Apple - iPad (Latest Model) with Wi-Fi - 32GB - Silver

Create, learn, work, and play like never before. Featuring an immersive 9.7-inch Multi-Touch Retina display,¹ powerful A10 Fusion chip, and now supports Apple Pencil,² there's nothing else quite like iPad.
$299.99
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Was $329.99

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    Our experts recommend

    Overview

    What's Included


    • Apple iPad (Latest Model) with Wi-Fi - 32GB
    • Lightning to USB Cable
    • USB Power Adapter

    Ratings & Reviews


    Overall Customer Rating:
    99% of customers would recommend this product to a friend (1770 out of 1793)

    Energy Ratings


    Included Free


    Internet Security  (3-Device) (6 Month Subscription) - Android|Mac|Windows|iOS [Digital]
    Internet Security (3-Device) (6 Month Subscription) - Android|Mac|Windows|iOS [Digital]
    Software to protect up to three devices - any combination of PCs, Macs and Android, iOS and Windows tablets and mobile phones that defends against viruses, malware, phishing attacks and other online threats. Includes identity protection and parental controls.

    Features


    An immersive 9.7-inch Multi-Touch Retina display.¹

    A10 Fusion chip with the power and capability you'd expect from a computer.

    Now supports Apple Pencil.²

    8MP camera.

    FaceTime HD camera.

    Touch ID and Apple Pay.³

    Wi-Fi and LTE.⁴

    All-day battery life.⁵

    Over a million apps available on the App Store, including augmented reality experiences.

    Thin, durable aluminum design that weighs just a pound.

    iOS 11 makes iPad more powerful, personal, and intelligent, so you can do more than ever before.

    Apps are available on the App Store. Title availability is subject to change.

    ¹Display size is measured diagonally.

    ²Apple Pencil is sold separately.

    ³Apple Pay on iPad works in apps and on websites.

    ⁴Cellular data service is available only on Wi-Fi + Cellular models. Data plan required. LTE is available in select markets and through select carriers. For details on LTE support, contact your carrier and see www.apple.com/ipad/LTE.

    ⁵Battery life varies by use and configuration. See www.apple.com/batteries for more information.


    Customer rating

    4.9
    99%
    would recommend to a friend

    Expert rating

    4.6

    Pros

    Cons

    • Rating: 4 out of 5 stars

      It's been a while

      Posted
      Sixshot
      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite MemberElite Member

      The last Apple product I owned and purchased was an iPod Classic many years ago. From that time up until most recently, I have avoided Apple products. The iPhone? Not my liking. The iPad? Same. I had no interest in either of those, as I have used Android for years. But things have started to change in the tablet landscape on Android. It got.... worse. My last tablet is a Nexus 9, manufactured by HTC. It was a cool device at the time. But for some unknown reason, performance has started to slow down to a crawl. It got to the point where I couldn't stand it any longer. And the current market for Android tablet is rather dismal, especially since I do not want to compromise on anything. Samsung's offering on the high end was more expensive than this iPad model. And there's nothing else in the horizon for Android tablet. Coming from Android, it has taken me a few days to get used to how things work in iOS -- how to move icons, how to make app folders, etc. Using the iPad is different. But one of the biggest drawback to using iOS is being unable to arrange your icons the way you like it. I like clean interfaces, especially for the home screen. I have tons of anime/manga illustrations and they all look pretty. And it's a darn shame I can't give those images the kind of love that they can get on Android devices. Other than that, the user experience has been good, as I expected anyway. The hardware is beefy and so far, it has lasted on idle without a recharge far longer than I expected. There isn't much to criticize on for the quality of the product. But it's not all sunshine and roses. Initially, when setting up the iPad for the very first time, it prompts me to activate. As to why, I do not know. However, it failed to activate. Wireless network settings checked out OK. And when that failed, I had to yank out my guinea pig laptop and try to activate it thru iTunes. That also failed. Frustrated at how this could be happening, I Googled the issue. Turns out that Apple uses something so proprietary and so suspicious that my router's firewall blocked it. How? Why? I don't know. All I know is that Apple should not force me to work around this problem by placing the iPad in the DMZ temporarily just to activate it. Despite the initial setup hiccup, I'm not entirely convinced that Apple and iOS is the superior mobile device platform. I'm more comfortable with Android as a whole. But in the tablet space, Android is the biggest loser. As a device user, I use whatever works. So if you're in the market for a tablet, don't bother with an Android tablet unless it's made/designed by Google. And since there is none (in the $300-$400 price bracket), the only option is to go for the iPad. And unlike Samsung's Android tablet offerings, you'll get security and iOS updates faster and sooner (as opposed to waiting 3-6 months).

