Customer Ratings & Reviews

I recently upgraded to the Insignia Fire TV 4K, and it has completely changed the way I enjoy movies, shows, and games at home. For the price, this TV delivers incredible value—sharp 4K resolution, vibrant colors with HDR support, and the convenience of Amazon’s Fire TV built right in. What I love most is the built-in Fire TV platform. No extra devices needed—apps like Netflix, Prime Video, Disney+, and YouTube are ready to go from the start. The Alexa voice remote makes it effortless to search for shows, adjust volume, or even control smart home devices. It feels futuristic but simple. The picture quality is crisp and clear, perfect for sports and movies. While the sound is decent, I paired mine with a soundbar for an even better experience. Setup was quick, and the interface is smooth and intuitive. Pros • Affordable entry into 4K smart TVs • Fire TV integration = endless streaming options • Alexa voice control adds convenience • Multiple HDMI ports for gaming and devices • Built-in speakers are average (soundbar recommended) • Picture quality is great, but premium models offer deeper blacks. The Insignia Fire TV 4K is a budget-friendly powerhouse. It’s perfect for everyday viewing, family entertainment, and casual gaming. If you want a smart TV that’s easy to use, packed with features, and won’t break the bank, this one is a winner.

Good color balance, bright and light to handle. Overall color is very good. Good Dmax (black) and white which is very important for overall color, contrast and skin tones, and price was awesome

For the past 10 years, I have bought 13 televisions from Bestbuy.com, for my home in both Miami and the USVirgin Islands; and, 10 of those tv's have been Insignia smart televisions. The other 3 brands were Sony, Toshiba & LG. Of those other 3 brands, I find LG, to be going strong. Thus far it is up and performing well in my 4 years of owning it. Sony & Toshiba both lasted 2 years. They died the exact time the quarantee expired; picture tube issue. So instead of replacing with the same item, I just bought Insignia tv. I have found that Insignia, out performs and out last those other well known brands. It's as if I was paying for their presigious name and not the workmanship of their product. Insignia television Picture Quality is Excellent. The cost is fairly cheap and affordable. The life span for Insignia is 7 to 8 years, before they start to malfunction. But for the low cost in buying one, "I can say that I had gotten more than my moneys worth, of prestine quality television. When they fail, I just discard the tv in the dump, and go out, and buy another new and updated, smart Insignia TV. I only buy "new" unused products.

The Insignia F50 UHD 43-inch has been an excellent choice! The sound quality is outstanding and crystal clear, while the picture is sharp, bright, and truly enjoyable to watch. The built-in Fire TV connection makes it easy to stream channels in real time and use integrated apps smoothly with no lag. For the price I paid, the quality and features are beyond expectations. I also love how lightweight the TV is, making it even more convenient. Highly recommend!

This is a great TV for a great price! It’s a TV we use in our garage, but it works well! The picture is amazing and the use of it is so easy. Exceeds the last TV we had by light years, even with the newest Fire TV that it had attached to it. Highly recommend!

I purchased the same brand TV for my living room, which is bigger. I bought this one for gaming purposes only. So far, After about two weeks, I have a quick scare where it was flickering, but I think it was due to LED lights I had plugged into the USB in the back of the TV. Seems to work fine since I unplugged that . Very clear & picture perfect for the non-Boujiee TV buyer. Does what it needs to do! Had my other one going on three years now and the only issue is that sometimes when you hit the home/antenna button, it doesn’t work on the first try, but it always works on a 2nd try & forward. It’s not a big deal for me. Especially for such an amazing deal!

I bought this Insignia 43-inch 4K TV mainly for gaming with my PS5, along with watching YouTube and streaming content, and I’ve been very impressed with it for the price. The 4K picture looks sharp and vibrant, and games look great from a normal viewing distance. I’ve played several visually impressive games on it and have been really happy with the overall picture quality. For a TV in this price range, I honestly wasn’t expecting it to look this good. Fire TV is convenient for quickly accessing streaming apps, and the initial setup was straightforward. I also like having multiple HDMI inputs since I use the TV as part of my gaming and desk setup. It’s obviously not going to give you the black levels or premium features of a much more expensive OLED or high-end gaming TV, but that’s not what I bought it for. I wanted an affordable 4K TV that looked good, worked well with my PS5, and could handle everyday streaming, and it does exactly that. Overall, I’m very happy with the purchase. If you’re looking for an affordable 4K TV for a bedroom, apartment, gaming setup, or everyday entertainment, this offers excellent value for the money.

