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Customer Ratings & Reviews

$129.99
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Comp. Value: $169.99

Customer reviews

Rating 4.7 out of 5 stars with 246 reviews

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Rating by feature

  • Picture Quality

    Rating 4.7 out of 5 stars

  • Sound Quality

    Rating 4.5 out of 5 stars

  • Brightness

    Rating 4.7 out of 5 stars

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Cons mentioned filter

94%would recommend to a friend

Customers are saying

Customers are delighted by the 40" Class LED Full HD Smart Roku TV, especially the breathtaking picture quality. The TV is also praised for its easy setup, perfect size, and lightweight design, making it simple to mount.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 3 Showing 41-60 of 246 reviews
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Good value and good employee service.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Price on this TV was $99.00 which was very reasonable considering picture and sound are as good as more expensive TV's we have in the house. The salesman was very polite and willingly went to back room to find this 40 inch Pioneer Roku TV instead of trying to talk me into another brand for same price which was out on the floor.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi AlbertaY,
      Thank you for taking the time to share your experience! We're so glad to hear that you found great value in the Pioneer 40" Full HD Smart Roku TV. It’s wonderful to know that the picture and sound quality exceeded your expectations—especially at such an affordable price.
      We also appreciate your kind words about the employee who assisted you. Exceptional service is something we strive for, and it’s great to hear the team made sure you got exactly the TV you wanted without any pressure.
      Thank you for choosing Pioneer, and we hope you enjoy your new TV! - Ed | Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Setup ease

    Rated 4 out of 5 stars

    Very satisfied but with a caviot.

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Good tv, lives up to its promises. I was told by the sales person I would need sound enhancement but I brought it home to try it without one anyway. He was right. The sound was wose than he hinted at. I put a system on it I had at home and it is a great little TV now. Easy to install and boot up. Nice options for viewing apps. Price was excellent at $120 for the 40 inch display.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Thank you for sharing your honest feedback! We’re glad to hear the TV performs well overall and was easy to set up, and it’s great that adding your own sound system brought the audio up to the level you wanted. We appreciate your insight on the built‑in sound and are happy to know you’re enjoying the viewing options and overall experience.

      Narendra | Pioneer Products BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 4 out of 5 stars

    Great television at a great price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    For only $100 dollars on sale, I couldn’t help but buy it to replace the much smaller and older Sony that I had. Great size for my space and excellent picture. Internal speakers aren’t that great, but I run it through my stereo system anyway. I do wish it had controls on the tv itself, so I wasn’t completely reliant on the remote. Overall, a nice television at a great price!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    Recommend

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Affordable, good quality and good size for small bedroom

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi Aime, we’re happy to hear the Pioneer 40" Class LED Full HD Smart Roku TV is the right fit for your bedroom. It’s designed to combine affordability with solid picture quality and a convenient size, making it a great choice for smaller spaces. Your recommendation shows exactly how this model delivers both value and performance where it matters most. Patricia | Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Pioneer Roku TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was a gift, it was delivered before I expected promptly. The packaging was great and protected the contents very well. Once opened, a quick setup and a few sound and picture options change and all worked fine. Good picture and sound quality. Something I expected from the Pioneer brand.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Thank you for sharing your feedback! We’re glad to hear that you’re happy with your TV and that it’s serving its purpose well. We appreciate your comments about the sound quality and will keep this in mind as we continue to improve our products. Your input helps us ensure we deliver the best possible experience.

      Ed - Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Love This!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV! Great Picture and Color. The Roku tv is such a plus. I had never heard of Pioneer having a TV. I have owned Pioneer Speakers and Stereo's. But never knew they had TV's. Great Price and a Great TV!

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Thank you for sharing your feedback! We’re glad to hear you’re enjoying the picture quality, color, and the convenience of the built‑in Roku TV features. It’s great to know this Pioneer model exceeded your expectations, especially given your past experience with their audio products.

      Narendra | Pioneer Products BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality, Size

    Rated 5 out of 5 stars

    My Christmas gift to me!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect size, with super clear pic and the best price.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Philips 40" Tv

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was a good buy . Son loved it, but then he knocked it over cleaning and tossed it into the yard not knowing I had a plan on it. So bye bye christmas tv. But i would definitely recommend purchasing it. Had good sound . Great picture. At a great price

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi WendyH,
      Thank you for sharing your story and your feedback! We're glad to hear that the Pioneer 40" Full HD Smart Roku TV was a great buy and that your son really enjoyed the excellent picture and sound quality. We’re sorry to hear about the accident—those unexpected moments definitely happen, especially during holiday excitement.
      It means a lot to us that you would still recommend the TV despite what happened. We truly appreciate your trust in the product and your kind words about its performance and value.
      Thank you for choosing Pioneer, and we hope your next TV brings just as much joy—minus the yard adventure! Ed | Pioneer Support | https://www.bestbuy.com/site/brands/best-buy-brands/pcmcat1596746025285.c?id=pcmcat1596746025285 BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Very happy