      I would recommend this to a friend

    • Rating: 4 out of 5 stars

      A great iPad just got even better

      Posted
      BobinVA
      • Verified PurchaserVerified Purchase
      • My Best Buy® MemberMember

      When Apple came out with the 2017 model iPad at a reasonable price, it was enough to convince me to buy it. I thought it was great, but I always wished it had support for the Apple Pencil. I bought a passive stylus that was actually quite good, but it wasn't the Pencil. So, when the 2018 model came out and included support for the Pencil, I was back again! I took the plunge and bought the new model, as well as the Pencil. In short? I love it! Should you go out and buy this new model and get the Pencil? That depends. I was interested in doing a lot more handwriting, and maybe a little drawing. For handwriting, you can get results almost as good as the Pencil by using a good passive stylus such as the Adonit Jot, together with the great app Goodnotes 4. If all you do is handwriting, I'm not sure it would be worth it to spend the money for the new iPad and Pencil. If, however, your iPad is a couple generations old or you want to do some serious digital drawing, then this is a great option at a much better price than you'd get buying the iPad Pro. The iPad 2018 sports the A10 processor, which is just a bit slower than the A10X in the Pro, but you really won't notice the difference. Also, don't be swayed by those who act like the non-laminated screen is a deal-breaker. It isn't. Yes, a laminated screen is definitely better, but it's not worth spending hundreds more. And unless you're a serious artist, you probably won't miss the real time color calibrations of the iPad Pro. If that matters to you, you probably need to buy the Pro anyway. I think Apple has given us a fantastic tablet at a price that makes sense. Those who criticize Apple's use of the older form factor seem to miss the fact that this is the very reason why it's available at such a good price. This strategy got me to buy, and if they keep this up, I plan to be an iPad customer for years to come!

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      Student Laptop Replacement

      Posted
      Eleanor
      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite MemberElite Member

      I upgraded to this device from the 2017 model in order to use the Apple Pencil. Although the 2018 iPad is virtually identical to its predecessor in stats and battery life, it’s still a versatile, user-friendly device that I would recommend to any average consumer like myself. I am a college student and I use the iPad and Apple Pencil in place of a laptop for studying, drawing, and taking notes. I have used this iPad almost all day every day since I purchased it and I’m very pleased with its functionality. There are no significant bugs or technical problems, and I love how seamlessly the iPad integrates into the rest of my Apple “ecosystem” (my iPhone and iMac). More importantly, I am impressed with how accessible this device can be for those with disabilities or other chronic conditions (i.e. the night shift feature and adjustable text size). For study-related purposes, I believe the iPad & Apple Pencil combo is a great investment for high school or college students. There is a shortcoming with this product: the lack of updates from last year’s model. Apple did not upgrade the battery from the previous iPad, so your battery life is significantly drained with use of the Apple Pencil. With my 2017 model, I used to be able to go up to three days without worrying, and now I have to charge my 2018 model almost every day. I love using my iPad & Pencil combo, but I can’t help but wish that I got more value for money with the tablet’s battery...and a built-in calculator app. I can’t believe Apple still hasn’t figured that one out, honestly. Regardless of these annoyances, I still think the iPad is a great purchase that I wouldn’t hesitate to recommend to anyone. It is certainly the best of its kind if you’re looking for a tablet under $400. My iPad has genuinely made my life easier.

