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Customer Ratings & Reviews

Your price for this item is $135.99
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The comparable value price is $169.99

Customer reviews

Rating 4.7 out of 5 stars with 2961 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers love the picture quality and ease of use of the 43" Class F30 Series LED 4K UHD Smart Fire TV. Many also appreciate the price and the straightforward setup process. While some users found the remote control and stand to be less than ideal, the overall experience is largely positive.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 2 Showing 21-40 of 2,961 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Review

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this TV. At least I didn't till I knocked it off the TV stand and cracked the screen.. but it still looks good even with the big white section on the right hand side but I'm not complaining. It still sounds great it still looks pretty good it's only 3 years old too.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    More for less!

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this tv twice; once for a vry dear friend and Mother, she loves it. Then a little over a year ago, I had ro carry my Samsung rv in abd it couldn't be repaired. I replaced it with this model, a 43inch Insigna smart tv. I must say, on sale and a larger screen. The features and picture quality; I have been in awe.I so love my tv. Paying a lot of money doesn't always mean better quality. I will purchase an Insigna any day. More for less

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing such a thoughtful and heartfelt review. We’re truly glad to hear that both you and your loved ones are enjoying the Insignia TV. It’s wonderful to know that the picture quality, features, and value have exceeded your expectations. Your experience is a great reminder that quality and satisfaction don’t always come with a high price tag. We appreciate your continued trust and support. – Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Price, Tv quality

    Rated 5 out of 5 stars

    Amazing quality at an affordable price!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this television for my son as a birthday gift. It has great quality at a great price. It actually exceeds my expectations. I truly feel a got an amazing deal and would recommend this tv to anyone.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi there! Thank you for your wonderful feedback! We're delighted to hear that the Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV exceeded your expectations and made a great birthday gift for your son. It's fantastic to know you feel you got an amazing deal. Your recommendation means a lot to us. If you have any other thoughts or need assistance, feel free to reach out. Enjoy the great quality and value of your new TV! |Angelica| Insignia Products| https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    INSIGNIA 4K TV

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV offers excellent value for money, with its resolution, image quality, built-in applications and 4K technology standing out. Its price is highly competitive, making it a highly recommended purchase.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your detailed feedback. We are thrilled to hear that you find the TV offers excellent value for money. It's great to know that the resolution, image quality, built-in applications, and 4K technology have met your expectations. We appreciate your recommendation and are glad to provide a product that you find highly competitive and worthwhile.

      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    43” Insignia 4K

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent TV. It has a sharp, clear picture, with perfect color. I am very happy with it. This is my third TV of the same brand and I can’t say enough good things about them, especially for the price.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi SharonR,

      Thank you for your wonderful feedback! We're delighted to hear that you're very happy with your Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV. It's great to know that you appreciate the sharp, clear picture and perfect color. We're especially thrilled that this is your third TV of the same brand and that you find them to be excellent, especially for the price. Your satisfaction is our top priority, and we're glad our product meets your needs. If you have any other questions or need further assistance, please don't hesitate to reach out. Patricia | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Tv quality

    Rated 5 out of 5 stars

    Smart Buy

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent price. Needed a smart TV. I discontinue cable too pricey. Using a regular antenna at the window and I am able to see many programs that I enjoy watching love this TV and would recommend it to anyone.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    GREAT!

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So now a year later my tv is still in great condition. The sound is still really good as well as the picture. Doesn’t randomly shut off like some of the other smart tvs.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Price

    Rated 5 out of 5 stars

    Great Value at a Great Price.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We purchased this for our office. Great TV at a gear price. Was easy to set up and and mount to the wall. Liked it so much much that I went a purchased a 55” version for another room.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Justin,

      Thank you for your fantastic review! We’re thrilled to hear that the Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV has been a great addition to your office and that you found it easy to set up and mount. It’s wonderful to know you liked it so much that you decided to get the 55” version for another room! Your feedback is incredibly valuable and helps us continue to deliver quality products. Patricia | Insignia Support https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Worth it!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Looks great, sounds great, and was a great price! My only complaint is that Alexa isn't able to turn this TV on and off using my echo dots. Not worth removing a star for though because the TV was very affordable and looks and sounds great. It was also very easy to wall mount.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great deal on a great TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This 4K TV has an outstanding picture, plugged right into my Surround system, and the Fire features allow me to operate the TV using a single remote, without the need of an additional stick and remote. I would like to thank the Excellent assistance from the Danbury BestBuy staff in rectifying a situation as well. As long as this set works, I will continue to recommend.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your thoughtful feedback. We’re glad to hear that you’re enjoying the outstanding picture quality and seamless integration with your surround system. It’s great to know the Fire TV features are making your experience even more convenient with a single remote. We also appreciate your kind words about the excellent support from the Danbury BestBuy team. Your continued recommendation means a lot to us. Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice TV for the price

