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  • Front. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Angle. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • LG OLED evo AI OLED77B5PUA "77" Class (77.4" Diag) 67.7" 2" C . C O 11 38.9 77.4" 41.6" - - - i LG 55.2 12.6* Dimensions (Inches W x H x D) 67.7 x 38.9 x 2 (without stand) 67.7 x 41.6 x 12.6 (with stand) 55.2 (stand footprint) What's in the box Magic Remote Stand Remote Control Batteries Quick Start Guide Power Cable
  • Back. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alpha 8 Al Processor Gen2 Enjoy outstanding picture powered by the a8 Al Processor, which uses AI to detect what you're watching and automatically improves the picture and sound quality. AI 4K LG BJ Processor Gen2 AI Performance Compared to 2025 QNED NPU Approx. 1.7x Greater AI Neural Processing CPU 1.4x Faster Operation *Performance results based on LG internal testing of the LG aB Processor Gen2 VS. the LG a7 Processor Gen8. LG a7 Processor Gen8 available on UA77.
  • Perfect Black Unveil mesmerizing depth, detail, and contrast with true black levels whether it's bright or dark around you. *LG OLED Display is verified by UL for Perfect Black measured to DMS 11.5 Ring-light Reflection standards. *Actual performance may vary depending on the ambient lighting and viewing environment. Perfect Black technology delivers black levels <0.24nit up to 500lux UL AmIsa PEDERLA
  • Perfect Color 100% Color Fidelity and 100% Color Volume for accurate lifelike colors even in sunlight or dark environments. Perfect Color technology delivers color consistency levels >9% up to SO0IuM Independently Tested for Quality and Workmanship CheckPlus: 100 % Color Fidelity up to 500 luxe (by C DE2000 with 125 color patterns) [www.IntertekCheck.com](http://www.IntertekCheck.com). Independently Tested for Quality and Workmanship CheckPlus: 100 % Color Volume to DCI-P3 oi PSSEANE Intertek [www.IntertekCheck.com](http://www.IntertekCheck.com). 100% Color Fidelity and '100% Color Volume to DCI-P3' applies to 2025 OLED TVs. *LG OLED Display is verified by UL for Perfect Color measured to IDMS 11.5 Ring-light Reflection standards. *100% Color Volume is defined as the performance of display which is equal or greater than the size of DCI-P3 standard color volume as verified independently by Intertek. *The LG OLED Panel is certified by Intertek for 100% Color Fidelity, measured to IDMS 11.5 Ring-light Reflection standards.
  • "Al Picture Pro Analyzes each frame, enhances resolution, brightness, depth, and clarity to bring every scene to life. *Al Picture Pro will not work with any copyright-protected content on OTT services. *image quality of upscaled content will vary based on the source resolution."
  • 4K Super Upscaling: Transform your regular content into 4K for sharper definition with detail, even on our biggest screens. *Image quality of upscaled content will vary based on source solution.
  • HDR10 Pro delivers a dramatic visual experience by enhancing each color on your screen for a "WOW" effect. SDR HDR10 Pro *Image quality of upscaled content will vary based on source solution.
  • Al Voice ID with My Profile LG AI Voice ID recognizes your voice and offers tailored recommendations. 5 TANGIBLE WONDERS Home Office Game Music Home Hub Sports ... CH prime NETFLIX video Disney+ hulu 718 sling tv . Youlube max tubi - plutoh shopen -. - ca - Top Picks For You "Switching to my account" *Reduced or limited content may be shown depending on region and network connectivity. *Voice ID support may vary by region and country and is available on OLED, QNED, NanoCell, and UHD TVs released from 2024 onwards. *Voice ID is available for LG Apps, Home, Home Hub, LG Fitness, Sports Alert, Home Office, Music, Games, and PPW.
  • Al Magic Remote: Navigate webOS easily with new Al button and smarter intuitive controls. Click, Point, Scrolling, Al Button. Guide 123 ADISAP Al. *AI Magic Remote's design, availability and functions may vary by region and supported language, even for the same model. *An internet connection is required for use. *Al Voice Recognition is only provided in countries that support NLP in their native language.
  • webOS Technology & Engineering Emmys The Heart of Home Entertainment LG's Emmy Award-Winning webOS Smart TV Platform Enjoy intelligent entertainment with webOS, LG's built-in smart TV platform, backed by over 10 years of cutting-edge innovation. CH Netflix Disney+ Hulu Prime Video webOS Watch 300+ FREE live channels and stream thousands of on-demand movies and series. Endless content Play 500+ FREE single-player and multiplayer games. Good as new Binge all you want with access to popular game titles through our webOS Re:New program, which automatically equips you with new software updates and version upgrades for 5 years.
  • webOS Re:New Program: Enjoy 5 years of performance and peace of mind. With LG's Re:New Program, enjoy new software updates and feature refreshes for 5 years.
  • LG 4 - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
  • Alt View 17. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • GUIDE LIST AI 1 2 3 AD/SAP + NETFLIX prime video Disney + LG Channels sling alexa LG
  • Alt View 31. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alt View 32. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alt View 33. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • Alt View 34. LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025).
  • LG OLED B5 Series Testimonial Video video 3 minutes 04 seconds
  • LG 2025 webOS - Overview video 3 minutes 06 seconds
  • Class B5 Series Features Video video 0 minutes 19 seconds
  • LG OLED B5 series Features Video video 0 minutes 19 seconds
  • Keep Your New TV Damage-Free video 0 minutes 47 seconds

LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025)

Model:
OLED77B5PUA
SKU:
6621813
Your price for this item is $1,499.99
The comparable value price is $2,999.99

Customer reviews

Rating 4.8 out of 5 stars with 113 reviews

Rating Filter

Rating by feature

  • Picture Quality

    Rating 4.9 out of 5 stars

  • Sound Quality

    Rating 4.6 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

96%would recommend to a friend

Customers are saying

Customers appreciate the 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025) for its exceptional picture quality and superior OLED technology. Many praise the vibrant colors, deep blacks, and excellent brightness, resulting in a stunning visual experience for movies and sports. The beautiful picture and impressive display are frequently highlighted in positive reviews. Overall, the television receives overwhelmingly positive feedback regarding its image quality.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 3 Showing 41-60 of 113 reviews
  • Pros mentioned:
    Picture quality

    Love LG

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality. Like more than my 65"Samsung.

    I would recommend this to a friend

  • Great Picture. Near total solution for streaming

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upgraded from a 9-year old 65" Sony at virtually the same price! Wonderful picture, with many pre-installed streaming apps with access to others. Near total streaming solution! Sound, through existing 7.1 sound system, clearer and less harsh.

    I would recommend this to a friend

  • Perfect entry level OLED

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Fabulous entry level OLED. Really good price for a stellar picture. We use it in our bedroom because we sleep far away from the wall and like to have a good size image. It's great for movies, shows, video games, etc..

    I would recommend this to a friend

  • Good picture with deep Blacks

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality. Deep blacks and vivid color spectrum. Sound quality is decent, but can be modified to accomodate your preferences.

    I would recommend this to a friend

  • LG OLED are the Best

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is my 4th LG OLED. This one was for the family room. Fantastic picture quality especially for a brighter than normal room. This was on a fantastic sale and made the purchase worth. Who knew a 77" tv would only weigh 50lbs and was easy to wall mount.

    I would recommend this to a friend

  • Perfect addition to home!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a perfect addition to my home. I hadn’t updated my TV since smart TVs first came out, but the new ones—especially the larger models—are excellent. Now I don’t even need to go to the theater.

    I would recommend this to a friend

  • The Best Purchase Deal Ever

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Best service regarding my home delivery and installation of the new television. The Geek Squad guys went above and beyond to help us with the ins and outs with navigating the system. Thank you guys.

    I would recommend this to a friend

  • Love it

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Upgraded from a ten year old flat screen to this one and am not disappointed. Picture is wonderful and setup was pretty simple without geek squad. The remote has a sort or mouse/cursor feature that my wife hates but besides that it fantastic

    I would recommend this to a friend

  • Looks great

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The Oled has great colors plus its 4k resolution with ai upscaling. Its guides makes it easier to navigate when i need help. Its a great living room tv for family movies.

    I would recommend this to a friend

  • Senior couple's Big Purchase

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was installed just 2 hours ago. The Geek Squad, Scott and Jared, answered all our questions and were professional in their visit. Closed caption, sound and vivid picture are expected features in our well-lit family room. Hoping the nighttime view is as exceptional.

    I would recommend this to a friend

  • Tracy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV, love the picture. The magic remote took some getting used to, its easy to avoid using that feature if you dont like it.

    I would recommend this to a friend

  • LG - 77" Class B5 Series OLED AI 4K UHD Smart web

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    What I can say black is black finally!!! Very good quality and very good picture we love it. We will recommend this TV to our family and friends.

    I would recommend this to a friend

  • More than satisfied with this TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The picture is excellent watching 4K video. It handled HDR quite very good. Even when watching SDR streaming it did a great job. The screen was definitely the right one for the lighting of the room we have it in.

    I would recommend this to a friend

  • Amazing TV

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Amazing color and deep blacks. Have it in a room with light and it still has a great picture.

    I would recommend this to a friend

  • Amazing Clarity

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this TV right before football season started, and have enjoyed every week, and now, with friends. Best money spent! Thank you.

    I would recommend this to a friend

  • Best cinematic experience

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Buying this TV was the best choice for a picture quality, sound and deep black color cinematic experience! I solemnly will be watching tv at home instead of the theater!!

    I would recommend this to a friend

  • 5+ stars!!!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV has incredible quality! Very vibrant colors and amazing picture quality! 100% recommend.

    I would recommend this to a friend

  • Worth it!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    TV works great. Wish the remote was a little more friendly but great picture and overall quality.

    I would recommend this to a friend

  • Nice TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    LG - 77" Class B5 Series OLED AI 4K UHD Smart webOS TV (2025) , Nice TV, Add Sound Bar if needed full loud audio., Fine without.

    I would recommend this to a friend

  • New TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    So far so good!! No issues great picture! I haven’t paid for 4k service yet but we love it! Not sure if I can tell the difference between OLED or QLED.

    I would recommend this to a friend
Page 3, Showing 41-60 of 113 reviews
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