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Hi Kenny, Thank you for your interest in the Sony BRAVIA 3! The BRAVIA 3 does not feature our X-Anti Reflection technology. While it provides a vibrant and clear picture, it may show some reflections if placed directly opposite a bright window or in a very sunny room. If you are looking for a television specifically designed to perform exceptionally well in bright environments, we highly recommend our flagship BRAVIA 9. The BRAVIA 9 is equipped with our specialized X-Anti Reflection coating, which significantly reduces glare from lamps and sunlight, and X-Wide Angle technology to ensure the picture stays clear from any seat in the room. We really appreciate you considering Sony! Best regards, Dominick
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