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I am very pleased with the TV so far (only been a couple of weeks). The picture quality is great and it has many functions. I bought it to hook up my old VCRplayer, as our big TV does not have any hookup for it and this TV has plenty. It was hard to beat the sale price for it and I feel it was a good choice.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Surprisingly Good Picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this on sale for my garage remodel; thinking it was cheap. Put it on a full motion wall mount. It was a surprisingly good picture and is light weight. So far so good, great buy for $99 and the wall mounting sale was $40

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Fire tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv is nice and easy to use. It’s also big enough to see if you have poor vision. I recommend this tv 100%☺️

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Outstanding

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is outstanding! The picture quality is stunning, with vibrant colors and deep blacks that bring every scene to life. The sound is clear and immersive, and the smart features are fast and intuitive. Setup was simple, and the sleek design fits perfectly in any space. Truly a 5-star experience—highly recommended!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your fantastic review! We're thrilled to hear that you're enjoying the stunning picture quality, clear sound, and intuitive smart features of your TV. It's great to know that the setup was simple and the sleek design fits perfectly in your space. We're glad to hear you're having a 5-star experience. Highly recommended indeed! If you have any other thoughts or questions, feel free to let us know!



      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Excellent Purchase

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this TV for bedroom, picture and audio clarity is amazing, easy to setup, no lag with the play, very pleased with my purchase. Awesome.TV.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you so much for your fantastic feedback! We're thrilled to hear that you're enjoying your new TV in the bedroom. It's great to know that the picture and audio clarity have exceeded your expectations, and that the setup was a breeze for you. We're especially happy to hear there’s no lag during play – that’s critical for a great viewing experience. Your satisfaction means a lot to us, and we hope you continue to enjoy your awesome TV for years to come! If you have any questions or need assistance in the future, feel free to reach out. Happy watching! Keith | Insignia Support https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    TV purchase “great Value!”

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent for my backyard space! I purchased and was very pleased at the low cost, picture, sound, built-in Alexa and size for my space. Completely surprised by the value!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your wonderful review! We're thrilled that our TV has been the perfect fit for your backyard, providing great value with its low cost, impressive picture and sound quality, built-in Alexa, and ideal size. It's fantastic to hear that we exceeded your expectations. We aim to deliver products that enhance your experience, whether indoors or outdoors. Should you have any questions or need further assistance, please feel free to contact us. Here's to more enjoyable moments in your backyard with our TV! Keith | Insignia Support https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Tv quality

    Rated 5 out of 5 stars

    Awesome for my sim race rig!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I got this TV for my race sim set up. 43inch is perfect for my stand, 4k @60hz is perfect for Xbox series x considering most race games stick around 60hz refresh or less so the combo is perfect and the price is just right for the size and quality. TV is crisp and easy to set up. Speakers sound clean even though I have different speakers and sub set up for driving. Great TV for the price!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your detailed feedback, Urkle! We're thrilled to hear that our Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV is a perfect fit for your race sim setup. It's great to know that the 4K @60Hz performance meets your needs for Xbox Series X gaming, and that you find the TV crisp, easy to set up, and a great value for the price. Patricia | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great TV for bedroom

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this TV for my bedroom. As an avid Roku user, I was skeptical of a Fire TV, but have both hooked up seamlessly. Colors are vibrant w without any adjustments. One Con has ads a sometimes on home screen. If sound is important, may want to add a sound bar. For me, sounds is fine since it's usually on low in the bedroom.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your experience. We are delighted to hear that you love the TV for your bedroom and that both Roku and Fire TV have hooked up seamlessly. It's great to know that the colors are vibrant without any adjustments. We appreciate your feedback on the ads on the home screen and the sound quality. Your satisfaction is important to us, and we value your support.

      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Decent TV with Fire TV built-in – good value overa

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I wasn’t blown away by the quality, but I wasn’t disappointed either. The picture is okay and the sound is decent for the price. What I really liked is that the Fire TV is already built into the system — no need to buy a separate Fire Stick, which is super convenient. It’s a simple setup and works well for streaming. I’ll definitely keep it. Overall, good value for the price.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you, Fred, for sharing your honest thoughts on the Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV. We appreciate your balanced feedback and are glad to hear that the built-in Fire TV and easy setup added convenience to your experience. It’s great to know that it works well for streaming and provides solid value for the price. Your insights are truly appreciated. Tine | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Completely happy with my purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV is honestly amazing and at that price of a open box it was honestly a steal it's very good very clear I have my PS5 hooked up to it so I turn my PS5 on and that immediately turns on and the gaming quality is amazing

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your experience. We’re thrilled to hear that you’re enjoying the TV and that it’s delivering excellent performance, especially with your PS5 setup. It’s great to know the picture quality and features are exceeding expectations, and that you found such great value with the open box deal. Keith | Insignia Support BBY-ExBrand_Insignia

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