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Customer Ratings & Reviews

Your price for this item is $329.99
The comparable value price is $499.99

Customer reviews

Rating 4.6 out of 5 stars with 284 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.3 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

Pros mentioned filter

Cons mentioned filter

93%would recommend to a friend

Customers are saying

Customers are impressed with the picture quality and lightweight design of the 65" Class QF Series QLED 4K UHD Smart Fire TV. Many found setup to be easy. However, some experienced issues with the responsiveness of the system and the limitations of the remote control. A few users reported slow menu navigation and app performance.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 284 reviews
  • Pros mentioned:
    Picture quality, Setup ease, Weight

    Rated 5 out of 5 stars

    Great TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV with great quality picture and super easy to mount even by yourself. TV is light and thin with a good amount of HDMI ports which is always important for me as a gamer. Video game video quality is great, good refresh rate. Best part of all is the price and that assurance of the best buy guarantee. 1000% recommend.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 5 out of 5 stars

    Insignia TV 65 inch

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing TV for the price! Very simple set up with Prime account and built in Firestick. Speakers are ok but we already had a sound bar so not much of a problem. Picture quality is very good and colors are bright and vibrant. Only complaint is remote is ver basic but I plan to get a multi-device remote so I can operate my satellite box, sound bar and TV with one remote. If you need a lot of source inputs, it is limited to three HDMI inputs, one cable and one optic audio output. Not an issue for me as I don’t need more than that. I do like the voice command feature. It makes navigating the apps a breeze. Overall, a great TV with a great deal of features and functionality for the price range.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your detailed feedback. We’re glad to hear you’re enjoying the TV and found the setup process simple and seamless, especially with the built-in Firestick and Prime integration. It’s great that the picture quality and vibrant colors met your expectations, and that the voice command feature is making navigation easier. We appreciate your thoughts on the remote and input options—your insights help us continue to improve our products.

      Keith | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Weight

    Rated 5 out of 5 stars

    BEST ALL AROUND TV FOR PRICE, COLOR, & WEIGHT.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Insignia™ - 65" Class QF Series QLED 4K UHD Smart Fire TV is my perfect TV for the money. It gives fantastic color & weighs in at 27.6 pounds (without the stand) and 27.8 pounds (with the stand). If not wanting to mount on the wall, the base stand is only 11.5" and is able to fit on most fireplace mantles.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent Value for a Stunning 4K QLED Experience

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’ve been using the Insignia 65-inch 4K QLED TV for a few weeks now, and I’m genuinely impressed by the overall quality and performance. Right out of the box, the setup was quick and straightforward. The build feels solid, and the slim bezels give it a sleek, modern look that fits beautifully in my living room. The picture quality is where this TV really shines. The QLED panel delivers vibrant colors, deep blacks, and excellent contrast—especially noticeable when watching movies or playing games in 4K. HDR content looks fantastic, with impressive brightness and detail. The motion handling is smooth, and I haven’t experienced any noticeable lag or ghosting. The built-in Fire TV platform is intuitive and easy to navigate, with all the popular streaming apps like Netflix, Prime Video, and Disney+ readily available. Voice control through Alexa is a nice bonus and works surprisingly well for searching content or adjusting settings hands-free. For the price, this TV offers incredible value. It delivers premium features at a much more accessible cost than other big-name brands. If you’re looking for a high-quality 65-inch QLED TV without breaking the bank, the Insignia 4K QLED is a fantastic choice.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for taking the time to share such a detailed and thoughtful review. We’re thrilled to hear that the Insignia 65-inch 4K QLED TV has exceeded your expectations in both performance and design. It’s great to know that the setup was simple, the picture quality is vibrant and immersive, and the built-in Fire TV platform is delivering a smooth and convenient streaming experience. We’re especially glad to hear that features like Alexa voice control and HDR support are adding value to your viewing. Your feedback truly highlights the strengths of this model, and we appreciate your recommendation.
      Keith | Insignia Support BBY-ExBrand_Insignia

  • Rated 4 out of 5 stars

    Hidden channels need to be HIDDEN

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Purchased this as a UPGRADE from my previous Insignia 65in which was given to my parents for a better TV experience!~ The ONLY ISSUES I ever have with this TV, is when you go to HIDE all the channels, you still see all the HIDDEN channels, and that should be resolved, it's hard as HECK going thru 672 Amazon Prime TV Channels when you want to Hide a few new added ones and gotta go through all 672 channels to Hide a few! An when they Updated the User Interface earlier this year that was also something they should of ASKED the Consumer, as I was happy scrolling thru all the channels an now you CANNOT keep scrolling thru all the channels like you could, they put that stuff on top to make it so you cant anymore!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! Stop messing with what WORKS!!!~~!~!~!~!~!~!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thanks for the detailed review, Hexor! We hear you on the hidden channels and UI changes—your feedback is super valuable and helps push for better updates. Glad you're enjoying the upgrade otherwise!

      — Shiela | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Mis 2 insignia

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Relatively speaking for me a TV of very good sound quality image design all very innovative some maximum live colors and for a super price, I bought right there Best Buy my first TV insigninia class f30 almost 2 years ago I still keep it in my bedroom and I got this new QLED class when I decided to get a new TV for my living room I told myself without a doubt it has to be badge excellent product and excellent attention from the entire Best Buy team

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Insignia 65 inch TV QLED

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I recently purchased the 65-inch Insignia QLED TV, and I couldn’t be happier with it. The picture quality is outstanding — vibrant colors, deep blacks, and excellent brightness that makes every movie and game look stunning. The QLED technology really shines, delivering sharp detail and lifelike images. Setup was quick and easy, and the built-in smart features work seamlessly. Apps load fast, and the interface is intuitive to navigate. The sound quality is surprisingly good for a flat-screen TV, but it also pairs perfectly with a soundbar for an even better experience. Overall, this TV is an incredible value for the price — big, beautiful, and packed with features. Highly recommended!

