It's an electric cable. It works. When I plug my ipad in, it magically recharges the battery. Awesome. Picture 1 is the cord, coiled up. 2. The cord charging my work ipad. 3. The cord uncoiled. 4. The cat who may or may not be the reason I needed to buy the new cord. 5. The cord shown with optional power block (sold separately). 6. The cord with optional power block (sold separately) plugged in, but not charging a device.

I love this cable. Personally, I always buy only apple chargers. I’ve noticed that the cheap brand ones will charge my phone fast and eventually ruin my battery. I love that this cable is very long so I can be comfortably on my phone while it charges.

With all my Apple devices, I use Apple accessories for continuity+quality. 6'+ USB lightning charging cable is the minimum length that works best when charging devices at my home workspace, bed/nightstand and sofa/coffee table. I always use what's best for my devices!

Long, Durable and Genunie Cable. Cable is long enough for you to use phone while charging. You can move freely without worrying about cable length. This cable is more durable than the cable which comes with iphone box. Thickness of cable is more.

Bought this on the deal of the day and had to buy. The length is perfect for comfortably using and charging your phone without having to get into an awkward position. Can’t wait for it to go on sale again. Apple to apple products are the way to go