coordinated control IS^, and 4K60p video, it offers versatility for capturing photo and video of fast action, wildlife, and more.