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      Good for College

      Posted
      Rachel
      • Verified PurchaserVerified Purchase
      • My Best Buy® MemberMember

      I’m a college student and most of my classes are online. I consider myself tech savvy. I love being able to take notes on one device and have them sync to all my others. I have quite a few classes now that I have to take handwritten notes for, but I still wanted them to sync to my laptop and phone for on the go studying. I’m extremely pleased that Apple updated to allow the Apple Pencil to work with the IPad and the IPad Pro because it allowed me to save a little extra money, as I primarily use my iPad for notetaking and classes, I didn’t necessarily need the extra bells and whistles of the Pro. I own all Apple products and I’ve had the IPad 9.7” and the Apple Pencil for about 2 months now and I haven’t had a problem aside from the app I use for notes (Microsoft OneNote) to lag a little. Though, I doubt the devices are causing the lag. It takes a little to get used to writing on the IPad, because you don’t have that direct ink to paper contact, but you quickly get used to it. I bought the IPad in Space Gray and I am happy with it’s size, weight, and functionality.

      I would recommend this to a friend

    • Rating: 4 out of 5 stars

      Good, but I returned it

      Posted
      Grupco
      • Verified PurchaserVerified Purchase
      • My Best Buy® MemberMember

      I gave my son my 2017 Fire HD 8 because his tablet was getting buggy. I also was lacking a laptop. I have loads of Apple products - iPhones, Apple TVs, and a Mac Mini - so I thought I should try an iPad to take the place of my Fire HD 8 and serve as my laptop. Not a great plan for me. I like a physical keyboard. Yes, I know I could have got a physical keyboard for the iPad. But I also prefer using a mouse to navigate rather than touching the screen while working. I thought of just using the iPad for watching shows in bed. But you can do that on other tablets which cost a lot less than the $299 or $329 you'll pay for this iPad. I got another 2017 Fire HD 8 for $60 on sale at Best Buy. For my laptop, I will use a Chromebook and utilize iCloud. The iPad 6th generation is fast and buttery smooth. It runs all things iOS 11 and will run 12 in the fall. But it lacks the anti-reflective coating found on its higher priced siblings. There is glare which bothered me. The iPad 6th generation is good, but it didn't work out as a combination tablet/laptop for me.

      No, I would not recommend this to a friend

    • Rating: 5 out of 5 stars

      Perfect for its purpose

      Posted
      ahadimlioglu
      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite MemberElite Member

      This iPad satisfies most of the users' needs. It is fast, smooth, easy to use, can be paired with Apple Pen and Apple Keyboard. The biggest difference to me with this iPad and the iPad Pro is their display. One of them renders faster, making the animations look smoother. However, if you were an owner of a previous iPads and you were satisfied with them, there is no need to make a leap to iPad Pro; iPad Pro should be bought by the ones who actually use it for art/work, or serious tasks. The rest who play Hay Day, FarmVille, etc., and use iPad for basic tasks like viewing simple documents,browsing and emails should get the new iPad. Price is a big difference here; you can buy two iPads or one iPad Pro. That does not necessarily mean iPad Pro is twice better than iPad; their purposes are different.

      I would recommend this to a friend

    • Rating: 4 out of 5 stars

      2018 education revised iPad

      Posted
      Macmoniz
      • Verified PurchaserVerified Purchase
      • My Best Buy® MemberMember

      So this is the new 2018 9.7" iPad that was announced by Apple at the special Education event. In comparison to last year's 9.7" iPad, this iPad boasts a better processor and apple pencil capability. Some disadvantages you may or may not notice while using the product is the screen is not laminated so there's a layer of glass between the screen and the user's fingers or apple pencil, it's more profound if you have an iPad Pro beside but otherwise, you might not even notice it. The camera is of average quality, again not probably something you will notice unless you have another iPad or iPhone to compare to. One interesting note is the inclusion of the first generation TouchID sensor versus the ones you find in the latest iPad Pros and iPhones, my first instinct is that it works fine but maybe a little slower and not as consistent as the second generation but that's the tradeoff Apple made for the pricing.

