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Customer Ratings & Reviews

  • Front. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • Angle. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • Left. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • Back. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • The image showcases a large flat screen TV with a boat scene displayed on it. The TV is advertised as having Sharper HDR contrast and High Dynamic Range color detail, which enhances the visual experience for viewers. The boat on the screen is white and appears to be moving through the water, creating a dynamic and engaging scene for the viewer.
  • The image features a TV screen displaying a bird feeding on a flower. The TV is advertised as a 4K UHD TV, which provides four times the resolution of Full HD. The TV is likely designed to offer a high-quality viewing experience with vibrant colors and sharp details.
  • Alt View 3. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • Alt View 11. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • Alt View 12. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • Alt View 13. Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV - Black.
  • The image features a large flat-screen television with a boat on it. The TV is advertising the benefits of its high dynamic range (HDR) technology, which provides sharper contrast and more vibrant colors. The boat displayed on the TV screen adds an element of excitement and adventure to the advertisement.
  • The image showcases a television set with a vibrant display of a hummingbird and a pink flower. The television is advertised as a Full HD 4K UHD 4K ULTRA HD, which provides four times the resolution of Full HD. The television is likely an Insignia product, as it is described as an Insignia product in the image. The display is visually appealing and highlights the capabilities of the television set.
  • Grouped and corrected text: Stream over 1.5 million movies and TV episodes on Apple TV, Prime Video, Paramount+, Disney+, and YouTube. Enjoy new limited series and movies on Apple TV, Prime Video, and Disney+. Watch American Born Chinese on Disney+. Stream The Freak Brothers on tubi and The Full Circle on Prime Video.
  • View live camera feeds, control smart devices, and even order pizza right from your TV.
  • Control compatible smart home devices.
  • Buying Guide: Home Theater Overview video 2 minutes 32 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds
  • Amazon - Fire TV Experience video 0 minutes 30 seconds
  • Safely Unbox Your Insignia TV video 2 minutes 22 seconds
  • Insignia - A Best Buy Brand video 0 minutes 22 seconds
  • Insignia - 43 Class F30 Series LED 4K UHD Smart Fire TV Features video 1 minutes 22 seconds
  • Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV Features video 2 minutes 20 seconds

Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV

Model:
NS-43F301NA25
SKU:
6562495
Your price for this item is $135.99
Clearance
The comparable value price is $169.99

Customer reviews

Rating 4.7 out of 5 stars with 3065 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers recognize the amazing picture quality, ease of use, and reasonable price of the 43" Class F30 Series LED 4K UHD Smart Fire TV. Many also appreciate the TV quality, easy setup, and perfect size, with some mentioning the ability to adjust colors and tints. However, some customers have expressed concerns about the remote control and the TV stand. Additionally, a few find the user interface and advertisements to be intrusive.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 3 Showing 41-60 of 3,065 reviews
  • Pros mentioned:
    Picture quality

    Great TV for bedroom

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Love this TV for my bedroom. As an avid Roku user, I was skeptical of a Fire TV, but have both hooked up seamlessly. Colors are vibrant w without any adjustments. One Con has ads a sometimes on home screen. If sound is important, may want to add a sound bar. For me, sounds is fine since it's usually on low in the bedroom.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your experience. We are delighted to hear that you love the TV for your bedroom and that both Roku and Fire TV have hooked up seamlessly. It's great to know that the colors are vibrant without any adjustments. We appreciate your feedback on the ads on the home screen and the sound quality. Your satisfaction is important to us, and we value your support.

      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Decent TV with Fire TV built-in – good value overa

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I wasn’t blown away by the quality, but I wasn’t disappointed either. The picture is okay and the sound is decent for the price. What I really liked is that the Fire TV is already built into the system — no need to buy a separate Fire Stick, which is super convenient. It’s a simple setup and works well for streaming. I’ll definitely keep it. Overall, good value for the price.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you, Fred, for sharing your honest thoughts on the Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV. We appreciate your balanced feedback and are glad to hear that the built-in Fire TV and easy setup added convenience to your experience. It’s great to know that it works well for streaming and provides solid value for the price. Your insights are truly appreciated. Tine | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Spectacular TV Insignia

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love it, very good image, sound, colors and with many functions

