iPhone 15 Pro is the first iPhone to feature an aerospace‑grade titanium design, using the same alloy that spacecraft use for missions to Mars. Titanium has one of the best strength‑to‑weight ratios of any metal, making these our lightest Pro models ever. You’ll notice the difference the moment you pick one up. It’s here. The biggest redesign in the history of Apple GPUs. A17 Pro is an entirely new class of iPhone chip that delivers our best graphics performance by far. Mobile games will look and feel so immersive, with incredibly detailed environments and more realistic characters. And with industry-leading speed and efficiency, A17 Pro takes fast and runs with it. From dramatic framing flexibility to next-generation portraits, see what you can do with our most powerful iPhone camera system. The all‑new Action button is a fast track to your favorite feature. Once you set the one you want, just press and hold to launch the action. Whatever you’re doing, the Action button is at the ready. Launch Camera to catch a spontaneous selfie. Record an instant voice memo. You can even select Shortcut to open an app or run a series of tasks like switching on the lights in your living room and playing music. iPhone 15 Pro is the first iPhone to support USB 3, for a huge leap in data transfer speeds and faster pro workflows than ever before. The new USB‑C connector lets you charge your Mac or iPad with the same cable you use to charge iPhone 15 Pro. Bye‑bye, cable clutter.

Meet Pixel 10 Pro, the new standard for pro phones. Advanced AI with Gemini, unbelievable camera quality, impeccable design, and the next-gen Google Tensor G5 chip.¹

Liquid Retina - Introducing the most advanced LCD in the industry. All-new Liquid Retina. Innovative engineering allows to stretch the display into the corners. The result is an all-screen design - our largest LCD ever in an iPhone - that still fits comfortably in your hand. A picture is worth a trillion operations. The iPhone Xr camera system harnesses the unprecedented power of the Neural Engine and its ability to perform five trillion operations per second. Together with the Apple-designed ISP, it works like the world's fastest photographer's assistant to help turn your pictures into showstoppers. A whole new level of intelligence. The A12 Bionic, with our next-generation Neural Engine, delivers incredible performance. It uses real-time machine learning to transform the way you experience photos, gaming, augmented reality, and more. Security made simple. Face ID reinvented the way we unlock, log in, and pay. Some of our most sophisticated technologies - the TRUEDepth camera system, the Secure Enclave, and the Neural Engine - make it the most secure facial authentication ever in a smartphone. And even faster and easier to use. Resists water and dust. The most durable front glass in a smartphone, sealed and precision-fitted with the aerospace-grade aluminum band, helps create an enclosure that's water resistant up to 1 meter for 30 minutes. iPhone Xr even resists spills from Coffee, Tea, Soda, and more.