      I would recommend this to a friend

    • Rating: 5 out of 5 stars

      Best Purchase of the Year

      Posted
      argelluiz
      • Verified PurchaserVerified Purchase
      • My Best Buy® Elite MemberElite Member

      At first I was debating on buying this new iPad or the 10.5" iPad Pro. I watched a lot of reviews on YouTube, and read a lot of reviews on the internet. I reviewed each, and I compared them. I realized if I get an iPad Pro today it will be old and a new one will be out soon. This new iPad just came out, it has a great price tag, and the main reason why I wanted it is for the Apple Pencil functionality. I have had it for over a month now and it has been my favorite purchase so far for the year! I bring it every where I go, I use it for work and for personal. The apple pencil functionality is what makes me love this buy. So if you are buying this iPad i suggest to add the apple pencil with it. I would recommend it.

      I would recommend this to a friend

    What experts are saying

    Rating: 4.6 out of 5 stars with 20 reviews

    Click to visit alaTest website
    The analysis of all aggregated expert reviews shows that the reviewers are positive about touch screen, usability, performance and reliability. Editors are less positive about camera. Using an algorithm based on product age, reviewers ratings history, popularity, product category expertise and other factors, this product gets an alaTest Expert Rating of 100/100 = Excellent quality.
    • Expert Reviews (UK)Victoria Woollaston on May 18, 2018
      Apple iPad (2018) review: Apple's most basic iPad is still a great buy
      Aimed at schools and students, it's the most affordable iPad to dateFull Review
    • which.co.ukApril 30, 2018
      Apple iPad (2018) review
      The tablet world isn't quite as packed as it once was, with many manufacturers falling by the wayside in the past few years. But you can always bet on Apple to grab the headlines with a new release, and its latest iPad is no exception. So what'sFull Review
    • What Hi-Fi? (UK)Rating, 5 out of 5What Hi-Fi? on April 27, 2018
      Apple iPad 2018 (32GB) review
      New features are mostly aimed at creatives, but either way the iPad remains a prodigious AV tablet.Full Review
    • AndroidPITApril 27, 2018
      Apple iPad (2018) review: Still outperforms every Android tablet
      Apple has only itself to blame for this: the sixth generation of the iPad is a cheap iPad, or at least cheap by Apple's standards. You get the sense that it was cheaply produced around almost every corner, and yet Apple has still produced anFull Review
    • ZDNetRating, 4.5 out of 5April 20, 2018
      Apple iPad (2018) review: The best gets even better
      Four years ago, my daughter would come home from school and tell me all about the games and applications she used at school that day. Apps that taught her numbers and letters, then later math and how to read. As my two younger kids started goingFull Review
    • Trusted Reviews (UK)Rating, 5 out of 5Evan Kypreos on April 19, 2018
      9.7-inch iPad 2018
      The iPad 2018 packs the much of the goodness of the Pro at half the price. It also works as a low cost laptop, if you but a keyboard case.Full Review
    • T3 (UK)Matthew Bolton on April 11, 2018
      Apple iPad 9.7 (2018) review: the go-to iPad tablet gets a little bit better and a little bit cheaper
      Apple’s lower-priced tablet is almost the same as last year, but with a price cut, Pencil support and very solid battery life we’re not complainingFull Review
    • Stuff (UK)Rating, 5 out of 5April 10, 2018
      Apple iPad (2018) review
      The ‘iPad for everyone' is now even more of a crowd-pleaserFull Review



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