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Completely happy with my purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV is honestly amazing and at that price of a open box it was honestly a steal it's very good very clear I have my PS5 hooked up to it so I turn my PS5 on and that immediately turns on and the gaming quality is amazing

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your experience. We’re thrilled to hear that you’re enjoying the TV and that it’s delivering excellent performance, especially with your PS5 setup. It’s great to know the picture quality and features are exceeding expectations, and that you found such great value with the open box deal. Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Tv quality

    The most bang for your buck

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV. I just took it out of the box, screwed it to my rolling stand and plugged it in. It basically set itself up. Now, I can roll this nice big TV to my kitchen while I cook or to my extra room when I work in there. This was a smart and easy purchase.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you so much for your glowing review! We're delighted to hear that you're enjoying your new TV and that the setup process was so straightforward. The ability to move your TV around on the rolling stand sounds incredibly convenient, whether you're cooking up a storm in the kitchen or focusing on tasks in your extra room.

      We strive to make technology not only easy to use but also seamlessly integrated into your daily life. It's wonderful to know that our product has met your expectations in terms of both functionality and simplicity. If you ever have any questions or need further assistance, please don't hesitate to reach out to us. Here's to many more enjoyable moments with your new TV! Keith | Insignia Support https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Price

    Nice fire tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far working very good, highly recommend would buy again. Good price and good picture quality

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your positive review of the Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV! We’re thrilled to hear that you’re enjoying its performance and picture quality. Your recommendation means a lot, and it’s great to know you found it at a good price.

      If you have any further feedback or questions, feel free to reach out. Enjoy your viewing experience! -Ed | Insignia Support | https://www.bestbuy.com/site/brands/best-buy-brands/pcmcat1596746025285.c?id=pcmcat1596746025285 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Best for price and sound!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Im very impressed with this TV! The picture is absolutely bar none, especially considering the price of the unit! I got it as an upgrade from my smaller same brand model! It has a great picture, and sound is great as well!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for the wonderful feedback. We’re thrilled to hear that you’re impressed with your new TV and that the picture and sound quality exceeded your expectations—especially as an upgrade from your previous model. It’s great to know the value and performance stood out for you. Your satisfaction means a lot to us and we appreciate you taking the time to share your experience.
      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Best value 4k tv !

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this tv. I got it as a replacement for an older 720p tv from tcl. I needed something with 4k for my upcoming switch 2 purchase and this has made existing games, movies and anime much much better! My first fire tv and i highly recommend it.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi PatrickC! That’s a serious upgrade—going from 720p to 4K is a game-changer, especially with the Switch 2 on the horizon. So glad it’s leveling up your games, movies, and anime. Appreciate the recommendation!
      — Shiela | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Love it

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I feel like the quality of the picture is amazing. The sound is basically surround sound. Very easy to set up. Setting up WiFi was super easy as well! I can use my phone or the remote to control it. Lots of ports for different inputs. I love being able to plug in the tv and my fire stick comes up with no fire stick!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your enthusiastic review of the Insignia™ - 43" Class F30 Series LED 4K UHD Smart Fire TV! We're thrilled to hear that you're impressed with the picture quality and the surround sound experience. It's great to know that you found the setup process, including WiFi, to be super easy and that you enjoy the convenience of controlling the TV with both your phone and the remote. We're also glad that the multiple ports and the seamless integration with your Fire Stick have enhanced your experience. If you have any other feedback or need further assistance, please don't hesitate to reach out. We appreciate your support and hope you continue to enjoy your TV! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Ease of use, Price

    TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product at a good price. Easy to set up.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you so much for taking the time to share your positive experience with your Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV! We're thrilled to hear that you've found it to be an excellent product at a good price, and that the setup process was easy. Our team works hard to provide innovative and affordable products, and it's wonderful to know that our efforts are appreciated. If you have any other questions or need any further assistance, please don't hesitate to reach out. We're always here to help. Keep enjoying your new TV! Jeth | Insignia Support.  https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    “Insignia 43” 4K UHD Smart TV: A Budget-Friendly S

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia 43” 4K UHD Smart TV is a budget-friendly option for those looking for a decent-sized television with Ultra HD resolution. As a brand exclusive to Best Buy, Insignia focuses on affordability while offering essential smart TV features, making this model a solid choice for casual viewers or secondary rooms like bedrooms and offices.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your detailed feedback! We're glad to hear that you find the Insignia 43” 4K UHD Smart TV to be a budget-friendly and solid choice for casual viewing or secondary rooms. We appreciate your support and hope you continue to enjoy using our product!

