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Customer Ratings & Reviews

$149.99
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Comp. Value: $199.99

Customer reviews

Rating 4.7 out of 5 stars with 1260 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

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Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers frequently mention the great picture quality of the 43" Class F50 Series LED 4K UHD Smart Fire TV, as well as how easy it is to set up. Some customers appreciate the size and light weight of the television. However, a few customers expressed they do not like the Fire operating system.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 1,260 reviews
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Would recommend this tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently upgraded to the Insignia Fire TV 4K, and it has completely changed the way I enjoy movies, shows, and games at home. For the price, this TV delivers incredible value—sharp 4K resolution, vibrant colors with HDR support, and the convenience of Amazon’s Fire TV built right in. What I love most is the built-in Fire TV platform. No extra devices needed—apps like Netflix, Prime Video, Disney+, and YouTube are ready to go from the start. The Alexa voice remote makes it effortless to search for shows, adjust volume, or even control smart home devices. It feels futuristic but simple. The picture quality is crisp and clear, perfect for sports and movies. While the sound is decent, I paired mine with a soundbar for an even better experience. Setup was quick, and the interface is smooth and intuitive. Pros • Affordable entry into 4K smart TVs • Fire TV integration = endless streaming options • Alexa voice control adds convenience • Multiple HDMI ports for gaming and devices • Built-in speakers are average (soundbar recommended) • Picture quality is great, but premium models offer deeper blacks. The Insignia Fire TV 4K is a budget-friendly powerhouse. It’s perfect for everyday viewing, family entertainment, and casual gaming. If you want a smart TV that’s easy to use, packed with features, and won’t break the bank, this one is a winner.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Weight

    Rated 4 out of 5 stars

    Insignia 4K smart TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good color balance, bright and light to handle. Overall color is very good. Good Dmax (black) and white which is very important for overall color, contrast and skin tones, and price was awesome

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Happy Wisco Mom

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I purchased this item as a Christmas gift for my son. He loves it and everything is working great-the picture and sound are amazing, and it was super easy to set up. This was my first time buying Hisense brand, I would buy again.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    Exceeded My Expectations!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia F50 UHD 43-inch has been an excellent choice! The sound quality is outstanding and crystal clear, while the picture is sharp, bright, and truly enjoyable to watch. The built-in Fire TV connection makes it easy to stream channels in real time and use integrated apps smoothly with no lag. For the price I paid, the quality and features are beyond expectations. I also love how lightweight the TV is, making it even more convenient. Highly recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is great! Was purchased to out in my sons room. It is really light, and super easy to mount on a wall. The quality of the picture is great for the price.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    Great quality tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv especially for the price. Refresh rate is great, picture is great, its easy to use and set up. Its extremely light weight makes it easy to wall mount by yourself. Very happy with this purchase

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Insignia TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my first time purchasing a insignia tv and I couldn’t be more pleased. So easy to set up ,great picture quality and sound . Great deal I couldn’t be more happy. ThankYou Best Buy

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best Choice

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia™ 43″ F50 Series 4K Smart Fire TV offers great value at a budget price. It makes streaming easy with built-in Fire TV and simple login using your phone, eliminating the hassle of typing passwords with a remote. Picture quality is sharp in 4K, and it performs well with a PS5 at 4K/60Hz for casual gaming, though it lacks advanced gaming features. Overall, it’s a solid, affordable choice for streaming and everyday console use. When I went to yhe store, it was displayed together with TCL, samsung and other brands, but this is th only TV that is 4K on an affordable price, so it was a no-brainer when I bought this

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV Ever!

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia™ 43" Class F50 Series LED 4K UHD Smart Fire TV is a fantastic addition to any living space. With vibrant colors and sharp picture quality, it brings movies and shows to life like never before. The built-in Fire TV feature makes streaming a breeze, allowing easy access to a wide range of apps and content. Setup is quick and user-friendly, and the remote is intuitive, complete with voice control. Overall, it offers excellent value for its price, making it a great choice for anyone looking to upgrade their viewing experience. Highly recommend!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great 4K monitor

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was thinking about doing an LG C5 42" for my new gaming setup but wasn't sure if i would truly like the size. I saw this on sale for $100, so I figured why not give it try. Wow! So glad I did! While this doesn't truly compare to OLED, what I've found is that when I'm gaming I get lost in the game and stop paying as much attention to the finest of picture details. This isn't the 90's or early 2000's where spending more truly got you something better. Text is sharp, screen is bright. Just make sure picture mode is set to PC for clear text and under Advanced Settings you set HDMI Input Mode to Mode 2, not Auto.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Good purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My first FIRE tv. Purchased for a guest room. Easy set up, just follow directioms. Good to have an IPAD OR IPHONE FOR EASY TYPING. Very nice picture.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    The Price is always right at Bestbuy

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the past 10 years, I have bought 13 televisions from Bestbuy.com, for my home in both Miami and the USVirgin Islands; and, 10 of those tv's have been Insignia smart televisions. The other 3 brands were Sony, Toshiba & LG. Of those other 3 brands, I find LG, to be going strong. Thus far it is up and performing well in my 4 years of owning it. Sony & Toshiba both lasted 2 years. They died the exact time the quarantee expired; picture tube issue. So instead of replacing with the same item, I just bought Insignia tv. I have found that Insignia, out performs and out last those other well known brands. It's as if I was paying for their presigious name and not the workmanship of their product. Insignia television Picture Quality is Excellent. The cost is fairly cheap and affordable. The life span for Insignia is 7 to 8 years, before they start to malfunction. But for the low cost in buying one, "I can say that I had gotten more than my moneys worth, of prestine quality television. When they fail, I just discard the tv in the dump, and go out, and buy another new and updated, smart Insignia TV. I only buy "new" unused products.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Great value for the price

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great tv. It was easy to set up and has a great picture. I bought 2 one for each of my kids for xmas.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    I love my new tv!!! Top quality for the best price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What an upgrade this was! I’ve always wanted a 4K TV, and now that I have the 46-inch Insignia 4K TV, I totally understand the hype. The picture quality is stunning, with sharp details and vibrant colors that make movies and shows come to life. The 46-inch size is perfect for my living room, not too big, not too small, and it really enhances the viewing experience. I love the built-in smart features, which make streaming apps super convenient without needing extra devices. Best Buy truly delivers the best TVs for the lowest prices, and this purchase has been absolutely worth it!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Couldn’t believe the steal I came across!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    If you want an amazing picture to go with unreal sound dynamics, this is the tv to buy! I’ve been using this tv nonstop since I bought it 3 months ago and I haven’t noticed any real difference in quality like some tvs you find at this price. It doesn’t collect dust as bad as some other tvs and if that wasn’t enough. The response time from remote to tv is lighting fast. Don’t miss your opportunity to grab this while it’s hot.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best TV ever.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is PERFECT, down the core perfection. The picture quality, the speaker system sound, the navigation system it exceeds and surpasses all of my requirements. Anyone in a need of a TV for your room or living room this is your pick. Definently worth the 5 stars, definently worth the money, I can confidently say you will not regret this, I am in love with this TV.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Best tv I’ve had

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for small spaces, great quality for the price, overall a great purchase.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    10 out of 10

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv for the price and size! The quality is really good would 100% recommend to any of my friends

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Insignia does it again!

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great value, great picture, very easy to maneuver and use

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Setup ease

    Rated 5 out of 5 stars

    Mom loves this TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV! Bought this for my mom and she loves it. So easy to set up and the picture is great.

    I would recommend this to a friend
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