Great tv especially for the price. Refresh rate is great, picture is great, its easy to use and set up. Its extremely light weight makes it easy to wall mount by yourself. Very happy with this purchase

I purchased this item as a Christmas gift for my son. He loves it and everything is working great-the picture and sound are amazing, and it was super easy to set up. This was my first time buying Hisense brand, I would buy again.

I was thinking about doing an LG C5 42" for my new gaming setup but wasn't sure if i would truly like the size. I saw this on sale for $100, so I figured why not give it try. Wow! So glad I did! While this doesn't truly compare to OLED, what I've found is that when I'm gaming I get lost in the game and stop paying as much attention to the finest of picture details. This isn't the 90's or early 2000's where spending more truly got you something better. Text is sharp, screen is bright. Just make sure picture mode is set to PC for clear text and under Advanced Settings you set HDMI Input Mode to Mode 2, not Auto.

The Insignia™ 43" Class F50 Series LED 4K UHD Smart Fire TV is a fantastic addition to any living space. With vibrant colors and sharp picture quality, it brings movies and shows to life like never before. The built-in Fire TV feature makes streaming a breeze, allowing easy access to a wide range of apps and content. Setup is quick and user-friendly, and the remote is intuitive, complete with voice control. Overall, it offers excellent value for its price, making it a great choice for anyone looking to upgrade their viewing experience. Highly recommend!

My first FIRE tv. Purchased for a guest room. Easy set up, just follow directioms. Good to have an IPAD OR IPHONE FOR EASY TYPING. Very nice picture.

This TV is great! Was purchased to out in my sons room. It is really light, and super easy to mount on a wall. The quality of the picture is great for the price.

This is my first time purchasing a insignia tv and I couldn’t be more pleased. So easy to set up ,great picture quality and sound . Great deal I couldn’t be more happy. ThankYou Best Buy

The Insignia™ 43″ F50 Series 4K Smart Fire TV offers great value at a budget price. It makes streaming easy with built-in Fire TV and simple login using your phone, eliminating the hassle of typing passwords with a remote. Picture quality is sharp in 4K, and it performs well with a PS5 at 4K/60Hz for casual gaming, though it lacks advanced gaming features. Overall, it’s a solid, affordable choice for streaming and everyday console use. When I went to yhe store, it was displayed together with TCL, samsung and other brands, but this is th only TV that is 4K on an affordable price, so it was a no-brainer when I bought this

Picture is amazing. I am not technically inclined….you could even say I usually am incapable but this TV was set up by ME, alone…not only just the tv but the hook up for the DVD player and Cable….instructions were so exact and everything was labeled so it was a breeze even for me! I love my new tv….I replaced an old 27” so the increase in size it fabulous. The picture is so clear, it amazes me. Having surgery and will be non weight bearing for 4 to 6 weeks so it will be getting plenty of use. My husband installed a safeguard tipping kit so the straps in the back were added after the tv was set up, it’s needed when my grandchildren visit.

What an upgrade this was! I’ve always wanted a 4K TV, and now that I have the 46-inch Insignia 4K TV, I totally understand the hype. The picture quality is stunning, with sharp details and vibrant colors that make movies and shows come to life. The 46-inch size is perfect for my living room, not too big, not too small, and it really enhances the viewing experience. I love the built-in smart features, which make streaming apps super convenient without needing extra devices. Best Buy truly delivers the best TVs for the lowest prices, and this purchase has been absolutely worth it!

This is a great tv. It was easy to set up and has a great picture. I bought 2 one for each of my kids for xmas.

It was very easy to set up, as i was replacing another Insignia tv from about 10 years ago. So i was confident in the brand. This tv has a clearer picture, us overall somewhat less in height and weight, and is already an Amazon tv. Seamless, and if my wall were wider, I'd have gotten a bigger one.

If you want an amazing picture to go with unreal sound dynamics, this is the tv to buy! I’ve been using this tv nonstop since I bought it 3 months ago and I haven’t noticed any real difference in quality like some tvs you find at this price. It doesn’t collect dust as bad as some other tvs and if that wasn’t enough. The response time from remote to tv is lighting fast. Don’t miss your opportunity to grab this while it’s hot.