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for the fantastic and detailed review of the Insignia™ 65" QF Series QLED Smart Fire TV! We're thrilled to hear how much you're enjoying the vibrant picture quality, deep contrast, and smooth smart features. It’s great to know the setup was easy and that the TV delivers both visually and in sound — especially when paired with a soundbar for that extra cinematic touch.

      Your recommendation means a lot, and we’re so glad this TV has exceeded your expectations. Enjoy every movie night and gaming session! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Responsiveness

    Rated 4 out of 5 stars

    Excellent TV for the price point

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv, picture is clear enough for the price point only complaint is the responsiveness of the menu and the apps after a week everything it’s a tad slower. Can’t beat that price though

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent quality

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I spent weeks deciding on whether I wanted the non-QLED version or this one. In the end I chose this one because of the picture quality and advanced sound capability (EQ, selectable audio processing, dialog enhancement, volume leveling) and it really is great. Insignia TVs are the only ones that I have purchased since probably 2010.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your detailed and thoughtful review of the Insignia™ 65" Class QF Series QLED 4K UHD Smart Fire TV! We're thrilled to hear that the picture quality and advanced audio features made it the right choice for you after careful consideration.

      It’s especially meaningful to know you’ve been choosing Insignia TVs since 2010—that kind of loyalty means the world to us. We’re so glad this model continues to meet your expectations and enhances your viewing experience.

      Thanks again for your continued support and recommendation! Ivy | Insignia Support BBY-ExBrand_Insignia

  • Rated 5 out of 5 stars

    Youre gonna like this TV

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Wasnt sure what to expect at this price point but wow im very impressed. Bright, colorful picture, blurays look amazing with the 4k upscaling. Has a 'motion processing' option in the advanced pucture settings, makes it like a 120 hz tv. Im very picky about picture quality and all i can say is this TV wont disappoint. Also its quite slim and sleek, very thin bezel and my 65 inch only weighs 27 lbs. As usual though, better to get a soundbar if you want that theatre experience. Very nice TV though

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great computer monitor.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent in every way. I don't use it to watch TV. I use it as my computer monitor. I write music. I use my studio monitor system to for audio. The built in speakers are good but can't compete with a Mackie mixer and Crown Amplifiers through 1000W Cerwin Vega speakers with 18inch woofers.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      That's absolutely fantastic to hear! We're thrilled that your Insignia TV is excellent in every way as a computer monitor for your music writing, and that you're making the most of it with your powerful studio monitor system. It sounds like you have an incredible setup! - Carl | Insignia Products BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    65” insignia qled fire tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Colors are bright and crisp. Perfect for tv, movies, and video games. Tv was easy to mount l, but you do need a specific insignia mount. Highly recommend.

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Hi Fotman,

      We really appreciate your thoughtful feedback! It’s fantastic to hear that you’re enjoying the vibrant colors and smooth performance of your 65" Insignia QLED Fire TV. We're also glad the mounting process went smoothly thanks for pointing out the importance of using the right mount. Patricia | Insignia Support BBY-ExBrand_Insignia

  • Rated 5 out of 5 stars

    Amazing tv performance best tv on the market

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The tv is amazing we have since had multiple movie nights while watching this tv and I have Hooked my PlayStation to it as well and it has an perfect picture on it we we’re watching a movie and you could see the actors chest hairs can’t ask for a better quality picture

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great tv for great price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Just moved into the house and treated ourselves to a new bigger tv to upgrade the 10-year-old 55”. Tv has great picture quality, nice and big for a great price. Love having fire tv installed, rather than the fire stick.

    I would recommend this to a friend
  • Pros mentioned:
    Weight

    Rated 5 out of 5 stars

    65” Fire TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV has been great. Easy installation. Very lightweight. Mounted on the wall all by myself. Fire TV menu is easy to use and understand

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      That's wonderful to hear! We're so glad your Insignia TV has been great, with easy installation and a very lightweight design that allowed you to mount it by yourself. It's also fantastic that you find the Fire TV menu easy to use and understand! - Carl | Insignia Products BBY-ExBrand_Insignia

  • Rated 4 out of 5 stars

    4.5 star TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Pretty solid TV my pnly complaint is that I have to have my parents Amazon account permanently logged into the tv I order for me to use out house hold Amazon prime even though I purchased the tv.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Insiginia tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture and awesome features unlike any other brand i already purchase 4 in total and very reasonable prices this 65 inch was really cheap

    I would recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for your review, EddieC! We're thrilled to hear that you're enjoying the Insignia™ 65" Class QF Series QLED 4K UHD Smart Fire TV and that you find it to be a great value. It's fantastic to know you've purchased four in total. Enjoy the amazing picture and features!

      - Shiela | Insignia Support BBY-ExBrand_Insignia

  • Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    Needs real remote

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like it ok but I wish it had a real remote instead of fire tv because I can't easily change the brightness or customize anything

    I would recommend this to a friend
  • Rated 5 out of 5 stars

    Great tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This tv was a magnificent purchase! I liked it so much that I’ve purchased 4 more.

    I would recommend this to a friend
  • Rated 4 out of 5 stars

    Insignia

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like the size of this tv. I do wish that the app layout was different but I had a Roku before. The sound is nice the tv is really thin to and light weight easy to move.

    I would recommend this to a friend
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