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Customer Ratings & Reviews

Your price for this item is $159.99
The comparable value price is $199.99

Customer reviews

Rating 4.7 out of 5 stars with 891 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers express satisfaction with the 43” Class F50 Series LED 4K UHD Smart Fire TV's picture quality, describing it as amazing. Users also appreciate the easy setup process and the lightweight design of the TV. Additional features such as built-in WIFI and brightness have also been positively noted.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 891 reviews
  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    Exceeded My Expectations!

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia F50 UHD 43-inch has been an excellent choice! The sound quality is outstanding and crystal clear, while the picture is sharp, bright, and truly enjoyable to watch. The built-in Fire TV connection makes it easy to stream channels in real time and use integrated apps smoothly with no lag. For the price I paid, the quality and features are beyond expectations. I also love how lightweight the TV is, making it even more convenient. Highly recommend!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Would recommend this tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently upgraded to the Insignia Fire TV 4K, and it has completely changed the way I enjoy movies, shows, and games at home. For the price, this TV delivers incredible value—sharp 4K resolution, vibrant colors with HDR support, and the convenience of Amazon’s Fire TV built right in. What I love most is the built-in Fire TV platform. No extra devices needed—apps like Netflix, Prime Video, Disney+, and YouTube are ready to go from the start. The Alexa voice remote makes it effortless to search for shows, adjust volume, or even control smart home devices. It feels futuristic but simple. The picture quality is crisp and clear, perfect for sports and movies. While the sound is decent, I paired mine with a soundbar for an even better experience. Setup was quick, and the interface is smooth and intuitive. Pros • Affordable entry into 4K smart TVs • Fire TV integration = endless streaming options • Alexa voice control adds convenience • Multiple HDMI ports for gaming and devices • Built-in speakers are average (soundbar recommended) • Picture quality is great, but premium models offer deeper blacks. The Insignia Fire TV 4K is a budget-friendly powerhouse. It’s perfect for everyday viewing, family entertainment, and casual gaming. If you want a smart TV that’s easy to use, packed with features, and won’t break the bank, this one is a winner.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best Choice

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia™ 43″ F50 Series 4K Smart Fire TV offers great value at a budget price. It makes streaming easy with built-in Fire TV and simple login using your phone, eliminating the hassle of typing passwords with a remote. Picture quality is sharp in 4K, and it performs well with a PS5 at 4K/60Hz for casual gaming, though it lacks advanced gaming features. Overall, it’s a solid, affordable choice for streaming and everyday console use. When I went to yhe store, it was displayed together with TCL, samsung and other brands, but this is th only TV that is 4K on an affordable price, so it was a no-brainer when I bought this

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great 4K monitor

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I was thinking about doing an LG C5 42" for my new gaming setup but wasn't sure if i would truly like the size. I saw this on sale for $100, so I figured why not give it try. Wow! So glad I did! While this doesn't truly compare to OLED, what I've found is that when I'm gaming I get lost in the game and stop paying as much attention to the finest of picture details. This isn't the 90's or early 2000's where spending more truly got you something better. Text is sharp, screen is bright. Just make sure picture mode is set to PC for clear text and under Advanced Settings you set HDMI Input Mode to Mode 2, not Auto.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Excellent Value for the Price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve been using the Insignia 43" F50 Series 4K Fire TV for a few months now, and I’m very impressed with the overall experience. The picture quality is crisp and vibrant, with great color contrast and smooth motion perfect for movies, sports, and streaming. The built-in Fire TV interface is fast and user-friendly, and Alexa voice control makes it super convenient to search and switch between apps. The sound quality is decent for a TV of this size, though I’d recommend pairing it with a soundbar for a fuller audio experience. Setup was quick and easy everything was ready to go within minutes. Overall, this TV offers excellent performance for its price point. A great choice if you’re looking for a reliable and feature-packed 4K smart TV without spending too much!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    I love my new tv!!! Top quality for the best price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What an upgrade this was! I’ve always wanted a 4K TV, and now that I have the 46-inch Insignia 4K TV, I totally understand the hype. The picture quality is stunning, with sharp details and vibrant colors that make movies and shows come to life. The 46-inch size is perfect for my living room, not too big, not too small, and it really enhances the viewing experience. I love the built-in smart features, which make streaming apps super convenient without needing extra devices. Best Buy truly delivers the best TVs for the lowest prices, and this purchase has been absolutely worth it!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love our new TV from BestBuy.

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We love our new Insignia TV. The picture and sound is perfect. It was easy to setup and the TV looks great in our bedroom. We know that Insignia is a great product because we had 2 Insignia TV's in our motorhome and love the picture on both.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Smart Tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely love this tv! The screen display is bright and vibrant, while still being able to adjust it to your liking. The sound quality is also clear and loud without having to turn up the volume too much. It responds fairly quickly when you press a button or speak to the remote.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Best TV ever.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is PERFECT, down the core perfection. The picture quality, the speaker system sound, the navigation system it exceeds and surpasses all of my requirements. Anyone in a need of a TV for your room or living room this is your pick. Definently worth the 5 stars, definently worth the money, I can confidently say you will not regret this, I am in love with this TV.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Fire TV for the Win!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is the Best Fire TV ive owned the deep colors and Dolby Atmos make it sound so good i didnt need a soundbar. I also use my Beats Studio headphones when gaming on it and thats awesome.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Incredible Quality

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Honestly I wasn’t expecting much from this TV but it’s incredible. The picture quality really is 4k and for the price it was a steal! I bought it for my kid’s room and he loves it. Very satisfied with this TV! Im actually thinking of getting this same TV just in a bigger size for my room now.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Good Features

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Nice colors has good features only thing is that the backlight is a little splotchy around the corners with some noticeable bright points, other than that the Tv is great for the price thats why i would still rate it 5/5 you barely notice the backlight anyways thats just nitpicking

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Good TV, GREAT Price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my first non-Roku SmartTV ever. I am getting used to the different remote. I have no interest in using the Alexa features at all. I have seen the Terminator movies. The picture is clear and the audio is FANTASTIC. Easy and quick to set up. It took me longer to mount it than it took to set everything up. I did not realize it would link to my current Amazon account, so that was... cool, I think. I do NOT like the fact that the issues with Amazon's systems make my TV a large flat brick. Aside from that, it's a good TV, a good purchase, seamless pick up, and a fantastic price.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great TV for the price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for the value! It connects to my Amazon account seamlessly and it can be used with Apple HomeKit! Very easy to use and very nice tv for the price! Also, very impressive sound for how inexpensive it is!

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great quality tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great tv especially for the price. Refresh rate is great, picture is great, its easy to use and set up. Its extremely light weight makes it easy to wall mount by yourself. Very happy with this purchase

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Loved it

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For the price in my opinion its a great choice, it has a good video and sound quality

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great value for its use

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Picture is very clear. Sound was good even before I hooked up to an existing soundbar. I use it in my basemen to do exercise YouTubes, watch old DVDs and an old XBox. Great value for its use.

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Insignia TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my first time purchasing a insignia tv and I couldn’t be more pleased. So easy to set up ,great picture quality and sound . Great deal I couldn’t be more happy. ThankYou Best Buy

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Such a great upgrade over the 32" Hisense we had

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Such a great upgrade over the 32" Hisense we had in our girls room, even the sound was a big upgrade. Now it doesn't compare to our LG OLED, but this thing punches above its weight!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Insignia 43" is perfect!

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This one is in my office and has great value for a very good picture.

    I would recommend this to a friend
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