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My son’s TV was not turning off so we searched high and low for a TV that met our requirements. One of them being having the ability for Roku this TV fit all our needs and our budget and was amazingly on sale works great. Great picture good sound overall very happy.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi Jgbddg, we’re delighted the Pioneer 40" Class LED Full HD Smart Roku TV turned out to be the perfect solution for your family. It’s designed to combine clear picture, solid sound, and Roku convenience at an affordable price, so it’s wonderful to hear it fit your needs and budget while being easy to find on sale. Your feedback shows exactly how this model delivers reliability, value, and everyday enjoyment. Patricia | Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Beautiful picture at an exceptional price.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I caught this beauty on sale for $99 right before Christmas. My grandkids were thrilled to have their own TV in their room. The picture is amazing and you can't beat the price. Now they have one more thing to argue about- the remote :)

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hello, and thank you for your review. What a fantastic Christmas find — $99 for a TV with a picture that amazing is hard to beat. It’s great to hear your grandkids are enjoying having their own TV, even if it did add a new “remote debate” to the household. Moments like that make the purchase even more memorable. Narendra | Pioneer Products BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great Party TV

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great little TV, bought as a second TV for outside for a party and used the built-in speakers. For $100 you couldn't possibly ask for more and we'll probably end up using it for the kids on movie nights. Picture is great and even RokuTV isn't too bad.

    I would recommend this to a friend
  • Rated 3 out of 5 stars

    Awful refresh rate, blurry mess

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this Pioneer monitor for $100 on sale during Christmas. Purchased to replace a Samsung that was beginning to fail on the patio. I have several Roku streamers throughout the house so I’m very familiar with its OS. First off the refresh rate is awful on this TV. Watching NFL is nearly impossible, like the picture is a blurry smear. Second, Live TV seems to only connect to their streaming channels. Every time I want to watch over the air local stations I have to rescan the antenna, then there they are. Can’t find them the next time, really weird. If you like blurry sports this TV is for you. Sound is terrible but I assumed that going in, I use an external speaker on the patio.

    No, I would not recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hello, Thank you for sharing your experience with your Pioneer TV. We’re truly sorry to hear about the issues you’ve encountered with refresh rate performance, over‑the‑air channel access, and sound quality. Your feedback is important, and we understand how frustrating this situation can be—especially when you rely on the TV for live sports and everyday viewing.

      For dedicated assistance and troubleshooting support, please contact [email protected], where a specialist can review your case in detail and help work toward a resolution. Narendra | Pioneer Products BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    So much more than advertised!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Another solid Pioneer purchase that defies its price! Great picture, outstanding colors and sharp resolution. This is a Smart TV that's simply, Worth. Every. Dollar!

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hello, We’re thrilled to hear that your Pioneer TV has exceeded expectations with its sharp resolution, vibrant colors, and overall value. This model is built to deliver strong performance at an accessible price, and it’s great to know it’s hitting the mark for you. We truly appreciate your feedback and thank you for choosing Pioneer. Narendra | Pioneer Products BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Best buy forever

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall I enjoy my TV. The picture quality is great it's an upgrade from a 32 in and the plus is it was on sale $100 you can't beat that. Volume and color exceptional. I recommend this TV to anybody.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Thank you for sharing your feedback! We’re glad to hear that you’re happy with your TV and that it’s serving its purpose well. We appreciate your comments about the sound quality and will keep this in mind as we continue to improve our products. Your input helps us ensure we deliver the best possible experience.

      Ed - Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Exceeded expectations

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very crisp sound and image and it has the streaming apps I use. I was skeptical at first but after reading the reviews it has turned out into a great bargain and purchase.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi there, thanks for sharing! Glad the picture, sound, and app selection won you over. Great to hear it turned out to be an even better deal than expected.
      - Shiela | Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    A TV that brings back memories.

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Everyone has heard of pioneer. They have been around for generations and have fallen out over the years. Now, this TV is fantasic, my daughter loves it and it brings good comments from guests.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Size

    Rated 4 out of 5 stars

    Great product

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great picture quality and perfect size for our kids room.

    I would recommend this to a friend
  • Pros mentioned:
    Size

    Rated 5 out of 5 stars

    Great TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Definitely a great choice for bedroom TV. Recommended Best Buy purchase and promptly delivered to our home.

    I would recommend this to a friend
  • Pros mentioned:
    Size

    Rated 5 out of 5 stars

    Happy Customer

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    Posted . Owned for 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This was a great deal at the time of purchase. Needed a tv to watch workouts on YouTube in my home gym and this tv was just the right size at just the right price.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi GoG8trs,
      Thank you for the great review! We're happy to hear that the Pioneer 40" Full HD Smart Roku TV turned out to be the perfect fit for your home gym setup. It’s awesome that the size and price were just right—and ideal for streaming your workout videos on YouTube.
      We appreciate you choosing Pioneer. Enjoy your workouts and your new TV! Ed | Pioneer Support | https://www.bestbuy.com/site/brands/best-buy-brands/pcmcat1596746025285.c?id=pcmcat1596746025285 BBY-ExBrand_Best_Buy_Pioneer

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice TV For The Price

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Needed to replace a 43" Roku TV that was starting to have noticeable audio issues. So far this TV has met my expectations. Great price too during the Black Friday sale.

    I would recommend this to a friend
    • Brand response from PioneerCustomerSupport
      Posted .

      Hi there, thanks for sharing! Great choice upgrading during Black Friday—glad the new TV is meeting your expectations.
      - Shiela | Pioneer Support BBY-ExBrand_Best_Buy_Pioneer

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