      - Carl | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Insignia is nice brand.

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice TV I buy for my daughters room, and they love it! Nice volume..I was working in a laundry and the owner only buy this brand, every day is on because laundry is 24hrs and only we turn off in Christmas Day.. I recommended it..very clear picture..

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your positive experience with the Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV. We're delighted to hear that your daughters love it and that it performs well even in a 24-hour environment. Your recommendation and feedback are greatly appreciated and help us continue to provide quality products. Thank you for helping us serve you better! Jeth | Insignia Support.  https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Great buy at Best Buy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We were looking for a television that wasn’t to big and wasn’t to small this television fit the bill. We are very happy with our purchase and would recommend to any one that is shopping for a new television.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi EugeneS! Sounds like you found the perfect size for your space—so happy to hear it’s been a great fit. Thanks for the recommendation!
      — Shiela | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Price

    Awesome tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture! Love all the apps! Excellent price! Would recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Vizio TV

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    Posted . Owned for 9 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great image,great sound, great value. Perfect for our guest room

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi CharL! Thank you for your feedback! We're pleased to hear that you're enjoying the Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV. It's wonderful to know that the image quality, sound, and value meet your expectations and that it's perfect for your guest room. If you have any other comments or need assistance, feel free to reach out. Enjoy your new TV! |Angelica| Insignia Products| BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    The extra long screen is Immersive af!!

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    Posted . Owned for 3 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing. Not having 3 Samsung monitors put together is awesome. The picture that comes out of this thing enhances game play. I couldn’t recommend this monitor more. I like the Samsung interface so much I started switching all my tv to smart Samsung as well.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for sharing your fantastic experience with us. We are thrilled to hear that you find the monitor amazing and that it enhances your gameplay. It's great to know that the Samsung interface has impressed you so much that you've started switching all your TVs to smart Samsung models. Your recommendation means a lot to us, and we appreciate your support. We look forward to continuing to provide you with high-quality products that meet your needs.

      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Ease of use, Picture quality

    LOVING IT

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    LOVE IT NICE PICTURE EASY TO OPERATE GREAT SOUND THANKS BESTBUY

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi there! Thank you so much for your wonderful feedback! We're thrilled to hear that you're loving your Insignia™ 43" Class F30 Series LED 4K UHD Smart Fire TV. It's great to know that you're enjoying the picture quality and sound, and that you find it easy to operate. We appreciate your support and hope you continue to enjoy your new TV! If you have any questions or need assistance, feel free to reach out. Happy viewing! |Angelica| Insignia Products| https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    I'd call it a 10

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very, very Pleased. Easy set up light weight and easily handled. The picture is amazingly crisp and clear with vibrant colors !! the handset is also very easy to use. First LED TV that had good sound control.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you so much for your detailed feedback! We're thrilled that you're enjoying your new TV. It's fantastic to hear that the setup was smooth and that you find it lightweight and manageable. The crisp, vibrant picture quality and user-friendly remote are exactly what we strive for in providing a great viewing experience. We're delighted that you're satisfied with the sound control as well! If there's anything else we can assist you with, please don't hesitate to reach out. Happy viewing! Keith | Insignia Support https://www.bestbuy.com/site/insignia-43-class-f30-series-led-4k-uhd-smart-fire-tv/6562495.p?skuId=6562495 BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Great budget Fire TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Got this TV for a sweet deal during Thanksgiving week 2024. And it's a bonus that it's an Amazon fire tv. Love the brightness, picture quality is good but if you are serious about sports and movies you may want to get a higher quality TV. But for the money this is hard to beat and perfect for what we were looking for.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    I’m really happy

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m really happy with this TV! It arrived very well-packaged and in perfect condition. The picture quality is great, the sound is clear and powerful, and everything has been working flawlessly. Definitely a great purchase!

    I would recommend this to a friend
Page 3, Showing 41-60 of 3,065 reviews
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