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Customer Ratings & Reviews

Your price for this item is $149.99
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The comparable value price is $199.99

Customer reviews

Rating 4.5 out of 5 stars with 2694 reviews

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96%
would recommend
to a friend

Customers are saying

Customers highly value the 32" Class (31.5" Diag.) - LED - 1080p - Smart - HDTV Roku TV for its excellent picture quality, user-friendly smart TV interface, and simple setup process. Many customers mentioned being very happy with the TV's picture quality and found it to be a great value for the price. While some customers expressed concerns about the remote control, the overall positive feedback on the TV's core features makes it a popular choice among consumers.

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 6 Showing 101-120 of 2,694 reviews
  • Pros mentioned:
    Picture quality, Smart tv

    Rated 5 out of 5 stars

    Amazing TV for the Price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This is a great TV that wont break the bank. Perfect for a bedroom. The built in Roku is incredible. It makes everything seamless so I can easily switch from my game console to my cable or Netflix. Great picture, too!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Smart tv

    Rated 4 out of 5 stars

    Great tv for bedroom

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Perfect size for bedroom. Picture looks great. Happy with sound. Easy setup.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 4 out of 5 stars

    Glad I bought this TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Was looking at TV's for a while, trying to find a 32" smart TV. I was looking for an inexpensive TV from a brand I knew (typically go with the well-knowns like LG and Samsung). I was apprehensive about purchasing this TV due to its low price, but took a chance after it received relatively positive reviews. I'm glad I did, as I saved a considerable amount vs. its "big-name" competitors. Good picture and sound quality, the remote control is simple and efficient.

    I would recommend this to a friend
  • Pros mentioned:
    Price, Smart tv

    Rated 5 out of 5 stars

    Great tv for a great price!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    My wife and I wanted to get my son a new tv. There is no cable line in his room, so we wanted a smart tv that could get Netflix, etc. When we saw this Roku TV for such a low price we figured "how can we go wrong?!" And we were RIGHT!! This thing is awesome. Now let me say, my son is 5. He knows how to use the VERY SIMPLE remote and functions. Couldn't be ANY happier. (I'll stick to my 70" 3D 4K Sony tv personally though!!)

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use

    Rated 5 out of 5 stars

    Great smart TV, our first!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We like all the capability this TV has to offer. We use the streaming options and for folks who don't always use the "latest and greatest" in technology, this TV makes it pretty simple! Only suggestion is larger speakers although that's tough with such a small TV, we're opting for a small surround system to complete our purchase!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Smart tv

    Rated 4 out of 5 stars

    A very nice tv!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this tv to replace a smaller tv in our master bedroom. It has fulfilled the purposes that we bought it for, get a larger tv with a good picture that is a smart tv. We have enjoyed the Roku part of this smart tv. My wife streams Amazon prime movies and I will be able to use my Netflix account on it also. It's main drawback is that every time you turn it on you have to scroll down to what you want to view/use, but we've learned to deal with that.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Smart tv

    Rated 5 out of 5 stars

    Just what I was looking for!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this to replace a tv the same size in my bedroom that got fried in a thunderstorm. I didn't want to spend a ton of money and I also didn't need anything huge or super high quality. This tv is way better than I expected! The picture is clear, the colors are rich and the sound is great. Also I love that it's a smart tv so I don't have to have a bunch of other devices cluttering up my room to stream movies!

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Nice tv!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV has a nice picture and the TV was very easy to use! Lightweight and easy to mount on the wall!

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this for my daughter college room. Perfect size, great picture and a great price.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Smart tv

    Rated 5 out of 5 stars

    Great TV if you want Free programs

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The builtin Roku on the 32" Insignia Smart TV is great. I get my usual free over the air stations plus all of the free WIFI stations with the option of adding paid stations. The only thing limiting this TV is you. Decide what you want and get it. It is extremely easy to setup and operate. This is my second Insignia TV and I'm very satisfied with both. I plan on getting the 55" Roku Insignia in the future.

    I would recommend this to a friend
  • Cons mentioned:
    Remote control

    Rated 3 out of 5 stars

    pkg. carton depicts Roku w/ YouTube but NOT avail.

    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Decent TV for the money but great disappointed the box package shows Roku display with the YouTube app but it really doesn't offer it. Either its a misrepresentation of a product or they need a patch update. Also, most of the app's need new registrations and have to log on a separate PC, do this, do that, log back onto your TV provider to get this or that. Most of this is garbage programs anyways. Primarily got the TV for a senior, senior..... have to find a program for them every hour because they can't figure the control out.

    No, I would not recommend this to a friend
    • Brand response from InsigniaCustomerSupport
      Posted .

      Thank you for letting us know of the confusion. Youtube is supported, but it may require additional steps to show. For setup assistance contact us through one of the options on www.InsigniaProducts.com/support/contact.html. - Jon, Insignia Support BBY-ExBrand_Insignia

  • Pros mentioned:
    Picture quality, Smart tv

    Rated 4 out of 5 stars

    Great starter "Smart"TV for new users

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Bought this for my teens rec room and it has everything they wanted and needed in a tv. At 32" it's just the right size for their room and is a smart TV with roku, Netflix, etc pre installed and it hooks up to their surround sound speakers and projector. Found at $190 with an additional 20% off. Could not walk away and leave this treasure behind.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great tv

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I bought this tv about a month ago to use in the bedroom. The first time using roku, which I like very much so far. Roku has a lot of options I am considering canceling cable on the main tv. The tv picture is great, and it is fairly easy to navigate through the tv menu. I would have liked the remote to have numbers pad to navigate easier through the cahnnels, but it is no big deal. Still like so far.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 5 out of 5 stars

    Great combintion TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We purchased this Roku tv for the bedroom. It's so easy to use and switch from cable to Netflix, Amazon or whatever channel you wish to view. The picture and sound are very good and you may even use your own earbuds with the included Roku remote. Great choice.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality, Smart tv

    Rated 5 out of 5 stars

    great picture

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    These tv's have a great picture and are easy to set up. The Roku function is a plus.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Price

    Rated 5 out of 5 stars

    Excellent tV for the $$

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great TV for the price paid & I also i bought it on sale, we couldnt be more happy the ROKU works great, my router is a bit far away from the bedroom we put this TV in and the wifi is still excellent & has not failed once worked right out of the box after easy setup. Great picture and sound too! Highly recommend.

    I would recommend this to a friend
  • Pros mentioned:
    Ease of use, Picture quality

    Rated 4 out of 5 stars

    Great Television

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture. Cool features. Great value. Easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Smart tv

    Rated 5 out of 5 stars

    I love it!!

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I love this TV so much. It's the perfect size for my bedroom. I love the built in Roku. I was originally going to get a cheaper TV, and buy a chromecast, but I'm happy I purchased this TV instead. The picture quality is awesome, and Roku is very easy to use.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality
    Cons mentioned:
    Remote control

    Rated 4 out of 5 stars

    I really like this TV

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    This TV is really nice. It works well. The first one I had to give back because every time I changed the channel the screen went black but they did not give me a hard time about the exchange. The screen is very bright and the picture is clear. The only negative is that the sound part on the remote is where you would pick it up. It should be on the front of the remote. But besides that I would buy this tv again.

    I would recommend this to a friend
  • Pros mentioned:
    Picture quality, Smart tv

    Rated 4 out of 5 stars

    Great for student with no cable.

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    Posted .
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    We liked this TV so much, with its size and built-in roku, that we purchased another one for our older daughter, as well. We bought an antennae in addition and can get local news and about 20 other stations in addition to roku and didn't have to purchase a cable package.

    I would recommend this to a friend
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